Precision Farming Dealer Podcast - podcast cover

Precision Farming Dealer Podcast

Precision Farming Dealerwww.precisionfarmingdealer.com
The Precision Farming Dealer Podcast is the farm equipment dealer's audio sources for information on precision farming technologies and their application, as well as how to market, sell and service for increased customer value.
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Episodes

Implementing A Precision Plan For 2020

In today’s Precision Farming Dealer podcast, we share excerpts from my conversation with Ray Asebedo, global agronomy lead for Topcon Agriculture who highlights some of the emerging technologies and precision objectives that farmers could capitalize on in 2020.

Mar 24, 202016 min

Technology And The Customer Experience

In the sixth and final podcast with AgriSync, Michael Kremer sits down with Casey Niemann, Founder of AgriSync, to discuss technology's role in the customer experience. Managing the customer experience has always been a priority, and sometimes a challenge, among companies that want to thrive.

Feb 27, 202038 min

Measuring The Customer Experience

In the fifth podcast with AgriSync, we talk about measuring the customer experience. If you can't measure customer experience, you can't manage it. In agriculture, customer experience largely depends on relationships and loyalty. When you actively manage your customer relationships and validate customer satisfaction, you'll have more control over obstacles and more insight into ways to improve your customers' experience.

Jan 29, 202044 min

Delivering Adverse Communication

In this segment, we look at how to deliver adverse communications. Giving customers good news is easy, but delivering bad news is not. In this podcast we start by talking about what effective communication looks like and then talk about different tactics and techniques when having to deliver adverse news to customers.

Jan 08, 202049 min

Providing Effective Remote Support

In this segment, we look at what it takes to provide superior remote support. As ag businesses grow, territories get larger, and customers have more demands, the ability to be physically present for customers becomes increasingly difficult. There simply aren’t enough hours in a day to provide the in-person support you would like. To take a closer look at this, we talk to the team at HTS Ag to explore what they are doing to support their customers whether they are 5 minutes or 5 hours away.

Dec 19, 201932 min

Hiring Employees & Working With Millennials

In the second podcast with AgriSync, we first talk about recruiting and hiring new ag employees and why it can often be so difficult, and then we dive into working with different generations in the workplace. What should you consider? What’s the big fuss about Millennials? And why are they different than working with other generations?

Dec 16, 201955 min

Putting Next Generation Ag Technologies to Work Today

In today’s Precision Farming Dealer podcast, we're joined by Dr. Scott Shearer, ag engineering professor at Ohio State who will share a present day perspective on progressive ag technologies which are already influencing on-farm decision-making.

Nov 19, 201919 min

Exploring the Customer Experience Strategy

The first topic we explore is the customer experience. What is the customer experience? What is the difference between customer support and the customer experience? Where do you even start when trying to create the customer experience?

Nov 13, 201941 min

Driving the Value of Ag Data with Decisive Delivery

In today’s Precision Farming Dealer podcast, we share excerpts from my conversation with Patrick Christie, founder of Conservis, and Robert Lubben, digital lead for Rabo AgriFinance on some of the influential factors shaping the digital ag landscape, including the long-term strategy of precision partnerships and the outlook for data being the new cash crop.

Oct 22, 201926 min

How Can You Become the ‘Value-Added Dealer?’

In this episode of the Precision Farming Dealer podcast, we share excerpts from my conversation with Jim Henderson, executive partner with The Exemplary Group, where he shares insight into how dealers can embrace a shifting precision business model.

Sep 23, 201923 min

Dissecting Independent Dealer Relationships

In this episode of the Precision Farming Dealer podcast, we share excerpts from conversations from the 2019 Farm Progress Show, from several precision farming manufacturers and dealers, who provide their perspectives of what it takes to succeed in the independent space, and where dealers and manufacturers are looking to take those business relationships in the future.

Sep 12, 201928 min

Marketing Customized Precision Problem - Solving To Customers

In today’s Precision Farming Dealer podcast, we're joined by Matt Miller, product specialist who shares how Butler Ag Equipment is bringing to market some new precision programs designed to connect with customers on an individual level, while also creating recurring revenue opportunities for the dealership.

Aug 08, 201915 min

Widening the Window of Opportunity for Post-Planting Precision Sales

In today’s Precision Farming Dealer podcast, we we share excerpts from our conversation with founder of the Machinery Advisors Consortium, George Russell, which highlighted a few of the short-term opportunities and why the current market could also force some dealers out of their comfort zone, based on customer demand for in-season services.

