589: It's All About the Heart with Janet Buchwald

What does it take to create a business that truly stands out? Janet Buchwald, owner of Kisses Happen, shares her journey from a corporate career to running a thriving pet sitting company. She discusses the deep emotional connections between pet sitters, clients, and their pets, and how understanding both animal and human behavior has helped her business grow. Janet emphasizes the importance of clear communication, maintaining professional boundaries, and marketing with authenticity. She also provides valuable insights into branding, SEO, and client retention strategies. This episode is a must-listen for any pet sitter looking to build a business with passion and purpose.

Main Topics Covered:

1. The Emotional Side of Pet Care – Understanding client and pet relationships

2. Business Growth & Branding – How Kisses Happen became a trusted name

3. Marketing & SEO – Why online presence matters for pet sitters

4. Setting Boundaries with Clients – Pricing, policies, and communication strategies

5. Client Advocacy & Professionalism – The role of pet sitters in pet health and well-being

Main Takeaway: "If your heart is in the right place, the money will come. It's automatic." – Janet Buchwald

About our guest:

Janet Buchwald is the founder of Kisses Happen, a Nashville-based pet sitting and dog walking business known for its personalized approach to pet care. With a background in marketing and business, Janet built her company with a strong focus on branding, client relationships, and quality service. She believes in advocating for pets, educating pet parents, and maintaining professional integrity. Through her years of experience, she has helped countless clients navigate pet care challenges while growing a thriving, heart-centered business.

Links:

(615) 981-3858

www.kisseshappen.com

info@kisseshappen.com

facebook.com/kisseshappen

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Full show notes and transcript

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