Why We Began Productizing Agency Services - podcast episode cover

Why We Began Productizing Agency Services

Feb 26, 202022 minSeason 1Ep. 31
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Episode description

John and Lucy, Directors of ESM Inbound, have built out a unique structure to their pricing, billing, and contracts: their services are productized and available a la carte and without any retainer commitments. Learn more about their motivations, successes, and lessons learned in making the pivot to productizing their services.
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