From Whale Training to Press Releases with SeaWorld's Chuck Cureau
Episode description
Chuck Cureau is a former marine mammal trainer and current director of PR at Sea World San Antonio and an in-game host for the San Antonio Spurs. He’s also a sought-after emcee in the San Antonio area and has worked as an actor, with roles in "Spy Kids 4: All the Time in the World" (2011) and "The Life of David Gale" (2003). Here, he shares his journey from the dolphin stadium to the PR office and gives tips on connecting with large audiences.
Key Takeaways:
- Chuck's journey from marine mammal trainer to the PR office
- The art of speaking to large audiences
- How to communicate an environmental message
Episode Timeline:
1:30 Tod recalls hanging with Chuck and some orcas on a recent trip to San Antonio
4:45 How Chuck changed careers from a marine mammal trainer to a PR pro
7:30 Chuck started in PR at the San Antonio Zoo
9:45 Chuck’s early PR lessons
11:15 SeaWorld's 60th-anniversary campaign
15:30 Communicating SeaWorld's sustainability and rescue mission
17:30 SeaWorld's rescue animals
19:30 How to speak to large audiences
24:00 Improvising in front of a large audience
27:00 Chuck's favorite SeaWorld animal story
29:30 PR is all about relationships
This episode’s guest:
• Chuck on Instagram and Facebook
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