Profit by Design - podcast cover

Profit by Design

Dr. Sabrina Starlingwww.tapthepotential.com
You work hard in your business. On the Profit by Design Podcast, we ask the BIG question: What has your business done FOR YOU lately? Join Dr. Sabrina Starling, The Business Psychologist™ and founder of Tap the Potential weekly, as she brings you tips, tools and strategies to support YOU in making intentionally profitable AND sustainable business decisions to live the lifestyle you desire. After all, work supports life, not the other way around. Dr. Sabrina is the author of the The 4 Week Vacation® and the How to Hire the Best Series. Profit by Design is a Tap the Potential Production.
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Episodes

92: Fix This Next with Mike Michalowicz

One of our favorite guests, Mike Michalowicz, joins Dr. Sabrina in today’s episode to talk about his latest book Fix This Next. Mike was the very first guest on the Profit By Design Podcast, and today marks his third occasion of being on the show. Listen in to find out what inspired Mike to write his latest book, learn about the Business Hierarchy of Needs as a basis of applying our business fixes, and why we need to be asking our clients what they need from us. Mike Michalowicz (pronounced mi-‘...

Jun 11, 202035 minEp. 92

91: When Adversity Meets Resiliency with Kieran Lynch

On today’s episode, Dr. Sabrina, The Business Psychologist™, welcomes her guest, Kieran Lynch, back to the podcast. About a year ago in Episode 33 , they discussed the power of culture and how that was helping him recruit as an electrical contractor in an industry where he was facing a lot of challenges around recruiting. How different his circumstances are now! Kieran and his business faced an especially difficult challenge that he came through only to be impacted immediately after by the coron...

Jun 04, 202036 minEp. 91

90: Intentional Leadership with Pumpkin Plan Strategies with Steve Bousquet

In Episode 9 of this special series on self-care and strategy for entrepreneurs, Dr. Sabrina, The Business Psychologist™, welcomes Steve Bousquet, a Tap the Potential client and owner of American Landscape and Lawn Science. Steve and his team have been at the forefront of dealing with COVID-19 and supporting other entrepreneurs as they deal with the pandemic’s effect on the business. Listen in as Steve shares what he learned and has put into place prior to the COVID-19 event that has helped him ...

May 28, 202048 minEp. 90

89: Pumpkin Plan Your Biz: A New and Stronger Normal with Donna Leyens

Dr. Sabrina welcomes Donna Leyens to the show to discuss reimagining what’s possible for our businesses as we come through the coronavirus pandemic and transition from surviving to thriving, creating a new and stronger normal. Listen in to this conversation and prepare to be inspired as Dr. Sabrina and Donna take on several powerful questions themselves. Donna is the President and co-founder of Pumpkin Plan Your Biz. She is on a mission to save small businesses from extinction by providing busin...

May 21, 202043 minEp. 89

88: Your Tele-Presence is Your Leadership Presence

In Episode 3 of this special series on self-care and strategy for entrepreneurs, Dr. Sabrina, The Business Psychologist™, addresses what we are going through as business leaders and entrepreneurs and reminds us of why self-care is so important during this time. Today’s guest, John Bates, joins her to discuss leadership in a virtual age. We’ve all been thrown into virtual leadership recently due to the COVID-19 event, and this presents its own unique challenges, such as how we are going to connec...

May 14, 202059 minEp. 88

87: Protecting Your Greatest Assets: Your Mindset and Your Business with Sir Steven Wilkinson

In Episode 2 of this special series on self-care and strategy for entrepreneurs, Dr. Sabrina, The Business Psychologist™, addresses being very protective of your headspace. Her guest, Sir Steven Wilkinson, joins her to discuss protecting another very important asset: our businesses. We all have a lot of extra stress in our lives today, and Dr. Sabrina’s intention is to take care of the international entrepreneurial community during this crisis by sharing ideas to help us cope. Self-care for us a...

