Hey, paddle enthusiast. Welcome to Paddle Smash Academy. My name is Cez Paddle Club owner and entrepreneur. Next to me is Julian Paddle Master Coach, and we're all about paddle. Whether you're new to the sport or an experienced player, you've come to the right. Our goal is to provide you with paddle news, tournament outcomes, product reviews, and video lessons to take your game to the next level. So grab your paddle and let's get started at Paddle Smash Academy. Let's talk about clubs, right?
So let's talk about, um, let's talk about reserve paddle. I've already played there like three or four times. I love it. I mean, uh, number one, you get a cooler breeze in the night. People talk about wind, this and that, but I really don't, don't feel it there, you know, especially when you're doing lobsters. The environment is, is great. I mean, I just, I just, I just love it, you know. But is it practical, you know, who are they marketing to? You know, um, how much will they charge?
Well, they're charging, if you're non-member, they're charging $40 per person, uh, per person. Four hour and a half, that's an hour and a half. And then they charge you an extra $10, you know, if you're, if you're a non-member, so you're paying $50 per person, so it's $200 per hour and a half. Yeah. . That's pretty steep. It is steep. But I mean, if you look at the real estate and you look at Paddle House, uh, in New York, uh, they're, they're same, they're the same price.
Um, you know, I I think it's, it's not necessarily that it's steep. I think it's who, who's their market? Yes. I mean, who, who, who, who's, who's their market, who, who are they marketing to? Right. I guess it has to be with people that can afford it. Right. The, the, you know, the affluent, um, uh, players. But are there any affluent players? And if there is, you know, is it enough to create a demand? Um, right now I don't, I don't think there is.
No, I think there's, you know, the market here is, you know, the, the anywhere from 27 to 37 maximum. Uh, and that's the majority, right? They're, they're trying to market, uh, people who are affluent and they may will, they may come once in a while, but they're not playing paddle every day or every other day. Uh, I mean, that's a small niche. . And like I said, is that enough to, you know, to make this vi, you know, viable And can they, can they create a business out of this?
It's gonna, it's gonna be an, a pretty interesting experiment, uh, what they're doing at the reserve. And, and let me ask one thing. Membership, how, how's that work with membership? Okay, so how much will they charge you? So it's $5,000, right? So per year. Well, or just one time, I'm not sure. See, this is all kind of new. So they have, I guess, a temporary, uh, permit.
So they'll be there five months and you know, this, all these things could be, uh, you know, um, confirmed hopefully when we interview, um, you know, uh, reserve panel. But so, so this, just clarify, so the reserve is gonna, supposedly that's for what we know it's gonna be there for only for five months. Yeah, well, it's a temporary, I, I, it's a temporary, I think. Going to try to get an extension okay. For another six months.
So let's just say they don't get that, you know, you're, you're at about $5,000 for five months, right? And, um, then you gotta look at the benefits. What are the benefits? So let's talk about that. Number one, you pay $10 less, you know, uh, on, on, on, um, on the, on the court. So it's 40. Okay, so now you're kind of, you know, getting down to where everybody are because Ultra's 37. Right? So we're almost Yeah, but you, you're out of your pocket already. 5,000 of them. Right? Right.
So, but, but you gotta look at the real estate. I mean, when you're playing and you see the nice view, I mean, is that worth $5,000? Too many, yes. But maybe too many people who just wanna play paddle. Maybe. No, and that's probably the majority. Uh, I, I, I love it. I, I like it. Um, so then other benefits, uh, would be that you can, um, reserve the court, uh, earlier. So, um, within any time, I think a one week or two weeks ahead.
So if you're a non-member, uh, you can only reserve the, the, the court, uh, one day. And, uh, I've been reserving courts and I haven't had much difficulty reserving courts, you know, uh, at prime time after five or after seven. So what platform do you use to reserve the courts? They have their own, they, they go straight to, uh, uh, you go straight to their website. Okay. So they have their own. Which, you know, so they don't use Playtonic or play by chord?
