Podcast Coaching with Christine - podcast cover

Podcast Coaching with Christine

Christine O'Donnellchristine-odonnell.com
Grow your podcast with insights from talented podcasters, entrepreneurs, and industry insiders. Emmy-Nominated TV Journalist & Podcast Coach Christine O'Donnell uses the lessons she's learned after more than a decade in the news business and a few years in marketing to focus specifically on helping independent podcasters grow their shows. This goal of this podcast is to be a resource for growth, inspiration and community. Our guests include Libsyn's Elsie Escobar, Rob Greenlee, Erica Mandy, Pat Mitchell, Collier Landry, Melissa Kiesche of Edison Research, Podcast Movements' Jared Easley, Rob Walsh, Anna Keenan, Michelle Miller, James Cridland, and Laura Cathcart Robbins. Listeners of this show also listen to The Audacity to Podcast, She Podcasts, Podnews, The Feed, Podcasters' Roundtable, Ask The Podcast Coach, Podcasting Made Easy, Inside Podcasting, Podcraft, BuzzCast, Wit and Wire and Podcasting Simplified.
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Episodes

63. 7 Top Podcast Discovery Tools of 2021 | Part 1

7 Podcast Discovery Apps Helping Podcasters Grow - Part 1 of 2 (Podchaser vs Chartable vs Listenotes). This week we're talking about podcast discovery apps: what they are and how they can help indie podcasters grow. Currently, there is no ONE way people discover new shows. These Apps are all working in some way to solve that problem. Podchaser Chartable Listen Notes Podz Moonbeam Clubhouse Fireside Learn more about your ad choices. Visit megaphone.fm/adchoices

Oct 11, 202125 minSeason 6Ep. 63

62. Moonbeam CEO to Podcasters: “we’ve leveled the playing field” of Discovery

CEO of Moonbeam Mike Chambers says TikTok's "democratized discovery" system inspired him and friend Paul English (co-founder of Kayak) to create a new discovery app for podcasters. For the most part, podcasters who aren’t backed by big production companies or who don’t have tons of money to invest in advertising struggle to grow their audience. Chambers says, with Moonbeam “It doesn’t matter if you are some kid in your basement in Iowa, your ability to get discovery is influenced by your ability...

Oct 04, 202144 minSeason 6Ep. 62

61. Get Published in Huff Post, E! & KTLA (REPLAY)

Laura Cathcart Robbins talks about her “big break” into the podcasting world. She shares how she “got published,” her secrets to pitching, how she handles rejection and how her first paid speaking gig. Laura is a writer, recovery thriver and survivor. She’s also the host of the popular podcast: The Only One In The Room! Which is a podcast for anyone who has ever felt alone in a room full of people. She shares vulnerable accounts from people who are eager to connect. 1:45: USPS, Elections, COVID-...

Sep 27, 202143 minSeason 5Ep. 61

60. How to get 2 PAID ads in every podcast episode (REPLAY)

Erica Mandy’s podcast THE NEWSWORTHY has millions of downloads and is keeping people informed on what’s going on in the world in a fast, fair and fun way. Her daily podcast has sold out of mid-roll ads for the year! In this episode, She opens up about how she did it, she shares the bumps in her podcasting journey and how she’s “pivoted” her strategy through COVID-19. Learn more at thenewsworthy.com Learn more about Christine at christine-odonnell.com Learn more about your ad choices. Visit megap...

Sep 20, 202148 minSeason 5Ep. 60

59. Mistakes that podcasters make with SEO (REPLAY)

Stephan Spencer, host of Marketing Speak and Get Yourself Optimized shares his SEO expertise. In this episode, you’ll learn the three most common SEO mistakes podcasters are making and how to master them. Spencer breaks down the benefits of episode transcriptions, optimizing your RSS feed and utilizing the number-two search engine: YouTube. What we learn: 5:12 What is SEO and what does that mean for podcasters? 13:40: Transcribing podcasts for each episode 14:47 Untapped opportunity digging into...

Sep 13, 202159 minSeason 5Ep. 59

58. Get Featured n APPLE Podcast with Arielle Nissenblatt (REPLAY)

Arielle Nissenblatt, Founder of Earbuds Podcast Collective, Podcaster, and Marketer walks us through how to get your podcast featured on listening Apps. She shares how she’s already got sponsors for her new podcast without proof of listenership and walks us through a day in her life. CLICK → Get A Shout Out! TAKEAWAYS: What makes a good podcast: Insights from a super listener Content varies season by season Orient your listener Authenticity and transparency How Arielle’s Idea For A Podcast Colle...

