Episode 12 - Prevention and Persuasion (with Stevyn Colgan)
Mar 19, 2018•1 hr 5 min
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Episode description
Ogilvy Change behavioural strategists Daniel Bennett and Mike Hughes interview Stevyn Colgan about how he came to use behavioural insights in his career as a policeman to make neighbourhoods of London safer places to live.
Stevyn's books available on Amazon include:
Why Did the Policeman Cross the Road?: How to solve problems before they arise
A Murder to Die For
Follow Stevyn on Twitter @stevyncolgan
Follow us @ogilvychange
Like us on www.facebook.com/OgilvyChange/
Sponsor SoundLounge soundlounge.co.uk/
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