No, and I applaud them for, I mean, I think it's, you know, it's unique. I mean, it has its pros and cons always using everybody's, uh, a third party platforms or your own, there's always pros and cons. You have a little more control when you're using your own platform, but then you're not grouped together with all the other clubs and so forth. So, um, I, I don't mind using their, their, their, what do you call it? But you know, they have some good.
You know, some good, uh, uh, um, coaches there. I mean, they have, um, they have Gabby and they have um, Juan. And, and when I was there during the day, I took a class. Uh, well, they have Willie too. And Willie too. Yeah, exactly. Um, and, but I'm not sure. I mean, uh, are they gonna be there for five months? I mean, do you know how much they charged for molest? Yeah. Yeah. So it's $150. Full lesson for lesson.
Wow. And I think that's how they brought them in, because you know, that's money talks, right? Yeah. So, so here's the question that we have to think about. So, okay, let's say I wanna be a member of the Reserve, so I gotta come up with $5,000. Yeah. Right? And now instead of paying $50 an hour, I'm paying 40. So the court time is 160 compared to 200, and then I'm competing with, uh, Windwood seven minutes away. which is a hundred dollars for hour and a half or 25 bucks or a little bit less.
And that, and also Ultra, which is about maybe 12 minutes away, which is a little bit higher, right. Than Windwood. Yeah. So I, I think that's the whole thing. Um, it, it, it's a different market. Yes. I think they're trying to focus on, on a niche, a small market, which is the affluent paddle player. Yes. The one who wants to go to a nice, uh, country club or, or like a nice private club like you would have in the Gables Tennis Club. And, and that's what they're focusing on.
Um, and I, I think there is a demand for that, you know. Um, but it's, uh, You know how many, it's not the majority. Yes. You know, so can, can this company survive on, on the memberships and, and, and it will be filling up the courts? Yeah. It will be interesting what happens as a financial, you know, business plan. I mean, if five months down the road, uh, if they get, first of all, if they get how many members they get to pay $5,000 up.
on top of the $40 that you have to pay per court or 160 per court. Um, it will be very interesting what, what's happening. So how it's gonna be evolving. I, I, I think it, you know, this should have been like an approach that, I forget what it's called, but you know, a lot of, uh, tech companies use is, is getting your, your members or subscribers first.
Yeah. And then afterwards, trying to figure out how to, you know, uh, create revenue for Yeah, and I think, um, you know, this is, this is just a different model, right? Yeah. So it may or may not work, but this is just what I would, uh, think is get everybody there first, you know, and be competitive with whatever's around there. Even though you're gonna be in the red, you know, for the first quarter, but you have people there, right? They're experiencing it.
Once they're there, it's hard for them. Not to be there, right? So if you go to five or six different clubs and you go to the best one, best view, and just best club, you're not gonna wanna now go to the other clubs again. So that's something that I would've probably done. Um, and then at that point, create benefits, right? So create, let's say a nice. Uh, clubhouse when it comes to, let's just say the showering and stuff like that. So if your only members can go there, right?
Um, create like once a month, uh, events that only members are, are invited to, um, create certain tournaments that only members are invited to. Um, certain things that, creating those little benefits. So then at, at one point, you know, you may get people who want to convert over to that. , but at least you got people there. Yes. So it feels like a demand, right?
So there now you're converting people to these memberships, and once you create that demand where you have enough memberships, then you can increase the price on a non-membership. Part to try to sway them over. Um, but, but that's always easier said than done, . So let, let me ask one thing. You think, uh, from your point of view as a business, uh, business person and all that, you think it's sustainable, maintaining that level of, you know, charging people and charging fees and all that?
Because let me give, ask a, let's say now they're on the projects, maybe 10, 15 new clubs coming up in the South Florida area. , let's say now we have a club of charging 89 $90 for hour and a half. Mm-hmm. now, you know, driving five more minutes one way or the other. Now you are saving 40, 50, $60 every time you play. That could be for the majority of the paddle players. That's a big difference. Don't you think so? Yeah. I, I think that's a key word. Sustainable.
