How Can a Smaller Podcast Get Featured in Podcast Magazine? - podcast episode cover

How Can a Smaller Podcast Get Featured in Podcast Magazine?

Feb 08, 20234 min
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Episode description

In this quick hit from episode 17, Podcast Magazine founder Steve Olsher shares how smaller podcasts can be featured in the publication.

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Podcast Magazine's Links:

Website -- https://podcastmagazine.com/

Twitter -- https://twitter.com/thepodcastmag

Facebook -- https://www.facebook.com/ThePodcastMag/

Instagram -- https://www.instagram.com/ThePodcastMag/

LinkedIn -- https://www.linkedin.com/showcase/thepodcastmag/

Steve's Links:

Website -- https://steveolsher.com/

Twitter -- https://twitter.com/steveolsher

Facebook -- https://www.facebook.com/steve.olsher

Instagram -- https://www.instagram.com/steveolsher/

LinkedIn -- https://www.linkedin.com/in/steveolsher/

YouTube -- https://www.youtube.com/c/SteveOlsher

#startapodcast #podcastlife #episode17

Transcript

Yeah, you know, part of our goal, you know, really going in was to not only of course cover the Joes that the world and the people who host those Joes, you know, the world knows, but to really give a voice to Joes that maybe you haven't heard of, but really should consider listening to. And so every month we have multiple under the radar features. Every month we have

multiple off the charts selections. And then every month we have our Hot 50. Basically, it's like if you think about like, you know, Billboard and sort of the top 40 shows or whatever, it's the podcast magazine Hot 50, which are shows that aren't the list one through 50 isn't based on downloads, isn't based on subscribes, isn't based on influencer count.

Like it's not based on anything other than fan voting. And so that, you know, between those three pieces of the puzzle under the radar off the charts and the podcast magazine Hot 50 chart, you know, it's really exposed folks to shows that normally they wouldn't have an opportunity to even know about. And so, and a lot of the features, you know, a lot of the features on the monthly where we go more in depth with folks and the actual

written pieces there, you know, the more in depth written pieces. So many of those shows, I just didn't even know existed. I mean, shows about autism, you know, shows about baking. So, I mean, like, you name it, we cover it. And it's just, it's so incredible to me to see that there are so many amazing shows out there. And for us to be able to shed some light on those shows. And even like you said, I mean, some of the bigger influencers, a

lot of people don't even realize they have podcasts. Yeah. But to be able to shed some light on what's going on here in the space. It's pretty cool. Well, it with these hot 50 shows, is it all nomination based? Or do you guys like just put out a list? How does it how does that work? Yeah, it's strictly fan voting. And, you know, I mean, it's it's what gives everybody a chance

to get onto the list, right? So just podcastmagazine.com slash hot 50. And, and we encourage podcasters, of course, to encourage their audience to vote for their shows if they want to see them on the chart. And, and a lot of, you know, a lot of people do. That's awesome. But what I also love is that you don't just have the hot 50. You also have pretty inexpensive advertising for podcasters. Tell me a little bit about that.

Yeah, we between you know, our social on our web and our digital edition of the magazine, the print edition of the magazine, we're reaching well over 50,000 folks every single month. And yeah, and there are ways to get advertising and exposure in the magazine for as little as 250 bucks. And even nowadays, we've tried to keep it pretty accessible for folks who want really nice, nice visibility in the magazine. You know, our full page at the moment is I

think it's $2,500. So yeah, it's it's tough to find a more competitive outlet really to reach people who obviously have their hand up and love podcasts and in those sort of numbers for for such a reasonable cost. Yeah, that's awesome. That's awesome. Now, other than the advertising and the hot 50, is there any way that someone could get featured in the magazine?

I'm sure yeah, I mean, we're always looking for awesome shows and people to profile. So the best way to make that happen is just simply reach out for the appropriate category director. So if you've got a society and culture show, reach out for the society and culture category director. If you've got a business show, right, reach out for the business category director. And, you know, or just email Kelly at podcastmagazine.com.

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