How to Sell Books From a Table
Feb 05, 2025•45 min•Ep. 447
Episode description
Have you ever set up a book table and stacked your books neatly, only to walk away with disappointing sales? You're not alone.
But there is a better way to sell books from your book table at in-person events.
In this week's episode of Novel Marketing, I sit down with Sarah Hickner, an expert in book table sales, to uncover:
- Common mistakes authors make at book tables (and how to avoid them)
- Simple tricks to draw readers in without feeling pushy
- How to use giveaways, bundles, and book covers to boost sales
- Why in-person events aren't just about selling books
Whether you're an introvert or a seasoned seller, listen in or read the blog version to learn how to set up an eye-catching table, use giveaways effectively, craft the perfect pitch, and avoid common mistakes that cost authors sales.
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