I mean, that's a great word for this. Is it sustainable? Short term? I would say no. Uh, long term. because the thing is, who they're focusing on is, is, uh, affluent, uh, people who play paddle and, and they may not play Paddle, that's the thing. Yes. So converting them, educating them to play paddle, um, takes time. You know, uh, you can obviously see that here with Winwood and the other clubs in Real Paddle. It wasn't always that there wasn't demand.
It was that converting people to play paddle. So you need people in there to. New players to come in and continue to come in again and really get addicted to this game cuz this game is very addictive. Um, you know, but, but one of the things, and because of my 20 plus year of as a club, club management in the business club management. The whole thing starts with who's managing the club. Yeah. Who brings the people through the door? Who creates all the, those experiences?
And that's the key on what I see the biggest gap here with a lot of people trying to put up new paddle clubs. You know, you, you are building the circus, but if you don't have a good conductor, people will not come. If you don't create the entertainment, people will not come through the door. And, and that's the most important secret. It's like you having. The best location, the best restaurant. But if you don't have the chef, they won't be coming because you won't be serving good food.
So that's the key, you know, that's the key ingredient when you have, when you set up the whole circle. And who's in, who's the one in charge now running the whole circus? That's, that's my question. Uh, a hundred percent. Um, I don't have anybody that I think is really running that. I mean, they did, just did a, did a tournament, um, Last weekend, but that was, I believe, um, a private little tournament that, uh, one person organizes, but I don't, I don't think they, they work there.
Um, but that, that is a hundred percent what you're saying. A some, and for a club like that, you would need somebody managing that is. You know, an ex-player or somebody that is really high level player. Yes. Because, I mean, uh, you just couldn't put anybody in there . Well, but, but, but let me, here is the biggest misconception, and I'm tell you for experience, for you to be a good club manager, you don't have to be a good player.
You have to know exactly what the club needs, Uhhuh, , you know what I mean? A hundred. . But I believe for the people who they're trying to market to, I think they do. Cuz these are affluent people and their expectations are a lot higher. But you, you might have good coaches. Mm. You could have good, excellent, top level coaches.
Yeah. But I'm talking about the, the person above them has to be the one who sets up the team and said, okay, you guys run these clinics, you run these tournaments, you run these events. Mm-hmm. , I'm bring the people in. I'm the one who's put in the. Yeah, setting up the ideas and the, the, like, everything, everything has to have a, a mission and a vision. Yeah. Yeah. And that's why you want to take it, I think. No, you're, you're a hundred percent right on that.
But I, I think the people that they're trying to market, you know, are the people who want the best of everything. They want the best location. Yes. They want the best paddle racks. They want, the money's not really a concern. So for them to say, Hey, look, I play for, you know, or play with. This ex player that is like this and this, I think that's gonna draw in the people that they're marketing too. Yeah. But of course they definitely have to have some experience in in management.
Yeah. I mean, cuz that's also key too. You know, if, if, if they have the name, but they, you know, they don't know how to manage or don't want to manage or believe they're too. You know, good to manage, then that's not gonna work either. Yeah. So there has to be a good compromise there. But I, I think that's gonna be helpful for the people they wanna, you know, market too. But you're right. They don't have anybody there. Yeah. And, and at the end of the day, you just wanna fill up those courts.
So will there, will they change your model? Will they lower the, the, the membership fee? Um, will they give maybe more benefits? They keep the membership fee and give more benefits? Maybe? Uh, it'll be less, maybe it will be comp, you know, they've dropping out $27. Yeah. A person. You know, that may make a little bit more sense. Yeah. Um, will, will they add more benefits? I think that's, I think that's key.
Yeah. Um, but I believe they should, they should focus a little bit on the market, the majority of the market, and try and try to slowly convert them over. Yeah. To a membership. Exactly. And I think. , they will, I think certain people will, but that dramatic and drastic, this is what it is. This is what it is. It's too much a shock. It's, it's a shock.
Well, yes, I think that that six months mark, uh, uh, for any business, especially Pat Paddle business, it's crucial for you to start looking at the numbers. Yeah. And if the numbers there make sense, you know how much money coming in compared to how much money coming. And, and like you just said, if things don't work out at, you know, 50, $60 for hour and a half per person. Now you're gonna have to drop the flight, because at the end of the day, it's all about volume.
