Understanding Your Target Audience Epi. #3 (w/ Cayman Handley and Vrinda Agarwal)

The final episode of the student series features Cayman Handley and Vrinda Agarwal. Cayman is originally from the suburbs of Atlanta where he currently attends Kennesaw State University, seeking a bachelor's degree in public relations. He currently is interning with the Development Department of the Boy Scouts of America. He looks up to influences like Ariana Grande, Ryan Seacrest, and Kennesaw State University’s highly respected PR professors to help motivate him throughout his life journey and career path. Lastly, Cayman loves to volunteer at festivals. Connect with Cayman: https://www.linkedin.com/in/cayman-handley Vrinda is a senior majoring in Public Relations and Human Centered Design and Development at The Pennsylvania State University. Originally from India, Vrinda is very keen on learning about different cultures and is inclined towards exploring the intersection of technology and media in the communications industry. Through various coursework and work experiences at agencies such as Edelman, Nike Communications, and various small marketing firms, she has been able to develop an interest in audience insights and segmentation, diving deep into the nuances of users and their behaviors. Connect with Vrinda: https://www.linkedin.com/in/vrindaagarwal2000/