May 07, 202059 minEp. 87

86: Mindset and Mental Health Framework for Entrepreneurs

In Episode 1 of this special series on self-care and strategy for entrepreneurs, Dr. Sabrina lays down a framework regarding the importance of our mindset and mental health. She encourages us to acknowledge that the current pandemic has changed life as we know it, and explores ways to help us think more strategically about how this situation can help prepare us and our business for any future adversity. Listen in to hear Dr. Sabrina’s tips and resources that will help you cope so that you can no...

Apr 30, 202038 minEp. 86

85: Seizing Opportunities in Anticipation of an Economic Turn-Around with Erin Longmoon

In light of the Corona Virus event that is currently going on, many companies are finding it necessary to downsize during this economic slump and have unanswered questions about what might be coming next. There is another side to this situation, however: This may actually be the perfect time to recruit and hire your A-players. On today’s show, Sabrina, Mike, and their guest, Erin Longmoon, owner of Zephyr Recruiting, LLC, discuss seizing opportunities in anticipation of an economic turn-around. ...

Apr 23, 202054 minEp. 85

84: The Importance of Creating a Sustainable Business

Natural selection: What does this mean for us as entrepreneurs? Many businesses are in a constant state of survival, and that’s never been more apparent than observing the current impact of the coronavirus and its impact on business. Some businesses will not make it through this time; some will come out battered and bruised—but stronger; and some will come out absolutely thriving. On today’s show, Dr. Sabrina and Mike explore the importance of creating a sustainable business from Day One. They d...

Apr 16, 202043 minEp. 84

83: Getting the Most from Business Coaching with Barb Wade

On today’s episode, Dr. Sabrina and Mike chat with Barb Wade, one of Dr. Sabrina’s coaches. You’ll get an in-depth look at the coaching industry: What goes on behind the scenes that a consumer of coaching services should be aware of, as well as how to utilize coaching for yourself to make it a great experience that supports your life vision and where you’re headed. PLUS, Barb dives deep into her career pivot and why she now focuses on margin and profit over top-line revenue to run a business tha...

Apr 09, 202057 minEp. 83

82: Strategic Marketing with Spencer Powell

On today’s episode, Dr. Sabrina and Mike chat with digital marketing expert, Spencer Powell, whose company, Builder Funnel, helps grow businesses through thought leadership, content marketing, lead generation and website conversion. Listen in to discover how a marketing mindset shift to relationship-building provides your business with the extra edge it needs to stay competitive! Spencer Powell comes from a long line of builders who have been in business for over 100 years now. In 2010, Spencer ...

Apr 02, 202045 minEp. 82

81: The Power of Mindset in Managing Fear During Troubled Times

On today’s episode, Dr. Sabrina and Mike are joined by Monica Coleman to talk about the power of our mindset and how we manage our energy, especially during a time of disruption such as we are all currently experiencing with the Coronavirus impacting us. Don’t miss this timely and relevant conversation! Monica Coleman is the founder of Inside Information Coaching and Consulting, LLC, and architect of the Limitless Methodology. As an athlete herself, Monica has always been intrigued by the link b...

Mar 26, 202049 minEp. 81

80: Work Supports Life

Letting go of shame: shame over businesses, marriages, kids, and families. That’s what took place recently at The Entrepreneurs’ Retreat Center during the Breakthroughs on the Bayou 4 Week Vacation™ Legacy Retreat. Dr. Sabrina recently spent four days with a group of entrepreneurs who desire to grow and learn, and it was in this setting that they shared their struggles with one another. On today’s show, Dr. Sabrina and Mike will be discussing the healing that takes place when breakthrough happen...

Mar 19, 202041 minEp. 80

79: Navigating the Dynamics of Family Business

The majority of small businesses are family-owned. Complex dynamics come into play as family members navigate business decisions while seeking to enjoy leisure time together. Join Dr. Sabrina, Mike, and their guest, Alex Schauer, on today’s episode, as Alex shares her personal story of running a business with her family, what she has learned, and how she uses her personal experience to serve her clients. Alex Schauer works with business leaders to increase their revenue. On the day she married h...