Yes. You know, the more people you get through the door Yes. The more money you will make. Yes. I'd rather make 27 than make 40 and have the empty cords. Yeah. And, and you can convert that later. Yeah, exactly. I mean, you, you take the loss for the first, second, third quarter. Yeah. But then once you have the people there, you can start now reducing that loss. Exactly. And creating other opportunities to, you know, uh, you know, uh, to create revenue. Yes. You know?
Um, so, uh, That would've been, I think, a better strategy. But, you know, these guys know what they're doing, so Yes. You know, I could be, they're busy. I could be way off . Yeah. Well, with our forecast, I mean, we're trying to help as much as possible and give our, you know, 2 cents and our point of view, and I think we, we also take questions and things like that. Let me ask one thing that the second player, you know, he's the top player. He's the, the, the al or the jock of each.
Now let's talk about the, the, the second. Club Ultra. Have you had a chance to play there? Yeah. Yeah. Uh, I, I love it. But before we get to there, I wanna just talk a little bit, uh, another experience I've had at, at the Reserve. You know, I went to play on a Friday and they had, you know, a grill going. They had a dj. It was like, it was awesome. . I mean, I was like, I loved it. I was like, this is the club for me.
, uh, and actually played on one of the courts, which is right next to all of that. And I didn't mind, I kinda loved, I loved the music I was just playing, but what I saw was that while I was playing, the majority of those people didn't really even ever play paddle, were just, they were like clueless. You know, they asked me all these questions and that obviously. They, they, they've never played. Yeah. So, you know, that was a decent event. I mean, it must have cost them some type of money.
Are they gonna be able to convert these people that they drew in to play paddle? Yeah. You know, that's the biggest thing. Um, and I'm not sure, lemme ask something. How do you convert them? I think you need a major player there, which is how the coaches, I, and you have to have good coaches to convert or to create new paddle players. I, I think, um, I'm not sure.
I think it's a, it's a lot easier to convert the majority to, uh, and, and, and to, to, uh, to this club than educate, uh, um, the market that they're trying to get and then bring over the paddle. Yeah. Um, that's what I, I believe. Because they'll take a lot longer to do that. Of course, these pedal players, the majority have already, they're already playing every day. Yeah. They've already been educated on it. Yeah. You know, get them to come over.
. And then once you make these adjustments, some of them will leave, but a lot of 'em will stay. Yeah. Um, that's a lot easier than trying to educate, you know, trying to create parties, trying to get these things, get 'em, getting 'em there, and then trying to retain them and get 'em educated on playing paddle. Uh, they may go once for some pictures and stuff, but then. Are they, are they really passionate? But you know, I'll give you a good example. Remember the World Paddle Tour in Miami?
Yes. Right. So, um, I think you had 20,000 people there, or 15,000 people there. Ab yeah. 15,000, I think about 10 to 12,000 people were in the v i P bar. They weren't even watching the game. Yeah. And you probably had three, 3000 people watching the game. And that was a big thing because they, they were so upset, the players was so loud. So those people are probably the same people they're trying to. Market and they don't really care about paddle. They care about more social.
Yeah, the social what's, what's the new newest thing. Yeah. So can you retain some of those people? Yeah, they probably did, but a real small percentage of it. Yeah. You know, so the people who loved it were there watching and maybe. 3% were, were 5% were affluent. Right? Yeah. You know, and the rest were just normal everyday players. He's going, it's going to be very, very interested in, you know, how we hit the bottom line and see if, if, if makes a business, good business sense.
But you know, it's, it's. For us panelists and, and crazy bad paddle. And, and, and it's life. It's life. And it's, it's, it's a beautiful thing. You know, the more clubs, the better it is and some they're gonna survive. And all the ones that will evolve into something else. Well, these guys are business people. Yeah. They didn't know what they're doing, so, you know, you know, they, they're going to adapt and change, uh, mo uh, models. Uh, you know, if. To make this thing work.
