Potty Talk - The Podcast for Plumbing Business Owners - podcast cover

Potty Talk - The Podcast for Plumbing Business Owners

Thanks for catching Potty Talk, THE podcast for plumbing business owners. I'm Richard Behney, The Million Dollar Plumber and I teach the "business" of the plumbing -- everything from how to start a plumbing business and grow a plumbing business. To showing you how to figure your pricing correctly, find new customers, hire the best tradesmen, brand your company to stand out in your market, increase your online presence and everything in between.
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Episodes

The Truth About Work-Life Balance for Plumbing Business Owners

Running a plumbing business is hard work, but it shouldn’t cost you your personal life. In this episode, Richard Behney gets real about the challenges of achieving work-life balance as a plumbing business owner. Learn how to set boundaries, delegate tasks, and prioritize what matters most—both in your business and at home. If you're feeling stretched too thin, this episode is a must-listen!🚀 JOIN MY FREE COMMUNITYhttps://www.skool.com/million-dollar-plumber/about📱BOOK YOUR FREE CALLhttps://www...

Jun 26, 202538 min

How to Train Your Plumbing Techs for Success

Your plumbing techs are the backbone of your business—are you setting them up for success? In this episode, Richard Behney shares his proven strategies for training plumbing techs to deliver exceptional service, improve efficiency, and represent your brand with pride. Whether you’re onboarding new hires or building up your current team, this episode will help you create a rockstar crew that drives your business forward.🚀 JOIN MY FREE COMMUNITYhttps://www.skool.com/million-dollar-plumber/about📱...

Jun 19, 202530 min

How to Build a Plumbing Brand Customers Love

A strong brand is the key to standing out in a crowded market. In this episode of Potty Talk, Richard Behney walks you through how to create a plumbing brand that customers trust and remember. Learn how to define your unique selling proposition, build credibility, and turn satisfied customers into raving fans. If you want to attract the right customers and grow your business, this episode is for you.🚀 JOIN MY FREE COMMUNITYhttps://www.skool.com/million-dollar-plumber/about📱BOOK YOUR FREE CALLh...

Jun 12, 202534 min

Top 3 Mistakes Plumbing Business Owners Make (And How to Fix Them)

Are you holding your plumbing business back without realizing it? In this episode, Richard Behney uncovers the top 3 mistakes plumbing business owners make—and, more importantly, how to fix them. From pricing errors to poor hiring decisions, this episode is packed with actionable advice to help you avoid costly missteps and grow with confidence.🚀 JOIN MY FREE COMMUNITYhttps://www.skool.com/million-dollar-plumber/about📱BOOK YOUR FREE CALLhttps://www.milliondollarplumber.com/call

Jun 05, 202532 min

How to Maximize Your Plumbing Business Profits in 2025

Want to make 2025 your most profitable year yet? In this episode, Richard Behney reveals practical tactics to increase your plumbing business profits. Discover how to streamline operations, reduce unnecessary expenses, and upsell your services without compromising customer satisfaction. Whether you're a seasoned business owner or just starting out, these tips will help you take your profits to the next level.🚀 JOIN MY FREE COMMUNITYhttps://www.skool.com/million-dollar-plumber/about📱BOOK YOUR F...

May 29, 202538 min

Should You Charge Flat Rate or Hourly? Pricing Strategies for Plumbers

The age-old debate: flat rate or hourly pricing? Which one is better for your plumbing business? In this episode, Richard Behney dives into the pros and cons of each pricing strategy, helping you decide which approach works best for your business. Learn how to price your services to maximize profitability without losing customers. Tune in to nail down your pricing strategy once and for all!🚀 JOIN MY FREE COMMUNITYhttps://www.skool.com/million-dollar-plumber/about📱BOOK YOUR FREE CALLhttps://www...

May 22, 202530 min

3 Proven Ways to Get More Plumbing Customers in 2025

Are you struggling to keep your phone ringing? In this episode of Potty Talk, host Richard Behney shares 3 proven strategies to help plumbing business owners attract more customers in 2025. From leveraging digital marketing tactics to building strong referral networks, these tips will help you dominate your local market and keep your schedule full. Don’t miss these actionable insights to grow your plumbing customer base this year!🚀 JOIN MY FREE COMMUNITYhttps://www.skool.com/million-dollar-plum...

May 15, 202538 min

HR for Plumbing Businesses: How to Hire and Keep Great Techs

ALWAYS be hiring! But between chasing leads, managing jobs, and keeping customers happy, finding time to build your team can feel impossible.In this episode of Potty Talk, we're joined by the team from Eddy, the all-in-one HR platform that helps plumbing business owners hire, onboard, manage, and pay employees—all in one easy system. No more juggling paperwork or stressing over payroll.✅ Learn how to attract better techs✅ Streamline your hiring & onboarding✅ Keep your team happy and your bus...

