190: Un-Marketing Your Business
Episode description
Summary Where should we invest our time as business owners? Traditional thinking would say to make sure to carve out plenty of time for marketing your services. What if we focused on other things and put relationships first? What would that look like in our business? We break down what the idea of Un-Marketing is and ways to start changing our mindsets towards placing more importance on relationships than ads. From the technology we use, to how we post on social media, there are ways to respect our clients and build their trust without ever running a single ad. Natasha O'Banion answers, "How do I handle a negative review?"
Topics on this episode:
- Role in technology
- Role in social media
- Role in getting feedback and improving
- Ask a Pet Biz Coach
Main takeaway: Shift your focus from marketing to investing in building relationships.
Full show notes and transcript @ https://www.petsitterconfessional.com/episodes/190
Sponsored By:
- Pet Sitters Associates Promo Code: Confessional
- Automated CEO Promo Code: PSC20 for 15% off