Yeah. If, if they have to compromise too much, then they're gonna move on. Yeah. Because maybe this is not the spot. Yeah. Because they have their, their views on what they want. Yeah. You know, and that, you know, they're, they're not gonna compromise too, too much. Yeah. You have to compromise that, you know, their, their end goal. Yeah. So maybe this is not the right spot. Maybe, but this is the only spot people play paddles. Yeah. Most in Miami. You know, so it is.
Um, alright, so now we're gonna talk about Ultra, right? Yes. Um, I love Ultra man. I mean, I think the setup is, is awesome. I mean, you going, have you played yet there? I did play many times there. It's awesome. Yeah, it's just beautiful. You have the outside courts, you have the inside courts. You got four now there, um, you have a place to sit down. . Um, it's just, it just looks awesome. Yeah. I love the garage doors and they open up, uh, you have places to sit down.
I mean, it's, it's, it's bigger. Yeah. You know, more room. Yeah. You know, I heard they're gonna put pickle quarts there as well. Um, I mean, I don't. . I don't know if there's anybody organizing yet too much. I think Fernando's organizing it a little bit on some of the games on Saturdays or Sundays. Um, but again, I think it's, it's what you talked about, um, having a good manager there.
Bring people in, not just for advanced players, but for also intermediate and beginners and just everyone in general. You need that structure there to bring people in and get 'em addicted. Really? Yes. Uh, and, and let, let me tell you for, for an experience, uh, where you can make the huge difference. It's from the intermediates and the beginners. Yeah. The advance, they already think that they're too good and they don't need the coaching and all that. You got it.
You got, we, you know, but the intermediates is that, that's where you have the big bulk where you can really monetize it and, and, and bring your club to the next level. You're a hundred percent correct. Yeah. The intermediate is with the moneys app. Yeah. For the clubs, the intermediates, because they're the ones that. Are excited. They're the ones coming to play. They're the ones grateful Yeah. For your organizing stuff. Yeah. Um, and it's, it's a big social thing.
Once you get to the advance, um, they just wanna play with their own group. You got or play with that same level group. Yeah. They don't wanna play with the majority, which is advanced. Yeah. Um, no inter. I'm sorry. Intermediate. Yeah. Which is, which is the majority, right? So that's, uh, yeah, that's a hundred percent. Yeah. I mean, uh, I mean I, you see that everywhere. Yeah. So I think, uh, you know, um, uh, ultra is, is on that path. I think that that's who their market is.
I mean, I, I think they're trying to, you know, take the market of, uh, Winwood and Real Paddle, um, because they're, they're still kind of close. Um, they, how much are they Court? 37. 37. Okay. So 160, something like that. Mm-hmm. . So it's maybe $10 more than, uh, real. And, um, and, and Wynwood, when was that? A hundred dollars, correct? Uh, I think it's 27 Per person. Yeah. Per person. Yeah. 27 per person. So, I mean, it's.
I've, I've always felt like prices are gonna start coming up, you know, I mean, you have inflation. I mean, uh, I, I thought, I thought Winwood and what do you call, were gonna bring, bring the price up. But I think they would have to add a little bit more. Like, I think Rupa just changed their, their, their, um, They're a turf, which is a good thing. That was an opportunity maybe to bring up the price a little bit. They will. No, they they haven't changed it. Yeah, they, they did. Real pedal.
Oh, real pedal. I'm sorry. I thought you were talking about Winwood. Yeah, no, I think if maybe Winwood or something like that. Um, well, lemme tell you, I play a tournament at RAL on. . It wasn't, it wasn't that good of experience, I think. Oh, with a new, with a new turf. With a new turf, yeah. Yeah. It's a little slower. I mean, when you get new turf, it's always kind of like, takes time. I mean, it's thicker, it's ball's a little slower. Yeah. But every, every court's different.
