and if it does and you don't know who owns it or what's going on there, then you've got to claim it, right? Andrew Groat: Yeah, because if you haven't created one and someone comes to your business and they have a good time or a bad time and they want to leave a review, they can create one like that and then, you have to make sure that you get on top of that and own that. Better yet, you should already have a Google My Business created so that they can find you and do the right thing. Chris Hoga...
Jan 29, 2020•14 min•Ep. 79
Published Mar 12, 2018 When it comes to owning and running a successful eCommerce Store there are a few essentials which many online merchants could implement without too much cost but will be game changers for their business. For example; every online merchant must install a blog and produce content which discusses topics on the fringes of their product association. Watch this episode of Get Fact Up for a multitude of things shopping cart owners can plugin or do to ensure your online merchant d...
Jan 29, 2020•13 min•Ep. 78
Published Mar 4, 2018 Splash some water on your face. Have a cold shower and make sure your coffee is full-strength 100% rocket fuel because you're gonna need it to get through this topic; FEDERAL LEGISLATION UPDATE TO THE PRIVACY ACT There has been a Australian Pricacy Act update and it's important you know what you have to do in the event you have a breach of your data which effects your customers. Examples of a data breach include when: a device containing customers’ personal information is l...
Jan 29, 2020•12 min•Ep. 77
Published Feb 25, 2018 If you've ever wandered what the difference between boosting your Facebook posts via your business manager / ads manager and boosting posts via your standard Facebook interface is then you need to watch this vid. Watch this episode of Get Fact Up for an awesome breakdown by Andrew Groat from MeMedia, on what advantages exist when you use Facebook Ads Manager to boost your Facebook posts. If you have no idea what boosting posts on Facebook even means... well basically it me...
Jan 29, 2020•10 min•Ep. 76
Published Feb 18, 2018 “On 18 April 2016, the Board of .au Domain Administration (auDA) approved second level domain name registration in .au, known as direct registration. Direct registration will give Australian users of the Internet the choice of registering a name directly before the dot in .au, for example, yourname.au. The existing 2LDs will continue to operate as dedicated domains for businesses, not for profits, government, education and individuals.” “The opening of a .au domain namespa...
Jan 29, 2020•9 min•Ep. 75
Published Feb 12, 2018
Jan 29, 2020•9 min•Ep. 74
Published Feb 5, 2018 With every New Year there comes some marketing changes but this 2018, Facebook has thrown marketers a huge curve ball. In January 2018 Mark Zuckerburg, Founder of Facebook announced, "We built Facebook to help people stay connected and bring us closer together with the people that matter to us. That's why we've always put friends and family at the core of the experience. Research shows that strengthening our relationships improves our well-being and happiness. But recently ...
Jan 29, 2020•10 min•Ep. 73
Published Dec 8, 2017 How can you adjust your strategy to stay ahead of the curve in 2018? Well, behind every good content marketing campaign is some good old-fashioned market knowledge. TO MASTER YOUR MARKETING YOU NEED TO KNOW YOUR AUDIENCE. Don't get left behind next year! Listen to your demographic and keep up-to-date with the latest marketing trends to create content your audience actually wants to engage with. You can start by asking your existing customers which products or services are o...
Jan 29, 2020•5 min•Ep. 72
Published Dec 1, 2017 Chris Hogan: Good day world, Chris Hogan and Andrew Groat coming to you live from MeMedia studio here from Burleigh Heads for episode 71 of Get Fact Up woo! How you going Andrew? Andrew Groat: Yeah, pretty good, I'm not quite that excited but I'm fairly excited about this episode. Chris Hogan: I'm gonna do the rest of the podcast in one breath. No. Andrew Groat: So what are we talking about today? Chris Hogan: Well you ... Andrew Groat: You don't even have a laptop in front...
Jan 29, 2020•12 min•Ep. 71
Published Nov 28, 2017 - G'day world, Chris Hogan and Andrew Groat coming to you live from the MeMedia studio here at Burleigh Heads on the Gold Coast. How ya goin', Andrew? - Yeah, good. - Awesome. - How're you? - Yeah, I'm good. I hear you had a double strength real coffee. - Yeah, I'm shaking a little bit right now. - Good, let's get started. Today we're talking about multichannel strategy and what people are really doing in their short-term, long-term strategies, and we've just had something...
