And Finally Podcast Marketing Plan
Episode description
Welcome to the all-new Podcast Whisperer, this is a 5 part mini-series on how to podcast from idea to launch to monetization!
Episode 5:
Podcast Marketing Plan
Define your goal your big picture goal of what you want to do
Develop SMART Objectives SMART = Specific, Measurable, Attainable, Relevant, and Time-Bound
Strategies are are the roadmaps that take you where you want to go
Develop the promotional tactics you’ll use to promote your podcast
Online Promotion Pay to promote Micro-influencers Local Promotion
Measuring success there is no one size fits all don't get discouraged over numbers. Just because they aren’t rising doesn’t mean that you're not doing well
Baby steps
KNOW your numbers study where the listens are coming from. Who’s listening let's tweak your show to tailor those listeners.
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