BSO Podcast S2, E7 - Developing a Strong Brand Through Humor with Lianna Patch

Today, I'm chatting with the always hilarious, and very talented, conversion copywriter Lianna Patch. Lianna runs Punchline Copy where she helps her clients sell more stuff by infusing humor into their website copy, sales copy, and emails. She'll share how she came to develop such a strong brand and the business as it stands today. We also discuss how she managed six weeks of travel and speaking while keeping up with client work. Lianna gives us the truth about how it went, what she learned, and what place travel and speaking will likely have in her business going forward. She'll also give us the low down on how developing a strong brand through humor helped her better understand herself and her business. 

 

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