Sep 06, 202153 minSeason 6Ep. 58

57. TEDWomen Curator: "How to tell your story" (REPLAY)

Are you “embracing risk to change the world?” Many podcasters are. Becoming A Dangerous Woman Author Pat Mitchell joins Christine for this week’s episode of Podcast Coaching. Mitchell is the Editorial Director of TEDWomen and the chair of the Sundance Institute Board. In this week’s episode, we talk about her experience with power in the media. The importance of understanding your finances and pushing the boundaries of societal normals and expectations to achieve our full potential. Learn more a...

Aug 30, 202147 minSeason 5Ep. 57

56. Podcast Growth Hacking from Launch.Pod Guys (REPLAY)

LaunchPod Media co-founders John John Dinkel and Dee Kei Waddell help businesses fulfill their marketing goals through podcasts. Their podcasts have been featured by Apple Podcast 15 times and they have top shows in 13 countries. In this episode, they share how they successfully "game" their podcast analytics to grow their productions, so you can too. Places Podcasters Should Engage With Their Audience Online: Facebook Groups Live Streams Live Stream (stories) Instagram Reddit Discord Quora Twit...

Aug 23, 202140 minSeason 5Ep. 56

55. PR Strategies to Get your Podcast on the News (REPLAY)

Lexie Smith, PR Expert and Founder of The PR Bar – a coaching service which specializes in helping motivated entrepreneurs exponentially expand their impact, influence, and revenue through PR. FREE PR Tools: https://www.helpareporter.com/ https://podcastguests.com/ https://pitchrate.com/wphome/ Lexie’s Website: https://theprbarinc.com/ Christine’s Website: https://christine-odonnell.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Aug 16, 202137 minSeason 5Ep. 55

54. Post-Production Tips for Podcasters (REPLAY)

This week’s REPLAY episode features Carl Houde. Carl is the founder of Affogado Media, a company that offers editing and engineering services for podcasters. Within his business, Carl relies upon his technical skills in order to work on podcasts during their post-production stages so that his clients have content that is professional and worthy of publication. Tune in to learn about how Carl's editing and engineering background helped him find his place in the podcasting field. What We Learn: 2:...

Aug 09, 202134 minSeason 6Ep. 54

53. Recording Live-To-Tape (Cut Production Time & Costs)

Make your podcast production easier by recording live-to-tape. In this episode, you'll learn from podcast host and District Bliss founder Sara Alepin on why live-to-tape cuts down on production time, saves you money and connects you even more with your listeners. Learn how to spend less time in production even if interruptions happen. Did you enjoy this episode? Hear Sara speak more on recording live-to-tape at Podcast Movement 2021 on August 6th. Watch Christine's Good Day LA Live Shot: https:/...

Aug 02, 202130 minSeason 5Ep. 53

52. Networking to Grow Your Show at Podcast Movement 2021

Want to level up your networking skills at Podcast Movement 2021? Master connector Sara Alepin provides insider tips so you get the most value out of all your networking opportunities. Sara is such a pro connector, she turned it into a business when she found the District Bliss community. In this episode, learn how to pick the right workshops for you, connect with your favorite speakers, and more on this weeks coaching episode. What We Learn: 0:52 Introduction to the BIGGEST podcast conference i...

Jul 26, 202138 minSeason 5Ep. 52

51. Becoming a Confident, Compelling Speaker with Keynote Erik Swanson

Is public speaking one of your biggest fears? Don't sweat it. In this episode, you'll learn public speaking techniques from award winning Keynote Speaker and National Best-Selling Author Erik “Mr. Awesome” Swanson. Swanson shares how to gain confidence on the stage, script writing secrets, and public speaking tips to prevent the jitters, so you too can be AWESOME at public speaking. What We Learn: 4:33 How Swanson got the name "Mr. Awesome" 6:50 Perform for yourself instead of others: embrace yo...

Jul 16, 20211 hr 15 minSeason 5Ep. 51

50. Seasons vs. an on-going show—which one should you choose?

Are you overwhelmed trying to figure out your marketing strategy? In this episode of Podcast Coaching with Christine, marketing expert and CEO of Sprout creative Kristina Kury shares how to get started creating your own marketing strategy. She breaks down four key marketing funnels, provides helpful tips for repurposing content, and shares the importance of identifying your USP. Kury is also a co-host of the Laughing with Gingers Podcast, a show with two feisty redhead sharing crazy stories, pla...