Yeah. Um, you know, so you just have to adjust. You know, some are slower than others. Honestly. I like Wynwood because it's faster. Yeah. , but there's a lot of dead spots there. Yeah. So you have to like play the court , you know, so, you know, you got real paddle, which is slower. Right. Um, but you don't get as many, you don't get flat spots. Right. But, and then, you know, so every court's a little different, you know, and you just kind of have to, you know, adjust.
It's like, you know, when you're playing a game, you have a. ref are different. Yeah. So you have to play the ref, so you're playing, really playing the chord. Uh, which, you know, it's just how it is. Yeah. You know, but I, I, I, you know, I like ultra. I think they're, they're moving into the market of, of real and, and, and Winwood, and I think, you know, I think they're gonna do well. Yeah. Uh, is, is there enough. But enough, uh, uh, clients or paddle players For all of 'em? Yeah. Oh yeah.
So I think, I think so. I think it's a good alternative because before you could, like, you go to Winwood, you can't get a course, and then you try real pad, you couldn't get there. And then what other, what else you have? Yes, you have open paddle, but just a little bit too far, you know. Um, and then they have four paddles and doors. So now when it comes to the, the, you know, the , the, the. In, in, uh, in, what do you call it? In, uh, in, in Miami here. And it's brutal.
Yeah. You won't play on Saturday, Sunday during the day. You're not playing outdoors. No. You, you going the open paddle, you're going to, uh, to ultra Yes. That has a little bit of benefits there. And if it rains, let, let me ask you my experience, what the few times that I play indoor at, at ultra, the ceiling is too low. Um, and you get conditioned, you know? Yeah. I mean, you can't do those pincher shots. The, the, the glove is real, really high.
Um, but it's not enough where you can't do a, a, a a lo, like I played a paddle house, and that's even a little bit lower. Uh, I open paddle two. I think it's about the same. I didn't, I never hit the, hit the ceiling. Never in ultra? No. Only because, you know, I played an open paddle too, so once I see the ceiling, I, I adjust. I, I, you can't do those high, high, high, rainy lops and you're not gonna be able to do that. Yes. , but you can do laps. Yeah, without a doubt.
You know, or you'll change your game too. You'll do more chiquito and more, you know, at the bodies low balls. And so you have to adjust your game. But, um, I didn't have that, that issue. But if you're somebody who's constantly, you know, lobbing and that's part of your game, you know, the right side player and, and you're doing really high ones, then you're gonna have to adjust always when doors.
Let me ask you, by the way, for all viewers and, and listeners, we're gonna be putting all the information on the, on below on our podcast. For you to reach out these clubs and all the information you know about these clubs, so the links and all that, without a doubt. I mean, I've got so many questions, so many dms about, especially about Reserve Club, um, and, uh, all the, all these questions and, and I, for some reason it's not out there yet.
But, um, you can always DM us and we're gonna put some more information about, uh, what, you know, our experience. and what we know and, and hopefully eventually we'll be able to, uh, get, you know, uh, a couple of these, these people here in our video podcast for sure. And then clear up things and start talking a little bit more about their model and, and, you know, and what their future is. Yeah, yeah. And for you guys to benefit from all days.
I mean the, the business different, different, uh, business models and, you know, what are the great benefits of each club and, and try to take the paddle game in the United States to a whole new level. Yeah. And, uh, so let's talk about the other clubs. I guess we have a real paddle, right? Um, they, uh, they had a, a, a, I think a month ago they had a car run into, uh, cro. Yes, yes. I saw it on Instagram. And, uh, ruined one of their, uh, their courts.
Yes. And, uh, I think of a, they have a board up, but I'm not sure. I think they have to order a new court and I think it's, it's coming in. So that was pretty rough. Yeah. That was something similar happened in w. Oh yeah, yeah. Recently or on court? Eight. No, a couple years ago. A couple years ago? Okay. Yeah, yeah, yeah. And uh, and so they also put in new, new carpets.
Um, they have a lot of silicone on there as well, um, to try to get the ball to bounce because it's slower, so you get a lot of silicone there at the ends of, of the quarts. And so that ball hits there. It's dead. It's dead. Yeah, it's dead. Um, but, you know, uh, I think it's gonna take some time, you know, just to get that, that worn, worn down and, you know, and, and, you know, and be, and adjust for what everybody's used to. You know, um, and, uh, that's pretty much it at Real Paddle, right?
