Copy That: Copywriting 101, Part 1
Sep 18, 2019•19 min•Ep. 1
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Episode description
In our first series of episodes, hosts Lindsay Smith and Nate Spell introduce one of the most important aspects of advertising: copywriting. We dig into the basics of research (or how to ask ALL the questions), the importance of writing what you know, mapping out the customer journey, and more.
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