May 08, 202533 min

How to Sell Your Plumbing Business for Maximum Value

Thinking about selling your plumbing business? Whether you're planning your exit now or years down the road, you need the right strategy to get the best deal. In this episode, I sit down with the experts at Commonwealth M&A, LLC to break down everything you need to know about selling your business for maximum value.🚀 JOIN MY FREE COMMUNITYhttps://www.skool.com/million-dollar-plumber/about📱BOOK YOUR FREE CALLhttps://www.milliondollarplumber.com/call

May 01, 202542 min

Million Dollar Transformations: Success Academy Stories That Will Inspire You

Ever wonder what REALLY goes down when plumbing business owners join Success Academy? 💥 In this power-packed episode of Potty Talk, we’re pulling back the curtain and sharing raw, unfiltered transformation stories from real members who took their struggling businesses and turned them into thriving, money-making machines. No fluff. No theory. Just real plumbers, real results. 💪 Whether you’re grinding at $300K or scaling past $3M, these stories will prove what’s possible when you implement the ...

Apr 24, 202535 min

Start Your Day Like a Plumbing Business CEO

What’s the secret sauce behind 7-figure plumbing business owners? Spoiler alert—it’s NOT their wrench skills. It’s how they start their day. In this game-changing episode of Potty Talk LIVE, we’re diving into the morning routines that set thriving plumbing CEOs apart from the ones who are just scraping by. Tune in and find out how to take control of your day—and your business—before you even step out the door.Book a Free Coaching Call Unlock your potential with a free coaching call. Learn how yo...

Apr 18, 202528 min

The Monday Morning Meeting That Actually Works

Tired of those boring, time-wasting meetings that go nowhere? It’s time to flip the script! In this Potty Talk episode, we’re breaking down the ultimate Monday morning meeting formula that’s shaking up plumbing businesses nationwide. Learn how to run quick, power-packed meetings that fire up your team, boost morale, and actually get stuff done. No more blank stares, wasted time, or pointless rambling—just real results and accountability that move your business forward. Don’t miss this game-chang...

Apr 10, 202524 min

The Perfect Plumbing Price Book That 3X'd Our Average Ticket

In this game-changing episode, we're pulling back the curtain on the #1 tool that transformed our plumbing business - a professional price book system. Watch as we reveal how top plumbing companies are using strategic pricing to boost profits without losing customers. PLUS, stay until the end for a special offer on our complete Price Book Solution!Book a Free Coaching Call Unlock your potential with a free coaching call. Learn how you can transform your business in 90 days.LEARN MORE and CONNECT...

Apr 03, 202525 min

Money Leaks Killing Your Plumbing Business in 2025

Discover the hidden money leaks destroying your plumbing company's profits! In this episode, we expose the costly mistakes most plumbing business owners make and show you exactly how to fix them. From pricing errors to missed opportunities, we're sharing real examples and actionable solutions that have helped our members add $100K+ to their bottom line. Perfect for plumbing business owners ready to maximize their profits!Book a Free Coaching Call Unlock your potential with a free coaching call. ...

Mar 27, 202523 min

DROWNING in Your Plumbing Business? Start Here!

Tired of being a dead man driving, giving free estimates, and barely making profit? In this no-BS episode, I'm sharing the 3-step rescue plan that transformed my plumbing business (and hundreds of others) If you're still giving free estimates and worried about being "too expensive," this is your wake-up call. The hard truth? Your market isn't "different." Your customers aren't "unique." And those "big guys" aren't ripping people off - they're running real businesses. Stop being the cheapest opti...

Mar 20, 202520 min

How Automated Customer Gifting is Transforming Plumbing Businesses | To Your Success

Want to know the secret to getting customers to call you back and rave about your business? It’s all about building emotional connections. In this episode, Richard welcomes Caleb Baitz from To Your Success to talk about the power of relationship marketing. Learn why sending a simple cookie can turn a one-time customer into a lifelong advocate for your plumbing business. Plus, discover how to systemize your customer appreciation so you can scale without losing that personal touch. Don’t miss this...

Mar 13, 202535 min

How to Position Your Business for a Million-Dollar Buyout in 2025

Private equity firms are on a buying spree in the plumbing industry, offering life-changing payouts to business owners. But is your company actually sellable? In this eye-opening episode, we reveal the three non-negotiable elements PE firms demand, why 90% of plumbing businesses aren't ready for acquisition, and exactly how to position your company for a major payday. Don't miss this insider's guide to making your business irresistible to buyers. Learn how you can transform your business in 90 d...

Mar 06, 202523 min

5 Systems Every Plumbing Business Needs in 2025

Look, I don't need to tell you why not having systems is costing you millions. If you're saying to yourself 'but Richard, I don't know where to start with systems' then you need to join my FREE Million Dollar Plumber community where I share all my proven systems and templates. Plus, you'll connect with other plumbing business owners who are building scalable operations. Go to milliondollarplumber.com/free and let's get you out of the truck and into real business ownership. 1. Pricing System: htt...

Feb 27, 202533 min

Secrets to Building a Plumbing Brand That Lasts

In this episode of Potty Talk, Richard reveals the secrets to building a plumbing brand that stands the test of time. Branding isn’t about impressing yourself—it’s about connecting with your customers and meeting their needs. Richard breaks down why your brand should be built for them, how choosing the right business name can impact your success, and why disrupting the market is the key to standing out from the competition. 💥 Grab My Branding Checklist 💥 Your brand is more than just a logo—it’...

