Spotlight Series | How To Unify Retail Data For Effective Marketing & Pricing Optimization In-Store

Chris and Anne chat with Chris Stoyles, CEO of Last Yard, about how electronic shelf labels (ESLs), price optimization, and data-driven retail promotions can come together to transform today's in-store retail experiences. Learn how retail data can be used to enhance retail marketing, and streamline retail operations to build shopper trust and drive success. You will also discover just how important accurate pricing, effective merchandising, and agile retail IT are in today's competitive landscape. Whether you're a retail executive, store manager, or marketing professional, this video offers valuable insights into the future of retail technology execution in-store. Music by hooksounds.com *Sponsored Content*