Outcomes Rocket - podcast cover

Outcomes Rocket

Saul Marquezoutcomesrocket.com
At Outcomes Rocket, we are the shared knowledge hub for healthcare's toughest problems. Our goal is twofold and clear. To help inspire and guide our listeners to 1. Improve patient outcomes and 2. Experience business success in healthcare. Tune in to learn more!
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Episodes

Making Healthcare Affordable with Itzik Cohen, Co-Founder & CEO at PayZen

Healthcare can be pretty expensive, but what if we told you there’s affordable access to it in the market? In this episode, we chat with Itzik Cohen, a serial entrepreneur, co-founder, and CEO of PayZen, about how he’s creating more opportunities to access care for families and patients, how they’re encouraging people to get services without the fear of not having enough to pay it, Through a B2B2C business model, PayZen gives families affordable options to avoid medical debt. Itzik shares the ch...

Mar 18, 202221 min

Improving the Clinical Trial Experience for Patients by Leveraging Digital Technologies with Adam Samson, Director of Clinical Operations at Curebase

In this episode, we are excited to host the amazing Adam Samson, Director of Clinical Operations at Curebase. Curebase is focused on decentralizing the clinical research solution and getting drugs to market faster. Adam discusses how his company partners with contract research organizations or CROs as well as sponsors to offer the most flexible solutions for decentralized trials. He differentiates centralized vs decentralized trials and explains and explains how Curebase improves the participant...

Mar 17, 202220 min

Protecting Medical Devices from Cyber Attacks with Elad Luz, Head of Research at CyberMDX

In this episode, I have the privilege of hosting the amazing Elad Luz. Elad is the Head of Research at Cyber MDX, an IoT security leader dedicated to protecting the quality care of health delivery worldwide. Elad discusses how he and the team at Cyber MDX are adding value to the health care ecosystem, supplying cybersecurity solutions to help hospital challenges. Elad explains three points his company is unique from others and shares his thoughts on safeguarding devices that stay within hospital...

Mar 16, 202222 min

The Future of Patient Data Sharing Protection with Tim Reilly, CEO of Zettaset

In this episode, we are privileged to feature Tim Reilly, CEO of Zettaset, a data protection provider that is transforming encryption for leading organizations. Tim discusses how his company delivers solutions to ensure the protection of data within the healthcare vertical no matter how or where it is stored. He shares clear examples of how data security works and the market perspective of it. It has been an insightful and definitely exciting conversation, so please tune in. Click this link to t...

Mar 15, 202223 min

Cybersecurity Threats to Healthcare - the Attacker's Perspective with Etay Maor, Senior Director of Security Strategy at Cato Networks

How secure is your information? What's your organization's level of risk preparedness? In this episode, we are privileged to host Etay Maor, Senior Director of Security Strategy at Cato Networks. Etay discusses how his work is adding value to the security space. He also shares what are some of the things that's happening as well as tips on what we should be doing to increase security. We also cover malware and what it does to data collected by the organization, and we can protect our business. E...

Mar 14, 202230 min

Keep Breathing: Avoiding Hypoxia with the McMurray Enhanced Airway (MEA)

In this part of the SONSIEL series, we have the privilege to host two magnificent nurse leaders with us. We have Roxanne McMurray, inventor of the McMurray Enhanced Airway and also the co-founder of McMurray Medical Group, and Noah Hendler, a nurse practitioner, health care technologist, strategist and co-founder of SONSIEL. Noah dives into the importance of nurses in healthcare, and the value of nurse innovators. Roxanne discusses the McMurray Enhanced Airway, how the innovation came about, and...

Mar 11, 202229 min

Leveraging the Power of AI to Create a Personal Health Assistant with Bettina Hein, Founder and CEO of Juli

We use AI to get shopping and movie recommendations; why not empower better care management for people with chronic conditions? In this episode of the Outcomes Rocket, we are privileged to feature the amazing Bettina Hein, Founder and CEO of Juli. Juli is an AI-powered app that helps people manage their chronic conditions by surfacing behavioral triggers that encourage healthy decisions. Bettina shares the genesis of Juli, how it supports people with chronic health conditions, and how tracking a...

Mar 10, 202222 min

What is a Medisumer?