Jul 25, 201918 min

Starting Workforce Development Before Full-Time Precision Employment

In today’s Precision Farming Dealer podcast, we share excerpts from my conversation with Nebraska Equipment's Sales Manager Kenny Pekarek. He shares details regarding the development and launch of a precision-specific internship program, to include the benefits to both the dealership and the student intern.

Jun 12, 201918 min

What You Need to Know from Plugfest 2019

In today’s Precision Farming Dealer podcast, we share excerpts from my conversation with Andrew Olliver, marketing and communications leads for AEF who's covering the AEF’s short- and long-term plans for its increasing access to the compatibility database and improvements to its equipment conformance test.

May 22, 201925 min

Eis Implement: Big Picture Approach by a Single-Store Dealership

In this episode of the Precision Farming Dealer podcast, we share excerpts from my conversation with Jon Eis, COO and Eric Hagenow, precision farming specialist with Eis Implement, covering the origins and expansion of the precision team.

Apr 23, 201917 min

Recruiting & Retention: Putting a Personal Touch on the Process

In today’s Precision Farming Dealer podcast we share excerpts from our conversation with Heather Hardy, precision farming coordinator with H&R Agri-Power, on onboarding new precision employees, preventing burnout and being a visible leader when recruiting new talent

Mar 20, 201915 min

Outlook and Obstructions to Advancing Automation in Ag

In today’s Precision Farming Dealer podcast we we share excerpts from our conversation with Dr. Alex Thomasson, professor with the Department of Biological and Agricultural Engineering with Texas A&M University discussing which equipment manufacturers are ahead of the innovation game.

Mar 06, 201923 min

Ep. 061 Evaluating Precision Ag’s Link in Blockchain

In today’s Precision Farming Dealer podcast we share excerpts from our recent visit to the 2019 National Farm Machinery Show where we invited companies to offer a perspective on how and when blockchain will emerge in ag.

Feb 27, 201924 min

Ep. 060 A Conversation with John Deere’s Joel Dawson

In this episode of the Precision Farming Dealer podcast, we had the opportunity to visit with John Deere’s new production and precision ag director, Joel Dawson during the company’s recent Large Ag Integrated Solutions event in Orlando.

Feb 12, 201914 min

Ep. 059 An Overseas Perspective on Precision Dealer Development

In today’s Precision Farming Dealer podcast we share a conversation with David McGavin, founder of Precision Seeding Solutions, from the 2019 Precision Farming Dealer Summit, to gain some overseas perspective on how dealers are developing their precision business, recruiting staff and accommodating customers' technology needs.

Jan 22, 201912 min

Ep. 058 Dialing Into Precision Service Diversity

In today’s Precision Farming Dealer podcast we share excerpts from my conversation with Kevin Keenan, precision farming manager with Growmark FS, as we discuss the scope and diversity of the retailer’s precision service programs.

Jan 08, 201916 min

Ep. 057 Precision Potential for 2019 & Beyond

In today’s Precision Farming Dealer podcast we share excerpts from my conversation with Wilfried Aulbur, senior partner with Roland Berger, as we discuss the current and future progress of precision innovation, on both a national and global scale.

Dec 26, 201823 min

Ep. 056 Getting to Know Agtegra’s Innovation Center

In today’s Precision Farming Dealer podcast, we're pleased to share a discussion between Lance Larsen, precision ag coordinator with Agtegra and Tony Kramer, product specialist supervisor with RDO Equipment Co. and host of the Agriculture Technology Podcast.

Dec 11, 201819 min

Ep. 055 Capitalizing on Product & Service Diversity

In today’s Precision Farming Dealer podcast, we're joined by Central Valley Ag's advanced cropping systems manager Keith Byerly and advanced cropping systems equipment manager Chris Winkelbauer to discuss their approach to customer retention, service excellence and product diversity.

Nov 21, 201829 min

Ep. 054 Problem-Solving Precision Pain Points with Reliable Service Part 2

In this Precision Farming Dealer podcast, we continue out discussion with the panel of precision farming dealers and their progressive customers who evaluate the essentials of a successful business partnership and explain technology needs vs. wants when it comes to products and service.

Nov 07, 201828 min

Ep. 053 Problem-Solving Precision Pain Points with Reliable Service Part 1

In today’s Precision Farming Dealer podcast we dig into the makings of a good dealer-farmer relationship, with a panel of 3 farmers and 3 precision equipment specialists to discuss their business relationships, chronicling solutions to adoption pain points, prioritizing technology needs vs. wants and the value of building two-way trust.

Oct 23, 201829 min
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