Yeah. Part there is not much. I mean, there were the first, you know, the first ones in town and they've been here for quite a while. Okay. So I do have a little bit of news, but I don't know, you know, again, this is just rumors. Okay. Um, there's a lot behind it. Okay. And that was, uh, leveled off. Okay. And, uh, the rumors may be that they may, they may be expanding. Or they may No, it's good to know. Or, or they may be, um, uh, investors coming in or expanding over to that.
Um, that's gonna be great if they do another four quarts there, um, it'll be great if it's even indoors, um, that's gonna, you know, that's gonna be great for downtown or, you know, Close to Windwood downtown. Um, so that's gonna give us another four quarts. But again, that's the rumor. I'm not sure a hundred percent if that's true, but it all looks like it is.
I mean, they already leveled that building down and it looks like that, that, and, and let me tell you, we heard so many rumors on a daily basis about it. There's a club opening here, opening there. We have these investors going on here. So, um, actually last week I just met with a group of investors from, from San Francisco. This is happening because they're almost raised almost, uh, 80% of the money they're looking for. They're opening a club there in San Francisco in the Bay Area.
Walking distance through the Golden Bridge, uh, gate, uh, awesome club. It's gonna be beautiful. It's gonna be five, uh, paddle courts and five pickleball courts. Um, it's called the Golden City P Paddle Club, and hopefully it will be opening soon. And, and I will be helping them set up and get organized and get the coaches ready. And, But yeah, there are so many rumors going on. There is another one opening in Austin, Texas. Um, uh, dear friend of mine is it's opening the one in, in, in Texas.
Uh, so yes, there are some. Um, I heard there's a group of, uh, British investors here lock in some, uh, lots here to put some, uh, more clubs here in the Miami area. So there are some exciting news. I haven't seen anything solid yet. The latest one is the reserve and the one after that is Ultra. But af Besides that, there is, uh, many, many rumors, but nothing really. We're not seeing the goods yet, so we gotta wait. Yes. Uh, about the rumors. Yeah. Just take the, take it with a grain of salt.
Yes. Because this is just stuff that we've heard, or we've seen. Um, it's not anything concrete. Yes. You know? Um, so, uh, just like I said, take it with a grain of salt, but we're crossing our fingers. We, we, because we, we wanna make, you know, paddle. . Yeah. In the, in the United States, the more clubs, the more quarts, uh, the more paddle players. Yes. I was just at the U S T A tennis center in Orlando, and I got to play some paddle there. It is a beautiful facility.
I mean, it is amazing. Yes, it's huge. Right? They, I think have four quarts there. Yeah. And I played there and the courts were great. Um, but man, I mean a tennis a pickle. I mean, it, it's huge. Yes, it's beautiful. It's beautiful, beautiful place. The first time I've ever played there. I'll, by the way, uh, for you guys to know, and I will also gonna put the link there, uh, on, uh, May 17th, 18 and 19th, I will be, I will be at the U S A A National Campus on, on the paddle courts.
I will be given a, uh, panel culture certifications. I'm part of the, uh, pcr, which is, uh, an umbrella of the ptr, the professional tennis, uh, registry. and now we created the PA Paddle Coaches Registry. And basically what we're doing is, uh, creating and certifying paddle coaches here in the United States because that's one of the things that we're really missing here in in, in the United States. We're building chords, but we have no good coaches to teach paddle.
And you need that balance and you need that component for you to make paddle growth in the United States. You might have the course, but if you don't have the teachers or the coaches, you can grow paddle because someone needs to teach these new students how to play paddle. So I'm part of, uh, this, um, coaching certification and I will be, we already have about, uh, 15 people sign up for the, for the, uh, the coaching certification. We're gonna pull the link below.
