Got dreams of being a professional podcaster, but have no idea what you're doing. This is impossible. That's about to change. A new kind of school. Welcome to the Pod School Podcast. Hello, welcome to the show. Today's question is from Angelique, and she asks: What is the ideal length of time for a podcast? welcometotheshow.Today's questionisfromAngelique and sheasks,whatisthe ideallengthoftimefor apodcast?Greatquestion. And onethat justdon'thaveaclearanswer.You know,howlong isapieceof
string,Angelique?That'smyanswer.The ideallengthforapodcast.There is notime.It'snotlikeIcantellyou.Look, 10minutes isthebestforapodcastbecausetheideallengthforyourpodcastwill dependonwhoyouraudienceisandwhatyourcontent is. Interms ofyouraudience,youneedtothinkabout whoyouaretalkingto andthatwill informyourdecisionsaroundthelengthofyourcontent.WhatImeanbythatisifyou aredoingashowforbusy
moms,you'renotgoingtobedoingfivehourepisodesthatthey'reexpectedtogetthrough.Youknow,youhavetoreallythinklike,whattimedoes myideal audiencehaveavailable?What aretheygoingto find most useful? Andthenin termsofyourcontent,youwantto dotheideallength. Thatmeansthatthecontentthatyou'reshippingoutisreallythebestversionofthatcontent. Soyouhavefullyfleshedout whateveryouneedtofleshout,but there'snomess,nofaff,nofluff,no craparoundthe
edges.Youhaven'twasted 20minutesof the introjustchatting and shootingthebreezewithyourco hostbeforeyouactuallygetnewcontent.You'veedited thatsoitsounds really,really strongfromstarttofinish.And editing is amustineverysinglepodcast episode. Soyou haveto utilizethatif youwant aprofessionalsounding show.Butideallyyou'rethinking,well,howlongdoI need toactuallyputtogether thebest version ofthiscontent?Nowthatreallydiffers showtoshow.Ihave apodcast thatIdid inthepastwhereIwould
sitdownwithmediapersonalitiesandIwouldtalktothemabouthowtheygotintomedia.Iwasgettingasked alot ofquestionsofhowdidyougetontv?Howdidyou,youknow,getintoradio? AndIrealized,oh,there's alot ofpeoplethat are reallyinterestedinthis,buttheythinkthattheanswer isgoingtobe,oh,I just applied.Itwaslike,actuallyI workedfor15yearsbeforeI gotontelevision,soIwantedtositdownwithsome ofthe wellknownpeopleinAustralianmedia.Theshowiscalledyou'vegottostartsomewhere.Youcancheckitoutifyou'dlike,and
Iwouldsitdownandtalkaboutthecareers.Someofthosechatswentforoveranhour becauseyoucan't reallygo throughwhatyouneedtogothroughin20minutes.Ifyouarelookingatwhatis thepathtogetyoutowhereyouarenow,like,howdidyoudothestepsto getthere?Weneededsometimeto getthrough that.Thisshow,however,someoftheepisodescan bethreeminutesbecause thequestionI
getaskedorthetipIneedtosharecanactuallybecoveredinthattime.SoI'm notgonna fillanother20 minuteswithjust mefaffing aboutand filling thespaceandlisteningtomyself,becauseIcan actually just giveyouthecontentthatyou'vecometolistentoandjustgetouttheothersidein threeminutes.And sofrommyperspective, I'mlike, great.Yougettime backinyour day, you'vecomeforwhatyouneed.Youhaven'thad towait throughameanderingintroductionandwhatevertogettoit. You've justgotthecontentandyoucanmoveon
yourway.So theideallengthforyourshowsisreallygoingtobedependent onwhatyourshowisandwhoyou're doingthat show for. Andsoyoureallyneedtothinkaboutthosethingswhenyou'reputtingittogether.Thereisnorulebookinpodcasting,whichmeansyou couldpodcastforfivehoursifyouwant,butitdoesn'tmeanyoushould. Youreallyneed tothinkaboutwhatsuits you, notwhat thepersonover Thanks for listening. I’ll see you next week! That's all for today.