In this episode, I have the privilege to host the extraordinary Michael Dillhyon, entrepreneur, health tech strategy nerd, and CEO of SpectroFlow, a patient-friendly med device to preclinically detect & help lessen the effects of lymphedema. Michael's health care dream is for patients to become better consumers and drive improved outcomes. Michael shares his inspiration for working in the healthcare space and how his company is leveraging existing technology to help patients detect lymphedem...

Mar 08, 202233 min

Master Pitch to Investors in a Day with Beth Susanne, Global Pitch Coach

If you're struggling or frustrated with your funding, want to improve your fund-raising technique, and hit off the park, this is an opportunity you shouldn't miss! In this episode, we are excited to host the amazing Beth Susanne, an international pitch coach based in Silicon Valley. Beth explains how she helps clients fine-tune their pitch so it becomes compelling and it has all the signals investors are looking for. She shares tips on what should be included in the pitch, verbal and visual cues...

Mar 07, 202225 min

Value-Based Insurance Design: Enhancing Access and Affordability to Essential Clinical Services

In this episode, I have the privilege of hosting the outstanding Dr. Mark Fendrick, a founding Partner of VBID Health and Director of the University of Michigan Center for Value-Based Insurance Design. Dr. Fendrick educates us on VBID (Value-Based Insurance Design), what his center is doing to improve value-based care and the dilemma of how procedures are being paid vs engaging with health care consumers. He shares his insights on the impact of high-value services and low-value services, having ...

Mar 04, 202226 min

Peer-to-peer Collaboration to Achieve Clinical Mastery with Josh Wildstein, CEO at Figure 1

What happens when social media meets education meets healthcare? In today’s episode, we hear from Figure 1’s CEO, Josh Wieldstein, sharing how the company is democratizing medical knowledge and sharing information from real cases. Access to information has been a topic widely discussed recently, and when it comes to medical knowledge, sharing it may help solve cases faster. Josh shares how Figure 1 is creating a network worldwide, their on-demand services and products, the importance of peer-to-...

Mar 03, 202221 min

Transforming Healthcare with Artificial Intelligence with Elad Walach, CEO at Aidoc

In this episode, we have the privilege of hosting the amazing Elad Walach, co-founder and CEO of Aidoc. Elad discusses how his company leverages deep learning in imaging to increase efficiency, improve quality of care and reduce variability. Aidoc looks at digital images and does risk stratification, making a big difference in outcomes. Elad also talks about the importance of showing downstream impact in ROI, looking at the broader care continuum, understanding the clients’ pain points, and more...

Mar 02, 202221 min

Continuous Vital Sign Monitoring the New Standard of Care with Werner Vorster, Founder & CEO at Vitls

In this episode, we are excited to feature Werner Voster, the co-founder and CEO of Vitls. Werner shares the genesis of his company. He also discusses how Vitls innovative wearable device improves access to better, accurate, and more reliable data in and out of the hospital. He educates us on the advantages of the Vitls device especially for pediatric care and gives a long term perspective on the use of the device. Click this link to see the show notes, transcript, and resources: outcomesrocket....

Mar 01, 202216 min

Rethinking the Paradigm of Pharma Cost with Jay Weaver, Vice President and Chief Pharmacy Officer of Blue Cross Blue Shield of Kansas City

All patients should have access to affordable and highly effective therapies. In this episode of Outcomes Rocket Pharma, we are excited to feature Dr.Jay Weaver, Vice President and Chief Pharmacy Officer of Blue Cross Blue Shield of Kansas City. Dr. Jay discusses how his company increases access to healthcare and ensures patients have access to highly effective therapies. We cover the cost of having a positive medical impact without going bankrupt, working with the different stakeholders to deli...

Feb 25, 202220 min

Ovarian Cancer: From Research to Treatment and Therapies with Kristin Anderson, Research Associate at the Fred Hutchinson Cancer Research Center

In this episode, I have the privilege of hosting the amazing Dr. Kristin G. Anderson, a Research Associate at the Fred Hutchinson Cancer Research Center in Seattle, Washington. Kristin talks about her research in ovarian cancer, in the defensive strategies of the tumors and engineering it into the therapies. She shares the improvements happening in the research, ways to improve survival, key learning in her studies, how she is helping mentor the next generation of scientists, and more. This is a...