Jul 09, 202153 minSeason 5Ep. 50

48. Becoming a Dangerous Podcaster with Pat Mitchell

Are you "embracing risk to change the world?" Many podcasters are. Becoming A Dangerous Woman Author Pat Mitchell joins Christine for this week's episode of Podcast Coaching. Mitchell is the Editorial Director of TEDWomen and the chair of the Sundance Institute Board. In this week's episode we talk about her experience with power in the media. The importance of understanding your finances and pushing the boundaries of societal normals and expectations to achieve our full potential. Learn more ab...

Jun 25, 202145 minSeason 5Ep. 48

47. Trauma & Triggers: is podcasting helping people cope?

Collier Landry is a Los Angeles based cinematographer, filmmaker and Keynote speaker. He’s most well-known for testifying against his father Dr. Boyle for the murder of his mother when he was just eleven years old. In this episode, Collier and host Christine O’Donnell talk about his film: A Murder in Mansfield, why people smile when they're coping with trauma and how podcasting can help people use their voice to help them in their healing journey. Learn more about your ad choices. Visit megaphon...

Jun 18, 202154 minSeason 5Ep. 47

46. SEO for Podcasters (2X your downloads)

Join Christine O’Donnell with Krista Walsh as they chat about making a few minor tweaks on titles and descriptions to double the number of downloads using Search Engine Optimization (SEO). Krista is a copywriter and SEO expert, and she sheds some light on how to effectively use SEO for podcasts to rank up in search results and get more audience reach. Here’s a breakdown of what to expect in this episode: Keyword research to rank up in Google Getting to the top search results using SEO SEO strate...

Jun 11, 202145 minSeason 5Ep. 46

45. Trademark Squatters, Contractors, LLCs and more Podcasting Legal Stuff

Christian Williams is the founder and managing attorney of Bevel Law. She holds a bachelor’s degree from Yale University and a Juris Doctor from Harvard Law School. In this episode we talk about "Trademark Squatters," the difference between LLC and C Corps and whether you need one or not. We also talk about whether or not you need to file for a Trademark for your podcast brand and business. Contact Christian bevellaw.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Jun 04, 20211 hr 14 minSeason 5Ep. 45

44. How to Become a TEDx Speaker (Podcasting for a Cause)

Arzo Yusuf is the host of the Sexy Boss Babe podcast about female-centric topics. She uses her podcast to build a community of strong women going after what they want in life. Sexy Boss Babe is also a beauty brand with the social impact mission of helping foster youth & sex trafficking survivors. In this episode, we talk about Foster Care Awareness Month, How to podcast for a cause and what it takes to become a TEDx Speaker. Learn more about your ad choices. Visit megaphone.fm/adchoices...

May 27, 202148 minSeason 5Ep. 44

43. Get High Profile Guest Interviews For Your Podcast

TV and Film Actress Michelle Simone Miller shares how she gets high profile guest interviews for her podcast using Linkedin. Michelle is the host of top ranking film podcast Mentors on the Mic. Each week she takes her audience into the careers of accomplished Mentors in Entertainment, focusing on how they started in the industry and how they moved up to where they are today. Her guests include Emmy winning Producers. Emmy winning Casting Directors, Grammy winning Producers, Showrunners, Hollywoo...

May 14, 202143 minSeason 5Ep. 43

42. Generate Income with Corporate Sponsorships

Heidi Kay Begay made $7,000 with corporate sponsorships in her podcast. In this week's episode of Podcast Coaching with Christine she shares how she was able to book 15 different corporate sponsorships for her show: Flute360 and how you can do the same. Heidi will be doing a workshop with Christine on Wednesday, May 12th at 3pm PT. Join us for the training and to work with Heidi on your show here: https://www.eventbrite.com/e/generate-income-with-corporate-sponsorships-in-your-podcast-tickets-15...

May 04, 202133 minSeason 5Ep. 42

41. Podcast to Book Deal?

Angela Engel is a Book Publisher and Founder of The Collective Book Studio. She helps podcasters turn their passion into profit through published books. If you ever wanted to turn your podcast into a book, she shares what it takes to get a "best-seller" published. What materials do I need to have together before I approach a publisher? Does a publisher help to build the team: writers, editors, illustrators? How fleshed out do I need to have my book idea before approaching a publisher? Links Ment...

