How To Make A Party Political Broadcast

This week we're bringing you the very best of the podcast you might have missed this year.

Party political broadcasts have been around for nearly 100 years, featuring everything from men sitting woodenly behind desks to yogic flying.

How are they made, do they change anyone’s vote and why are some of them so odd? Matt was joined by Tory advertising guru Maurice Saatchi, Labour filmmaker Mark Lucas, cross-party producer Nick Frost and Times TV critic Carol Midgley.

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