Redfin CEO on AI, Rocket Acquisition, Vertical Integration, and Housing’s Next Era
For nearly two decades, Glenn Kelman has led Redfin’s push to merge cutting-edge tech with full-service brokerage, reshaping how homes are bought and sold. Now, following its multi-billion-dollar acquisition by Rocket Companies, he’s setting his sights on an AI-powered, vertically integrated future. In this candid conversation with Andrew Flachner, Glenn shares lessons from Redfin’s early missteps, insights on making housing more transparent and liquid, and why he believes housing is “the ultima...
