Episode 269: What Pipeliners Should Know about the Press and Incident Response with Terri Larson

This week’s Pipeliners Podcast episode features Terri Larson discussing her experience working as Public Information Officer during Enbridge’s 2010 Line 6b incident in Marshall, Michigan, and the importance of correctly communicating with the media after an incident occurs.

In this episode, you will learn how Terri began to work on the Marshall Incident and what it taught her. You’ll also learn how to organize information in the event you have to interact with the media, why it’s important to get factual information to the public, and why companies should use social media to their advantage.

Visit PipelinePodcastNetwork.com for a full episode transcript and detailed show notes.