Um, for you guys, if you know anyone interested in becoming a paddle coach. Has some great benefits. One of the main benefits is that we provide, uh, liability insurance for up to $6 million. In case something happens to one of your students or to you inside the Pat Padel Court. So that's a great thing for you to have when you are coaching paddle. So, uh, another bit for you guys to, uh, to take the your Paddle game to the next level. Sounds great. Uh, sounds great, Julian.
Um, you can al always go toward our, our, um, YouTube channel as well. Yes, yes. We have tons of videos there. Um, it's very helpful, especially if you're a beginner or intermediary even in advance. Um, and I think you make a great point there that yes, we have all these pedal courts and. , but you know, we need good coaches. Yeah. Uh, and we need, um, and I think one of the biggest thing is it's affordability too.
I mean, uh, it, it, it's kind of tough for some, you know, players, uh, to, to take lessons, you know? Um, you know, a hundred, $150 is, is is a lot. Uh, I mean, you could take a lot from our videos. Uh, you in our, on our YouTube, you know, federal Academy 3 0 5, uh, and then of course, you know, finding a good coach, you can, you. Take your paddle game to that next, next level. Yeah, and one of the things that we'll be doing in shortly is, uh, restructuring our website, the Paddle Academy.
Dot com where we're gonna be putting all these different resources for you. Anything related to paddle and all the things that we discuss here, we're gonna be adding, uh, the links and all the information on the website as well. It's a great way for you guys to, you know, to go to the website to.
To learn about, uh, paddle tips and resources and things like that, and to stay connected in general, to stay connected right with, with what the news that's going on here in, in, in Miami and, and through this country about paddle. Um, you know, we're gonna have, you know, continue doing lessons there. Um, we're gonna do product reviews. , um, you know, uh, we're gonna be doing interviews.
Um, we're just gonna get, uh, everybody, uh, connected, uh, on what's going on Paddle and, and, and, and, you know, getting, uh, people information and news, uh, uh, about Paddle in Miami. Yes. Just to give you something, uh, pretty simple and basic that it happens to me on a weekly basis. Uh, this morning after one of my clinics, I had one of my students of mine, Andrew, Come over to me and said, you know, my elbow is killing me. What do you recommend, what paddle do you recommend for tennis?
Elbows. So we're gonna be providing tips about, especially those things, you know, when you get tennis el uh, or tennis elbow we're call it now, paddle elbow, um mm-hmm. how to, what's the right paddle for you when you have paddle elbow, what you should do. You know, my recommendation is always, you don't see any professional paddle players or in, in that case also tennis players with tennis elbow, paddle elbow, and most of the time you, you get paddle.
I elbow because of, uh, Technique problem, you know, because of the biomechanics, because you're doing something wrong. And then the paddle could make it worse and the paddle also can make it less worse, you know? So the, it is a combination of both. You have to have good technique and you have to have a good paddle. How do you get good technique taking lessons? Yes. That's the only way for you to. Preventing injuries, shoulder, knees, elbows, and, and wrist and all that.
I, I think most of the injuries and pedal elbow and all that are, are, you're right, is is technique. They're not really hitting the shot correctly. Exactly. That's number one. That's the majority of it. I mean, you can also, uh, run into, uh, with, with paddle, uh, rackets, um, you know, some have. You know, smaller sweet spot. So you get vibrations there.
So if you're hitting the shot incorrectly and you have a, a paddle has small sweet spot, you're gonna get more vibrations and then you're gonna have issues. Yeah. Uh, and then it's, and also the foam inside the foam make it softer, so that absorbs the, the, you know, the vibrations as well. So, . Yes. That's, that's another thing. So, but then that's a sacrifice, right?
So if you want a little more control and power, you know, and that's what everybody kind of wants, and they're gonna have a harder foam. And, uh, but then, you know, if you have a small sweet spot, you know, if you don't hit it right in that center, you're gonna get that vibration. So, um, there's, there's the compromises there. Thanks for tuning in to Paddle Smash Academy. We hope your final videos informative and helpful in improving your game and learning all things paddle.
And if you haven't already, make sure that you hit that subscribe button and turn on the notification so you never miss a video from us. So until next time, keep practicing, keep improving, and keep on smashing that paddle. See you in the court.