How To Stand Out and Be Unique? Plus, We Discuss PPF and Windshield Film. Episode #801

Welcome to the podcast! In this episode Nick and Marshall cover various topics related to parking lot etiquette, dealing with snow and ice on cars, misconceptions about windshield film, damage and misunderstandings in the detailing industry, quoting prices and value, and challenges faced by brick and mortar detailing stores.

The conversation explores the importance of brick and mortar stores in the detailing industry and the need for unique strategies to stand out. It suggests the inclusion of a detail shop within a store as a way to showcase products and provide training.

We also emphasize the need for businesses to be unique in their approach and highlights the power of persistence and competency.

It also discusses the importance of learning from competent sources and choosing the right areas to be unique. The conversation concludes with the hope for more dialed-in cars as a sign of uniqueness among car enthusiasts.

Takeaways

Be considerate of others when parking in a crowded parking lot.

Consider implementing a punishment system for parking offenses to deter repeat offenders.

Cold weather cooking can be a fun and enjoyable activity during the winter months.

Take caution when removing snow and ice from cars to avoid damaging the vehicle.

Understand the limitations and proper care for windshield film to prevent damage.

Misunderstandings and negative interactions can occur in the detailing industry, so it's important to communicate effectively and educate customers.

Quoting prices should be based on the specific services and value provided, rather than solely focusing on the price.

Damage to vehicles can set back both car owners and detailers, so it's important to learn from mistakes and take precautions to prevent damage.

Brick and mortar detailing stores should strive to offer unique products and services to differentiate themselves from online retailers. Brick and mortar stores have an advantage in the detailing industry if they offer unique products and services that are not readily available online.

Including a detail shop within a brick and mortar store can provide a platform for showcasing products and offering training to customers.

Being unique in business is crucial for success, especially when competing with online retailers.

Persistence and competency are key factors in standing out and building a strong reputation.

It is important to learn from competent sources and choose the right areas to be unique in order to provide value to customers.

The rise of dialed-in cars among car enthusiasts can be a sign of uniqueness and attention to detail.

Chapters

00:00 Introduction and Parking Lot Etiquette

03:00 The Punishment for Parking Offenses

06:00 Cold Weather Cooking

09:00 Dealing with Snow and Ice on Cars

13:00 Windshield Film and Ice/Snow

15:00 Misconceptions about Windshield Film

18:00 Damage and Misconceptions in the Detailing Industry

24:00 Negative Interactions and Misunderstandings in the Detailing Industry

29:00 Quoting Prices and Value in the Detailing Industry

36:00 Damage and Progression in the Detailing Industry

39:00 Challenges in Brick and Mortar Detailing Stores

42:29 The Importance of Brick and Mortar Stores

43:22 Unique Strategies for Brick and Mortar Stores

44:20 The Benefits of Having a Detail Shop in a Brick and Mortar Store

45:35 The Need for Unique Business Approaches

46:46 Uniqueness as a Detailer

47:44 The Power of Persistence

48:45 Competency as a Unique Selling Point

51:14 The Struggle of Standing Out

52:27 The Importance of Learning from Competent Sources

57:50 Uniqueness for Car Enthusiasts

58:45 Choosing the Right Areas to Be Unique

01:00:37 The Rise of Dialed-In Cars