Episode description

Gift micropayments (small amounts of money of your choosing) to the podcasts you love without leaving your modern podcast app.

Boosts (we'll talk about streaming too soon!) are in-app payments that also serve as a discovery mechanism for shows. These micropayments, enabled by Bitcoin – which can be converted into local currencies – not only enhance the monetization potential for podcasters but also increase visibility for their content. By sharing boosts, listeners can let their networks know about the shows they enjoy, creating a powerful feedback loop between creators and their audience.

Fountain.fm's Oscar Merry explains how boosts function similarly to traditional support platforms but with a significant advantage: they happen in real-time and foster a sense of community. Listeners become ambassadors for the content they love, sharing their support in a way that promotes further discovery and engagement.

We also touch on the importance of actively inviting listeners to support the show through boosts. It’s clear that communication is key; if podcasters don’t ask for support, their audience might not think to provide it. Oscar shares insights on how successful shows incorporate regular calls to action, highlighting the value of their content and the role of listener contributions in continuing their work. This not only builds a stronger connection with the audience but also encourages a culture of support and feedback, vital for the growth of any podcast.

Find podcasting resources, links and extra listening at Creativityfound.co.uk/podcasting

Disclaimer

Things change. Technologies improve. What is discussed in this episode is correct as of end 2024 or early 2025.

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Cover design by The Pink Octopus

Theme music City Vibe from Ketsa

Additional music Nova Search available on Pixabay