Jan 29, 2020•17 min•Ep. 70
Published Nov 17, 2017 Chris Hogan: G'day, world. Chris Hogan and Andrew Groat coming to you live from MeMedia studio here at Burleigh Heads, and it's episode 69 of Get Fact Up, and we're talking about ... Andrew Groat: Personal branding, today. Chris Hogan: Personal branding. Well, this is going to turn into a rant. Pre-warning, this is one we're probably going to rant. Andrew Groat: We're going laptop closed today. All right. Let's do it. Rant mode. Chris Hogan: So, I guess I want to preface i...
Jan 29, 2020•10 min•Ep. 69
Published Nov 13, 2017 Chris: Good day, world. Chris Hogan and Andrew Groat coming to you live from the MeMedia studio here at Burleigh Heads for "Get Fact Up" episode number 68 - on important marketing metrics to track. How you going, Andrew? Andrew: Good. How are you? Chris: Good, mate. So website traffic is probably the number one metric that people tend to track when they’re looking at - obviously their marketing reports. And we know that being that high a level probably isn't good enough. A...
Jan 29, 2020•17 min•Ep. 68
Published Nov 3, 2017
Jan 29, 2020•11 min•Ep. 67
Jan 29, 2020•10 min•Ep. 66
Published Oct 20, 2017 Andrew: G'day world. Andrew Groat and Chris Hogan coming to you live from the MeMedia Studios here at Burley Heads for, Get Fact Up! And today we're talking about? Chris: Podcasting. Andrew: Podcasting. Chris: Podcasting as a marketing tool. Andrew: Absolutely. Chris: Or a content marketing tool, yeah. Andrew: Are we podcasting? Chris: We are podcasting right now. We're doing a podcast about podcasting. Andrew: We are. We're more vodcasting, so video on demand casting. Chr...
Jan 29, 2020•15 min•Ep. 65
Published Oct 16, 2017 Confusion has definitely set in amongst the marketing community about what SEO actually is - now in 2017. SEO stands for: Search Engine Optimisation, but that doesn't explain how it integrates into your Digital Marketing. If you've watched Get Fact Up before you'll probably know we're pretty pumped about Content Marketing which is the new way of producing content, attracting traffic to your website and improving your Google keyword rankings.
Jan 29, 2020•20 min•Ep. 64
Published Oct 8, 2017 VIDEO TRANSCRIPT: Chris: G'day world. Chris Hogan and Andrew Groat coming to you live from ME Media studios here in Burleigh Heads, where we're produced Get Fact Up. Our new way of producing our Get Fact Up series is via Vodcasting in this studio, which is available for hire for you as well. How you going Andrew? Andrew: Yeah good, how are you Chris? Chris: Awesome. So today we're going to be talking about influencer marketing. We actually alluded to that last week, we said...
Jan 29, 2020•19 min•Ep. 63
Published Sep 29, 2017 Chris: Hey world, Chris Hogan coming to you live from MeMedia Studio here in Burleigh Heads for 'Get Fact Up'. The new and improved version, delivering more content to you regularly, is in our vodcasting studio or podcasting studio. You can hire it out at Burleigh Heads as well, just enquire on our website. So here we are. Hanging on, Andrew? Andrew: Yeah, I'm good. Just had a double strength decaf. Chris: That did nothing. Andrew: Sorry, I was sitting on that one for a bi...
Jan 29, 2020•22 min•Ep. 62
Published Apr 7, 2017 5 PRO TIPS FOR FACEBOOK ADVERTISING We mentioned in a previous video that Facebook has a habit of using jargon that goes over people's heads. Facebook seems to answer only to itself - For those who have looked in the Facebook forums for help - You know that there’s more questions than answers. It feels like you’re wading through a sea of confusion. Just a quick FYI - Last month we created a comprehensive list that explains all of Facebook’s confusing jargon in simple terms....
Jan 29, 2020•8 min•Ep. 61
Published Feb 1, 2017 IS EMAIL MARKETING DEAD? Once we start having this conversation about any form of marketing (eg. SEO, SMM, Google Advertising) I believe a method of marketing has reached a level of maturity that it’s no longer able to be used as a separate strategy to all your marketing activities due to it being overused and abused by marketers. This same conversation happened with SEO approximately 5 years ago and while SEO is still used as a term it has been integrated into marketing ac...
Jan 29, 2020•8 min•Ep. 60
Published Feb 1, 2017 UPDATE: We mentioned we were cooking up a big Facebook advertising cheat sheet - and here it is! The 2017 Facebook Marketer's Jargon Cheat Sheet. You're welcome! Recently Facebook found itself in some trouble about misleading ad metrics. There has been a lot of hyped news about it. SOME SAY IT’S NO BIG DEAL, WHILE OTHERS SAY IT’S HIGHWAY ROBBERY. Personally we take all news stories with a grain of salt, but anyone that’s spent time in Facebook ads manager can tell you that ...
