So you give them like a checklist almost if you will of the things that they should be doing in order to produce a good episode? Yeah. So we take about three to four weeks to release any podcast, right? And we bank five episodes, which we do with them, you know, which we record with them. And during that time, the training is ongoing. So a lot of them speak faster and so they don't know how to breathe really well.
A lot of them have issues scripting because, you know, say for example, they come from the print world and the way you write in a print format in that medium is very different from the way you'd write scripts for a podcast, right? Some of them don't even write a script. And so you have to give them a little bit of structure. So each person, each individual is very different. And I coach them for about three to four weeks.
Apart from that, I have, you know, we have the HD Smartcast social media channels and I have my own social media channels where I keep putting out these small nuggets of information where, you know, people can just do a revision of the thoughts. Plus, we've come up, you've come on our show, yeh podcast, podcast kya hai, right?
Where we have expert opinions, so anyone who needs to sort of, who needs a, you know, a refresher course, who needs like a crash course in podcasting, who needs a follow up, they can, there is enough information out there. And of course we also make ourselves available almost 24-7 to them so that they feel supported. Yeah. That's amazing. I mean, it sounds like you basically take anybody who wants to create a show and you give them all the tools necessary to make it happen. Absolutely.
Constantly, to be honest. I mean, you know, because things keep changing in the podcasting world. I mean, you've come up, RSS has come up with such amazing things already that we spoke of in our episode on your podcast, what does, we were blown. Everything keeps changing so fast. So we keep refreshing the content as well. The educational material that is there on podcasting. That's amazing.
And what's interesting is I actually had the luxury of speaking to our founders for the very first two episodes and just listening to them about all the things going on in the background that a lot of people don't even realize. Cause I mean, you know, you open your podcatcher, like your Google podcasts or your iTunes, and you turn on your content, you listen to whoever it is that's speaking and you don't realize all the moving parts going on in the background.
You don't realize that they're having to book the interviews. They're having to write the podcast scripts. They're having to put all these systems and processes in place. And so to me, it sounds like what you do is an invaluable service.