Mar 12, 202052 minEp. 79

78: Veggies First: Doing Good Things on a Daily Basis

Welcome to this episode of Profit by Design, a Tap the Potential production in collaboration with Small Business Consulting Group! Today’s subject is a rather juicy one: personal diet and how it can translate into our business life. As someone who has long-struggled with eating healthy and setting time aside for exercise, Mike shares how he has come to understand that a healthy lifestyle is more of a mindset than anything, and how fit people have at least one quality in common: resilience. What ...

Mar 05, 202041 minEp. 78

77: The Iconist: The Art and Science of Standing Out with Jamie Mustard

Do you ever feel as though your marketing messages are lost in a sea of digital overwhelm for your clients and customers? If you aren’t being heard, your message dies. This has significant implications for the health of your business. Learn how to harness the primordial laws of human perception to stand out as Dr. Sabrina interviews Jamie Mustard, author of The Iconist. Jamie teaches the science of what causes anything to stand out in the modern world. Through his work, Jamie has observed the pr...

Feb 27, 202044 minEp. 77

76: Are You Maximizing Your Profit Potential?

Dr. Sabrina invites a valued member of the Tap the Potential team to join her on today’s podcast. As a Tap the Potential strategist, specializing in Profit First and Pumpkin Planning , Stacey Seguin supports Tap the Potential’s efforts in identifying ways for clients to save money, MAKE more money and free up their time. Listen in to this thoughtful conversation! It’s a peek inside the internal discussions of the Tap the Potential Strategist team. Tap the Potential clients have more time for wha...

Feb 20, 202052 minEp. 76

75: 3 Simple Steps to Take Your Life Back from Your Business

If you’re working too hard for too little return and struggling with entrepreneurial burnout, you don’t want to miss today’s episode with Dr. Sabrina. Dr. Sabrina reveals 3 simple steps to take your life back from your business. These are tangible action steps that you can do right away so that in just 7 days, you’ll be experiencing a better quality of life than you’ve likely experienced in quite some time. Who doesn’t want that? At Tap the Potential we know you want to be freed from the constan...

Feb 13, 202032 minEp. 75

74: How to Make Your Time Worth $10,000 an Hour

If you’re finding yourself wading through the weeds of your business and finding it difficult to follow through with your intentions, then this episode is for you! Dr. Sabrina shares insight into a mindset that helps you grow your business. She explains the difference between a high-value activity and a low-value activity and introduces tools that help you to stay focused on those highest value activities that grow your business. If you’re needing help with staying on track or if you’re just loo...

Feb 06, 202052 min

73: The Ups and Downs of Entrepreneurship with Rochelle Rizzi

If you’ve ever felt alone or lost your way during your entrepreneurial journey, you’ll want to listen to this riveting and inspiring conversation between Dr. Sabrina and her guest, Rochelle Rizzi. Rochelle Rizzi is a member of the Tap the Potential team and she also has her own business, Le Vrai Nord. Rochelle has a powerful story to share with you about her entrepreneurial journey. Rochelle’s story is one of losing yourself in your business, facing our greatest fears and rising again. You will ...

Jan 30, 202052 minEp. 73

72: Little Known Secrets to Building a Profitable Business

In keeping with the theme of “Designing for Profit in 2020”, Dr. Sabrina sits down with her guest, Christine Rico, to shed some light on things that we may not be thinking about in our business that have a pretty significant impact on whether or not we’re building a profitable, sustainable business. Christine Rico is a good friend and colleague of Dr. Sabrina. She is the owner of CFO On Speed Dial and a fellow Profit First Professional. Christine is a financial consultant, business growth expert...

Jan 23, 202040 minEp. 72

71: Developing Emotional Intelligence as a Business Leader

Developing emotional intelligence as leaders, and specifically the ability to master our thinking, is critical as small business owners. If there’s an area in your business or your life where you’re feeling stuck, frustrated, or just not happy with the results you’re getting, you’ll want to listen to Dr. Sabrina Starling’s fascinating conversation with her guest on today’s podcast. Kim Ades is a good friend and long-standing colleague of Dr. Sabrina’s. She is also President and Founder of Frame ...