Jan 29, 2020•18 sec•Ep. 59
Published Dec 12, 2016 You might be thinking I have a one track mind. Content content gotta create content. Many of you numbers focused peeps out there just want to know, “Does content marketing actually work?” I’ll tell you the answer to that in just a minute. But let me start by sharing a quick story. It’s October 2015 and MeMedia have been operating for 9 years as a company. I’ve been in the game since 1998 and well... you could say there was change on the inside but on the outside not a lot ...
Jan 29, 2020•4 min•Ep. 58
Published Dec 5, 2016 For anyone that runs an online business, you probably have asked yourself this question many times: HOW DO I GET MORE WEBSITE TRAFFIC? We’ve covered plenty of topics like improving Rankings, Click Through Rates and Page Engagement, but we’ve never tackled this question directly before. So let's get started. We at MeMedia want to share with you one of our favourite methods for creating and promoting content that gets you traffic. It’s simple, but it requires you to think out...
Jan 29, 2020•3 min•Ep. 57
Published Nov 28, 2016 It’s been a big year for Facebook - Instant Articles, Marketplace, Professional Services and Live Video are just a few of the features that have appeared this year. Looking back we can see that there have been some great changes that have are creating new and exciting opportunities for businesses and marketers. But... are they being used to their full potential? Adam Read of Buffer recently published the report “The State of Social in 2016”. This is a great read and has so...
Jan 29, 2020•3 min•Ep. 56
Published Nov 21, 2016 I’m sure you’ve had an earful by now, but let's recap. It’s a dramatic time on the world stage with Donald Trump rising to presidency. It seems as if not only the polls, but every single mainstream media outlet got it wrong. Hillary Clinton was rejected by America in favour of the reality television and real estate tycoon, Donald Trump. Now before we get started, I just want to say that I think Donald Trump is... um… a bit of a d**khead. Let’s be honest. But that said, his...
Jan 29, 2020•4 min•Ep. 55
Published Nov 14, 2016 This week we’re bringing you the cold, hard facts from Google who ran a series of secret video ad tests to help brands insights into what works in mobile and what grabs people’s attention for the most amount of time. Now because the online video space is bursting at the seams offering so many spaces for video ads Many brands and agencies are still struggling to understand how the digital space differs from running Television Commercials. Tests like this show that you simpl...
Jan 29, 2020•3 min•Ep. 54
Published Nov 7, 2016 Thanks for joining us for the 53rd weekly installment of Get Fact Up. Last week we promised you'd be getting some A+ info from inside the Neto offices in Brisbane and boy, did we deliver. Tune in and find out all you need to know about Neto's trailblazing Point of Sale Solution in this week's excitingly educational Get Fact Up episode. Signup for Your Free Neto Trial Today Sit back, relax and cure that Mondayitis with the 53rd week running of Get Fact Up. To find out more a...
Jan 29, 2020•4 min•Ep. 53
Published Oct 31, 2016 G’day Australia, I’m Chris Hogan, Founder And CEO of MeMedia. Let's Get Fact Up. A few months back we did a comparison ecommerce suites. You might remember that Neto, the homegrown heroes, took the trophy as the hottest platform for online business. Signup for Your Free Neto Trial Today Since then we’ve used Neto for a number of our own clients, and even some projects of our own. The feedback we’ve had about the system has been great, and gotta say that we just love being ...
Jan 29, 2020•4 min•Ep. 52
Published Oct 24, 2016 G’day Australia, I’m Chris Hogan, Founder And CEO of MeMedia. Let's Get Fact Up. Well we’ve now passed 50 episodes of Get Fact Up, so time to take a bit of a break right? Wrong! There's never been a better time to create amazing content instead of wasting time on dodgy linkbuilding tactics. Here's why... In the last few years you may have heard a thing or two about google algorithm updates. We’ve even done a few episodes about them. There was Panda, Possum, Pidgeon and eve...
Jan 29, 2020•3 min•Ep. 51
Published Oct 17, 2016 G’day Australia, I’m Chris Hogan, Founder and CEO of MeMedia and it’s time to Get Fact Up! But firstly I’d like to interrupt this program to thank everyone who has helped MeMedia reach our 10 year milestone this October 2016. With an Especially massive thank you to all of the clients and team members past and present. It’s been such an awesome journey. Today’s Get Fact Up is the case study that is Get Fact Up and Wow what a ride business has been in the last year. I think ...
Jan 29, 2020•6 min•Ep. 50