11. Bertha González Nieves: Tequila Business of Taste, Not Volume
May 12, 2020•57 min•Season 1Ep. 11
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Episode description
Master Tequilera, Bertha González Nieves, Co-Founder and CEO of Casa Dragones tequila discusses how her company is adapting and supporting the industry during COVID-19, the creation of Casa Dragones with her co-founder Bob Pittman and how they have pioneered premium sipping tequila to compete on the world stage of spirits.
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