Jan 16, 202036 min

70: Designing for Profit in 2020

If we aren’t designing our businesses and our lives in the direction that we want to go in, it’s too easy to let the business run everything. If this is a rut you’ve fallen into, or a rut you wish to avoid, listen in to Part 4 of 4 in the Strategic Planning Series as Dr. Sabrina and Mike hash out money and cash flow in both the business and personal life, and the concept of “break-even to thrive”. If you missed the first 3 parts, be sure to go back and listen to them so you have all the tools an...

Jan 09, 202047 min

69: 2020 Strategic Planning, Part 3

Welcome back to Dr. Sabrina’s end-of-year strategic planning series! This episode is all about your life! At Tap the Potential, we believe work supports life and not the other way around. Going into 2020 we need to be strategic about our life and how we set our business up to support the lifestyle that we want to have. What has your business done for you lately? Go ahead and grab a notebook or journal and a pen, and be sure to write your answers down. Show Highlights: Dr. Sabrina invites you to ...

Jan 02, 202028 min

68: 2020 Strategic Planning, Part 2

Too many small businesses are suffering due to a lack of strategy. Too many small business owners are working way too hard due to a lack of strategy. It’s easy as business owners to get bogged down in the weeds of business, doing the doing, and neglecting the why of what we’re doing and how we’re going to be more effective and more strategic. Join Dr. Sabrina on this end-of-year strategic planning journey to set yourself and your business up for greater success in 2020. Go ahead and grab a noteb...

Dec 26, 201920 min

67: 2020 Strategic Planning, Part 1

You’re invited to join Dr. Sabrina on a strategic planning journey on the podcast over the course of the next 4 weeks. Dr. Sabrina and Mike have an episode lined up for January around “Designing for Profit in 2020. Leading up to that, Dr. Sabrina will be taking us through a process of reflecting on what we have learned during 2019, focusing on wins and successes and using insights from that to set us up for even more success in 2020. You’ll want to grab a notebook or journal and a pen to capture...

Dec 19, 201932 min

66: Fiercely Loyal: Retaining A-Players with Dov Baron

What are the secrets to retaining A-Players? It comes down to loyalty. In today’s episode, Dr. Sabrina interviews loyalty expert Dov Baron to uncover the keys to building loyalty among our most valued team members. Some of these insights will surprise you! Dov Baron has been twice cited as one of Inc. Magazine’s “Top 100 Leadership Speakers to Hire”, also cited in the “Meeting and Event Professionals Guide to the Top 100 Motivational Speakers”, and he’s been named as one of the “Top 30 Global Le...

Dec 12, 201957 min

65: The Self-Reliant Entrepreneur with John Jantsch

Author of several entrepreneurial classics, John Jantsch joins Dr. Sabrina on today’s show to discuss his latest book, The Self-Reliant Entrepreneur. This book reflects on John’s own entrepreneurial journey and the sources of inspiration that he found along the way. The Self-Reliant Entrepreneur: 366 Daily Meditations to Feed Your Soul and Grow Your Business taps into the wisdom of 19th-century transcendentalist literature to provide daily encouragement and powerful questions to support us in re...

Dec 05, 201937 minEp. 65

64: Finding Success with the Unconventional Pumpkin Plan Strategies with Steve Dale

Steve Dale has a story that you very likely will be able to relate to. Steve had mentors but easily admits that none taught him how to run a profitable business. He missed out on hours of family time and vacation because he knew how to bring in work. The only problem...the work consumed his life. When Steve discovered The Pumpkin Plan and Profit First, he recognized a different, more effective way to run a business. Steve is a Pumpkin Plan strategist and a big ambassador for How to Hire the Best...

Nov 28, 201942 min

63: The Insider’s Guide to Writing a Book with Paul Brodie

If you’ve ever wanted to write a book, you’ll want to listen in as Dr. Sabrina and Mike give the inside scoop of the back-end of the book publication process, sharing an inside peek into what actually goes into writing a book, getting it published, and what you need to know about after it’s published. This is going to be fun! Dr. Sabrina’s guest today is Paul Brodie, the CEO of Brodie Consulting Group. As a book publisher, he helps coaches, consultants, speakers, and business owners share their ...

Nov 21, 201948 min
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