5 Minute Strategy: 5 Minute Rule For Increasing Donor Engagement
Mar 06, 2025•6 min
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Episode description
Every nonprofit wants to retain more donors. But too many lose support because they let donor questions and concerns sit unanswered.
Donors who receive a response to their inquiry within 5 minutes are significantly more likely to stay engaged. And yet, many nonprofits take days—or weeks—to reply to simple donor requests.
No bueno.
But easily fixable.
Here’s how to fix it.
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