Feb 17, 202229 min

Working to Finance Healthcare for More Americans with Kevin A. McKechnie, Executive Director of the Health Savings Account Council & Senior Vice President at the American Bankers Association

Financial well-being is an integral part of our health. That will be the focus of today’s conversation. In this episode of Outcomes Rocket, we are privileged to feature Kevin McKechnie, a nationally recognized expert in insurance, Executive Director of the Health Savings Account Council, and a Senior Vice President at the American Bankers Association. Kevin discusses the importance of financial wellness and its impact on the quality of life, the benefits of getting a Health Savings Account, and ...

Feb 16, 202230 min

Revolutionizing Prenatal Care with Non-Invasive Prenatal Testing with Dr. Russ Jelsema, Senior Medical Director at Natera Inc.

Non-invasive prenatal testing sounds a bit complicated. But with it, we have an advantage: to check on a baby’s health before birth. You’re in for a treat in this episode because we have Natera’s Senior Medical Director of Women’s Health, Dr. Russ Jelsema. With an impressive background as a doctor, he explains what NIPT (non-invasive prenatal testing) is, who should get it, and how it works. He shares how the testing accuracy works and when to be reassured. Dr. Jelsema also dives into what Nater...

Feb 11, 202221 min

How to Successfully Rebrand A Health-Tech Company with Alan Tam, VP of Marketing at Actium Health and Lena Cheng & Reed Perkins, Managing Director & Creative Director at Best Friend Jack

Today, we will focus on successfully rebranding a health tech company. We are privileged to host three outstanding guests, Alan Tam, Dr. Lena Cheng, and Reed Perkins, in this episode. Alan is the VP of Marketing at Actium Health, a CRM intelligence company. Dr. Cheng is the Managing Director at Best Friend Jack, and Reed is the Creative Director at Best Friend Jack. Best Friend Jack is a boutique marketing and branding agency working solely with high potential, high-growth health tech companies ...

Feb 10, 202239 min

Transforming Care for the Neediest Populations with Dr. Christopher Chen, Chief Executive Officer of ChenMed

Community factors affect both health and life expectancy. Today, a better neighborhood means a better and longer life; this problem needs to be fixed, but it’s challenging to navigate in a complex healthcare system. Today, we are privileged to feature the outstanding Christopher Chen, CEO of ChenMed, a physician practice that aims to bring concierge-style medicine and better health outcomes to the neediest populations. Chris shares how ChenMed is revolutionizing the healthcare delivery system by...

Feb 03, 202232 min

Advancing Secure and Efficient Healthcare with Brad Marsh EVP Informatics at First Health Advisory

In this episode of the Outcomes Rocket, we are privileged to feature Brad Marsh, Executive Vice President of Informatics at First Health Advisory. First Health is a leading risk management and digital transformation consulting firm dedicated to serving healthcare security, privacy, and IT orchestration and efficiency needs. Brad shares his inspiration in healthcare. He discusses how First adds value to healthcare by showing all the connected assets on your hospital or health care delivery organi...

Jan 27, 202223 min

Genetic Testing and Education: New Horizons with Sheetal Parmar, Vice President of Medical Affairs at Natera

In this episode, we are honored to have Sheetal Parmar, who is here to chat about genetic counseling, something new to many of us and something other people may have heard about. Sheetal is a board-certified genetic counselor and the vice president of medical affairs at Natera. Natera is a global leader in cell-free (cfDNA) testing focusing on women’s health, oncology, and organ health. Sheetal shares with us that genetic counseling is the process of helping people understand and adapt to the me...

Jan 13, 202224 min

Crowd Sourcing Your Marketing Efforts with Cary Richards, Co-Founder and CEO at infostack.io

In this episode, let’s listen to Cary Richards as he explains a new way of marketing your products. Cary is the CEO and founder of infostacks.io. He explains how his company brings together several digital information products every week to take to the market. He also shares the speed of doing marketing through stacks and why they create a sales funnel that lasts only a week. He also talks about possible ways of earning from this system. If you have a digital product you’d like to market, or if ...

Dec 14, 202111 min

Healthcare Stole the American Dream. Let's Take it Back with David Contorno, CEO of E Powered Benefits

In this episode of the Outcomes Rocket, we are privileged to host the outstanding David Contorno. David is a nationally recognized industry speaker in the employee benefits space and employee satisfaction, and today he talks about a creative solution to increase transparency and improve satisfaction. David talks about one of the biggest challenges in U.S. healthcare which is price transparency, what employers can do to curb their steep insurance costs, benefits of direct primary care, and why co...