Apr 27, 202155 minSeason 5Ep. 41

39. Podcast Growth Strategies & Avoiding Rookie Mistakes | Melissa Guller

Melissa Guller, is a course creator, podcast coach and host of Wit and Wire. She is also the Head of Marketing Engagement at Teachable. In this episode we talk about 2021 podcasting projections, how to overcome rookie mistakes and how to stay focused on your own strategy when “shiny new digital and social media tools” seem to be popping up everywhere. Melissa is big on analytics and has a unique take on strategies to succeed in the ever-changing podcasting landscape. What we learn: 2:11 Why we’r...

Dec 23, 202043 minSeason 4Ep. 39

38. How To Engage Distance Learners? | Course Creator Román Jáquez

Román Jáquez is an award-winning filmmaker and course creator. On this week’s episode, we tap into the psychology behind audience engagement, how to overcome the fear of creating your own course (or podcast); and lastly, we share the different learning styles of adults and how to employ them in your course to engage your participants. Interested in launching your own podcast? Have a friend who's been talking about it? Help them start with the support of a podcast coach. Learn more here Learn mor...

Dec 16, 202049 minSeason 4Ep. 38

37. GROWTH Tips from Top Episodes | Edison Research, Libsyn, TPT and LaunchPodMedia

This week we spotlight the biggest takeaways from four of the most-downloaded episodes of Podcast Coaching with Christine. You’ll get industry expert advice from the Senior VP at Edison Research, Melissa Kiesche, and secrets to growth from VP of Podcaster Relations at Libsyn, Rob Walch. Next up, you’ll learn the legal issues every podcaster should know with Entertainment Lawyer at Twin Cities PBS, Maggie Armstrong. Last but not least, LaunchPodMedia co-founders, John Dinkel, and Dee Kei Waddell,...

Dec 02, 202025 minSeason 4Ep. 37

36. Ditch the Comparison Game | Instagram Coach and Content Strategist Carolyn Stine

In this episode we learn how to ditch the comparison game, show up as your authentic self on Instagram and connect with your ideal client. It’s all about how you show up not how much content you produce or followers you have. Carolyn Stine, an Instagram Coach and Content Strategist, explains how to channel the right mindset for a successful business or podcast. What we learn: 2:44 How to be authentic on Instagram 3:57 Have the right mindset to follow through with your strategy 5:39 Being niche t...

Nov 25, 202037 minSeason 4Ep. 36

35. Emotions Are Powerful: Channeling Them Can Grow Your Podcast | Jessica McKinley

Jessica McKinley, a business and certified life coach and host of The What’s Happyning Podcast creates a safe space for discussion on the feelings behind starting a new podcast, when you want to give up, and how to channel negative thoughts into actions for positive growth. In this episode, we learn to give yourself permission to fail, how your circumstances do not equal your results and the benefits of separating facts from thoughts and emotions in your podcasting journey. What we learn: 11:40 ...

Nov 18, 202056 minSeason 4Ep. 35

34. Secrets to SEO for Podcasts with Marketing Speak’s Stephan Spencer

Stephan Spencer, host of Marketing Speak and Get Yourself Optimized shares his SEO expertise. In this episode, you’ll learn the three most common SEO mistakes podcasters are making and how to master them. Spencer breaks down the benefits of episode transcriptions, optimizing your RSS feed and utilizing the number-two search engine: YouTube. What we learn: 5:12 What is SEO and what does that mean for podcasters? 13:40: Transcribing podcasts for each episode 14:47 Untapped opportunity digging into...

Nov 11, 202059 minSeason 4Ep. 34

33. What You Missed: Podcast Movement 2020 | World’s Largest Virtual Podcasting Conference

Learn how to maximize your data to increase listener engagement, how to network effectively during online conferences, and how to "level up" your sound design, in this week's episode. Host Christine O'Donnell and guest co-host Heather Chiles, recap the world’s largest podcasting conference: Podcast Movement Virtual. For two weeks the biggest names in podcasting were involved in expert panels, networking events, and seminars. What we learn: 1:34 How Podcast Movement turned an in-person conference...

Nov 04, 202035 minSeason 4Ep. 33

32. Get More Downloads and Make Money with Ads | Advertising Specialist Heather Osgood

“How do I make money with my podcast?” If you’ve typed this question into Google, this is where you get answers Founder of True Native Media, a podcast representation agency that specializes in podcast advertising, Heather Osgood reveals how podcasters book advertisers. In this episode, Osgood reveals tips to increase your downloads and other ways (besides advertisements) podcasters are turning a profit. What We Learn: 1:45: What a typical day looks like for Heather 3:00: Value of having Adverti...

Oct 29, 202041 minSeason 4Ep. 32
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