#267 - Email: Your First Stop for Funding with Christina Edwards
Episode description
Burned by social media and its tiny ROI? 📥 Time to make email your BFF for bringing home the bacon in 2023!
Digital marketing maven Christina Edwards explains why email crushes social media when it comes to converting supporters into donors. Listen and learn why you should centralize and optimize this workhorse channel ASAP.
We cover the ideal email frequency, metrics to track, ingredients for compelling subject lines and content, tips for cleaning your list, and plenty more nuts and bolts. Christina also shares tactical ideas for year-end campaigns.
Her bottom line says it all: “The more emails you send, the more money you make. The two go hand in hand." So get over your fear of flooding inboxes and start maximizing this money magnet!
Ready to have a breakthrough in connecting with supporters? Christina is bringing the email excellence - take notes!
Important Links
https://www.splendidcourses.com/email