Dec 13, 202144 min

Integrated Healthcare, One That Our Loved Ones Deserved with Albert Tai, Founder, and CEO of Hypercare

In this episode, we are excited to host Albert Tai, the founder, and CEO of Hypercare, a care coordination platform built for clinicians to connect and collaborate for patient care. Albert talked about how his company empowers clinicians to devote more time to patient care by leveraging technology and smart features. Hypercare’s platform allows clinicians to communicate, find the right person on call, maintain schedules in real-time, and track task collaborations, all with the highest security a...

Dec 10, 202123 min

Keeping People Safe and on Track with Their Treatment with Omri Shor, Founder & CEO at Medisafe® Medication Adherence Platform

In this episode, we are excited to once again feature Omri Shor, the CEO, and co-founder of Medisafe, an award-winning medication reminder and pill tracker for multiple conditions. Omri discusses how his company improves patient compliance and leverages digital technology to transition from the synchronous experience to the asynchronous model. He also talks about some of Medisafe's accomplishments, current focus, challenges in both the B2B and B2C spaces, care continuum, and more! To learn more ...

Dec 08, 202121 min

The #1 Threat to a Good Patient Outcome with Dike Drummond, CEO and founder of TheHappyMD.com

Do you need help overcoming burnout? In this episode of the Outcomes Rocket, we are privileged to feature Dr. Drummond, a Mayo trained family practice physician, burnout survivor, executive coach, CEO and founder of TheHappyMD.com. Dike has over 3000 hours of one-on-one physician coaching experience and has trained over 40,000 doctors on behalf of 175 corporate clients to date. He shares about the physician coaching, live burnout prevention training, and physician wellness champion training he c...

Dec 07, 202127 min

How Cell-free DNA Testing is Revolutionizing Care with Paul Billings, Chief Medical Officer and Senior Vice President of Medical Affairs at Natera

In this episode, we are privileged to feature the amazing Dr. Paul Billings. Paul is the Chief Medical Officer and Senior Vice president of Medical Affairs for Natera. Natera is a global leader in cell-free (cfDNA) testing with a focus on women’s health, oncology, and organ health. The company is an expert at the process and measurement of cell-free DNA and at providing that in context with genetic information as well. Dr. Billings educates us on cell-free (cfDNA) testing. He discusses how his c...

Dec 02, 202128 min

Embracing the Role of Nurse Leader in Hospital and Community Health Organization with Alice Benjamin, Chief Nursing Officer at Nurse.org

In this episode of Outcomes Rocket Nursing, we are privileged to host the amazing Alice Benjamin. Also known as Nurse Alice, Alice is the Chief Nursing Officer at Nurse.org, the host of the Ask Nurse Alice Podcast, and an NBC Medical Correspondent. In this exciting and insight-filled conversation, Alice shares her ‘why’ in nursing and her goal to become the best cardiac nurse in the world. She also talks about her advocacy of educating people about nursing through community work, how Nurse.org i...

Dec 01, 202139 min

Back in Control; a Chronic Pain Series with David Hanscom, Orthopedic Spine Surgeon

In this episode, Dr. David Hanscom, MD and author of the book "Back in Control - A Surgeon's Roadmap Out of Chronic Pain", dives into the problems of care, the overall operation of his Doc Roadmap, and issues of burnout. He shares personal anecdotes and some powerful insights from his experiences. It's been a fantastic episode, so tune in to our amazing interview with Dr. Hanscom! Click this link to the show notes, transcript, and resources: outcomesrocket.health

Nov 30, 202128 min

Tradeoffs and Compromises: How Most Countries Struggle to Balance Cost, Quality, and Access with Peter Cram, Chair of the Department of Internal Medicine at the University of Texas Medical Branch

For this episode, we have the privilege to host the excellent Dr. Peter Cram, Chair of the Department of Internal Medicine at the University of Texas Medical Branch in Galveston, Texas. He is also the co-founder of the International Health System Research Collaborative (IHSRC). Dr. Cram discusses some of his experiences in the Canadian healthcare system. He also shares the result of some of his research on global healthcare costs, price transparency, and reference pricing. He also shares the hop...

Nov 29, 202127 min
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