Feb 06, 202533 min

Turn Calls Into Booked Jobs—Every Time!

In this episode of Potty Talk, Richard reveals the secrets that turns calls into booked jobs—every single time. The key to winning on the phone isn’t just luck—it’s about having a proven process that puts you in control, books the job for today, and delivers a top-notch customer experience. Richard shares why controlling the call is crucial, how booking for the same day boosts your close rate, and why hiring the right Customer Service Representative (CSR) can make or break your success. 💥 Grab ...

Jan 30, 202530 min

Do This When Hiring for Your Plumbing Business!

In this episode of Potty Talk, Richard breaks down exactly what you need to do when hiring for your plumbing business to avoid costly mistakes and build a winning team. The hiring process isn’t just about finding someone to fill a spot—it’s about bringing on the right people who fit your company culture and help you grow. Whether you’re hiring your first team member or expanding your crew, these actionable tips will help you make smart, strategic hires every time 💥 Grab My Hiring Checklist 💥Ge...

Jan 27, 202533 min

How to Build Loyalty and Trust with Plumbing Customers

In this episode of Potty Talk , we’re diving into the essential strategies for building loyalty and trust with your clients—the foundation of a successful plumbing business. Richard shares real-world tips on how to foster relationships that not only bring in repeat business but also turn your customers into raving fans who recommend you to others. If you want to build a solid reputation that stands out in your market, this episode is for you!

Jan 16, 202548 minEp. 446

40 Years of Plumbing Experience: What You Need To Know

In this special episode of Potty Talk LIVE, Richard Behney, The Million Dollar Plumber, shares timeless lessons and insights from over 40 years of experience in the plumbing industry. Whether you’re just starting your plumbing business or looking to take it to the next level, this episode is packed with invaluable tips you won’t want to miss. Richard reflects on the challenges, successes, and game-changing strategies that have shaped his career—and how you can apply these lessons to build your o...

Dec 19, 20241 hr 5 min

The Secret to Success: Satisfying Good-Paying Customers #444

On this episode of Potty Talk LIVE, Richard Behney, The Million Dollar Plumber, reveals the ultimate secret to building a thriving plumbing business: satisfying good-paying customers. If you're tired of chasing low-margin jobs and want to attract and retain clients who truly value your work, this episode is for you. Learn how to identify your ideal customers, deliver top-notch service that keeps them coming back, and create a reputation that attracts the right kind of business. Richard shares th...

Dec 13, 202453 min

How to Make Bank with Your Plumbing Business #443

In this episode of Potty Talk LIVE, host Richard Behney, The Million Dollar Plumber, dives into the secrets of maximizing profits in your plumbing business. Whether you're just starting out or looking to take your established business to the next level, this is a must-watch for plumbing pros who want to grow their earnings without burning out. Discover actionable strategies to boost your bottom line, avoid common profit leaks, and set your business up for long-term success. Richard shares his pr...

Dec 06, 20241 hr 3 min

Transform Your Plumbing Business With One Simple Change

In this episode of Potty Talk LIVE , host Richard Behney, The Million Dollar Plumber, reveals the single, game-changing shift every plumbing business owner can make to see immediate results. Sometimes, transformation doesn't require an overhaul—just one powerful adjustment. Richard dives into this simple change, showing how it can streamline operations, boost customer satisfaction, and drive profit. Whether you're just starting or looking to elevate your established business, this episode will g...

Nov 21, 202457 min

The 3 Keys To Plumbing Business Success

In this episode of Potty Talk LIVE , host Richard Behney, The Million Dollar Plumber, breaks down the 3 essential keys every plumbing business owner needs to achieve lasting success. Richard shares his insights from decades in the industry, highlighting actionable steps for growth, stability, and overcoming common challenges that often hold plumbing businesses back. Whether you're struggling with cash flow, team management, or building your brand, this episode will equip you with the tools and m...

Nov 04, 20241 hr 5 min

Potty Talk LIVE! Talking The BUSINESS of Plumbing

Potty Talk Live is Back! You asked for it, and Potty Talk Live is coming at you once again—including co-host, The Lovely Laura! Join us as we dive into the best tricks, tips, and techniques to help you build and grow a thriving, self-sustaining, and highly profitable plumbing business. Whether you're just starting out or looking to scale, we'll be sharing real-world strategies that will take your plumbing business to the next level. Don’t miss this episode packed with actionable insights to help...

Oct 25, 20241 hr 2 min

He Tripled His Rates & Thrives!

In this episode of Potty Talk, host Richard Behney welcomes Matthew Werner, owner of Pine Grove Plumbing in Penticton, British Columbia. Matthew shares his inspiring journey of how he transformed his business by implementing the principles learned from the Success Academy. Discover how he went from charging $125 to $350 per hour, and how this significant change not only increased his revenue but also enhanced customer satisfaction. Matthew discusses the importance of having an honest hourly rate...

Aug 19, 202423 min
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