But the fact that just since like the pandemic, like, um, it's, it's just blown up, like just watching it in the last two years has just been absolutely insane to me. So what would you say to, to a beginning podcaster today? Um, if they're about to launch right now, what do you think they need in place to get started with the show? I think what they need is I think people think they need a lot of things before that they start.
One thing I've noticed about humanity actually is that we are very quick to talk, to talk ourselves out of something that we want to do. So if you, so, you know, you know, the whole mentality work, I'm going to go to the gym tomorrow and when you wake up, it's tomorrow and you don't go to the gym. Right. You've got to have yourself prepared with some statements to counter that. Right. Like I go through it every day. I wake up, I'm like, yo, I got to go to the gym.
And then my voice is like, just sleep another 10 minutes, text your trainer. He's going to kill you, but just text him. Um, yeah, I, I've texted him and I've seen the consequences, but you forget about that when you're tired, right? So what I did, did was I kind of come up with like a counter in my head. Like you always feel better, Ginny, when you go to the gym and that's, and it's true and it always has proved to be true and kept me consistent.
So you're starting out with a podcast, really think about why you want to create one. All right. Is there a topic that you're so passionate about? Have those thoughts in your head? Cause that's what's going to propel you forward. All those thoughts about I can't do this. Who am I to start a podcast? This is too hard. That's just another obstacle that you're going to have to jump over. That's going to tire you if you don't have some positive tenacity powering you through, right?
So really make that your focal point. And the other thing to Google is like, okay, um, you can Google how to start a podcast and that sort of thing, like Ginny media, my company has all these guys about that too, but Googling microphones can be quite overwhelming because there's 2 billion searches, right?
So just, you know, like there's a lot of resources out there online, put some time into some research, look for a decent mic, cause that's really going to be the difference between a quality podcast to a decent quality podcast, like that's the quality factor or the quality variable. Um, and I think what I learned too is sometimes, uh, doing things by yourself. If you're that type of person who, you know, gets a gym membership for a year, but doesn't really go to the gym.
Chances are you probably need what's called an accountability person. So bring someone along with you on the journey that's going to keep you accountable. I'm that person. I will have a gym membership. I won't go, but if there's someone there yelling at me, threatening to beat me up, I will be there. So that's the kind of person that I am. So apply those same mechanics or mentality to starting a podcast too.
It sounds, it can sound really overwhelming, but these are the things that are actually going to keep you accountable to get to your goal. Um, and this is also why I started my program with and co-founded it with Michelle Sorrow, the podcast accelerator, because there isn't an element of accountability that comes with launching a podcast, which is super helpful. And that gets you across the line.
So just to summarize, actually, what I said was your mindset is super important and a microphone, the two Ms, M and M. Oh, I like that. Microphone. I like that a lot. And the, and the reality is, you know, one of the things that held me back for so long is I was afraid of, like, I had the fear of failure. I had the fear of no one's going to listen to me. I had the fear of, you know, well, what if I say something stupid?
And finally, one day I was just like, you know what, if I just treat this like an experiment app, then, then if I, if I mess it up, so what? Because the reality is it doesn't cost that much to buy your podcast hosting. It doesn't cost that much to, to purchase a decent microphone. Um, yes, you can go and spend, you know, five, 600 bucks on, on the, the fancy schmancy stuff or a thousand dollars on a soundboard or whatever.
But I mean, I'm sitting here with, um, a blue Yeti microphone that I think was like $199, but there's cheaper ones even there's like $60 microphones that sound pretty decent. So it's kind of one of those things where it's like, if you're afraid, just do it anyway, do it scared because you first need to even know, do you even like this? Like just try it. Cause what if you exactly, what if you find out you absolutely love it and then you just become kind of addicted to, to, to talking.