How NOT to Brief the Public After a Disaster | S4Ep8
Jan 05, 2025•15 min•Season 4Ep. 8
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Episode description
In this episode, How NOT to Brief the Public After a Disaster, I’ll share insight from my time on an All-Hazards Incident Management Team (AHIMT) on what not to do when briefing the public and press after a critical incident and proposed solutions to improve crisis communication in the future.
Lessons learned:
- Not overcrowding the room
- Not using basic manners
- Not being honest with the public
- Not letting Operations speak
- Not briefing leaders ahead of time
- Not showing a Unified Command presence
Godspeed y'all,
Kevin
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