Conversations About Media

human beings and they were doing interviews with him. They didn't ban him from the media. You mean to tell me Trump, it's worse than Jeffrey Dahmer. Pete still one of the funniest people I've ever heard have conversations in my life. People with my headphones on, my girl be looking at me crazy while I'll be laughing when he'd be I don't know why people hate still so much. The man said he's selling so for fifty million for five christ I'm to fifth grand I'll give him a

whole comma. You ever seen the episode of The Simpsons with Barton didn't believe in selling his soul, and he sold his soul the meal House for five dollars and it was time to crossover purgatory to that to that to heaven. And it was a robot and you was you is like in the middle and like you're you're rocking your soul. It's you and your soul and both of y'all floating backwards. And you're gonna be that motherfucker floating in the circle because you don't think your soul

is real. You already like in theory, part of the rose Gold community. So it's a question about the lack there is of set such subject. So I don't understand how you play with it there. I mean, it's a lot of conversations. I mean, I think it's and propagated by south Park. They kind of like Scott Timmerman. You know, there's a lot of questions about the rose Gold community. Proper terminology, it is the rose Gold community. You feel

me in the lack there is a soul. You guys have monopolized soul at the expense of alre even being able to have a soul in general. That is true. But you know what, whenever people talk about soul, they speak about it in the darkest sense of the time, like the darker you're told is and last he sees with so much soul, or if your food is a

little darker, it's just soul food. It's just but like soul in that context when usually when people talk about their soul it's kind of morbid and negative, like the great beyond and death and all that ship. But like, you guys have a positive if you have soul, it's like a positive or it's like if you have a soul, it's like a bare minimum. You know. For me, it's like, oh, yeah, you're not gonna stop on a bunch of kittens. But you guys have soul. It's like, oh man, they that

guy's got so that's great. Speaking of media, I think that is the soul. And don't I'm not an atheist. I'm a religious person, but I think the soul and the marketing of your soul, this whole heaven and health concept, all of it is just marketing. It's just good marketing. I just honestly believe it's all good marketing that we've been sold because like, what is the like, what is the soul? What is your soul? That's my personal question. I just feel like it's marketed. Is like this this

inner being like the force kind of. Instead they just call it soul. I've been on this podcast and noted to say that the greatest marketing meeting ever was the gathering you know, the Counsel of Nicia UM. I don't know if you know what that is, right TPS. It's when all the different popes and spiritual and religious men came together in Europe and decided how Christianity was going

to proceed. At that point, it's like look it up once we jump off hundreds of men that came together and decided how we would view Jesus Christ and Christianity. So when you're saying that, it's not like a new idea that a lot of the ways we view because religion is definedest just a belief in God. But we talk about different disciplines as if they are religion when

reality they're just more practices and ideas. Um. But the counsel and I see how I've been on records saying it's the greatest marketing meeting in the history of mankind because determined how billions of people would live their life, you know, I mean per per per generation, not at like at that time, you gotta think we're talking we're talking about this point. We might be talking about hundreds of billions of people that have been on this earth

right and somehow came through Christianity, Christianity and Catholicism. Yeah, says the Catholic Church, Eastern Orthodox Church, Oriental or Orthodox Church, Assyrian Church of the East, Ancient Church of the East, the Anglican Communion, and Lutheranism all accepted the whatever it came from this conference. That's that's like, that's like a supreme unification of Like that's almost like the NFL getting

the AFL. And and they met for like weeks. It wasn't like, you know, a convention for like a couple of days. It was like weeks to decide this. And one of the main stories is one of the first people to establish a mass gathering of Jesus Christ was a priest out of Africa, priest arias right, so priests aria excuse me, priest Arias and um. He believed in theory almost all of the same ideas except he believed

God was by himself and Jesus was his son. And the separation between where he had his mass following, believing in and practicing versus where the Council was heading. The Council was heading into what we call the Holy Trinity, where the Holy Spirit, God and Jesus are of one entity, one energy, and they actually kicked him out and actually put out horrible media on him to kill. His following were the African followers of areas called the Arians Loki.

It's important that you know that see something that they actually were. They were called Arians. It's some of this ship that these people flip around like the Nazi symbol. It's a lot of spiritual belief or religious base to what's going on. People just don't know. That's why you gotta be real careful what you fuck with and what you say and what you respond with. No seilings g low a man Peter Boss in his spits not and I got my partner um almost like a resident guest.

Even though he's not always on. We have to use him a lot more this season. Man t p J from one of my favorite podcasts. You know what I'm saying. But he's such a brilliant man, so I don't want to condemn him to just the sports. He has a wide range of views on multiple things. So thanks for fucking with his TV. No Man thank you for inviting me on. I actually I enjoy listening to the conversations you guys have because, um, I just like how pointed

they are. You know, um, usually it's you guys are sticking on one subject versus a lot of the people they jump around. So I like, how you know in that y'all conversations are and and a lot of the times I wind up thinking about the stuff you'll talk about afterwards, just because it was so heavily focused on one thing. And I don't know if you'll understand it, but like it because you all focused on my subject every episode, it's always points were afterwards, I'm like, that's interesting.

I might live with that conversation for a day. So shout out to you. That's appreciate that a lot. Say that again, Pete, I said, that's very cool. I appreciate it a lot. Shout out the big still even though he ain't here because people cut. It's funny because still like so when he first got in the podcast right and started to taking on his journey and media like he was talking to me about it in two thousands,

I didn't even know what podcast bold. I'm like, first of all, I don't want to be a part of the media, Like I don't like that part of you know what I mean? Like I respect media because I think it's a still position requires a lot of research, a lot of work. But obviously we were in today's time there. Motherfucker just started YouTube and they aren't considered media. For mean, I was just reading and ship it's been

popping up, popping up over the last month. You know where party B food, this lady named Tasha because I guess the statement she's making about Party B was slanderous and untruth and hilarious claims. What's the claim? So I didn't I didn't see the claims, So you gotta tell me what in around about nature? She she didn't like the story she was posting about her, and she felt like they were selacious in nature and damage into her business,

and that's why she suited her. Which is the interesting part about America and marketing and media because journalists usually are like kind of kept out of that whole like lawsuit thing in terms of suing for like slander and

stuff like that. But now with these logs and these bloggers acting like personalities, now, it kind of like makes it way easier for them to get suthed with what they say, because your account it's not really like they I guess the celebrities were arguing, like, well, your account is not really an account, it's really like your your personal brand and feelings. If you're reporting these things about me, it's not true and you're harming my brand. I'ssuing you.

But I honestly think all this stuff is her trying to make an example out of her and scare everybody else that might want to post anything that might be negative about her. What what were they do? You know, the claims peak the claims in the article that we read that they were malicious defamation claims that she was a processute, she used cocaine, and she had herpes. Now, the first two don't seem particularly like they had the

metal to hold up in court. The third one you can't bring because of hip hop, you could you can't be compelled to bring medical documentation into a courtroom of any kind, regardless of the accusation. So yeah, I mean, it's strange also that she's a YouTuber section to thirty of that federal law you know, protecting YouTube. Being serious, she couldn't go for the big bucks you can't sue YouTube, but you can sue YouTuber, which is, yeah, it's weird. I used to manage YouTube is I used to work

at a media company called full Screen. It's no longer round, but I managed thousands of YouTubers and influences over over the years. And um, I remember when like, uh, you know, people don't remember this, but there was a time on YouTube where you know, these prank channels were really big. So a lot of these guys, these white guys, started doing a bunch of like racist pranks. But I helped to like build with this with like the software engineer

who's like a mathematical genius or whatever. Helped him to build this algorithm in our network, along with some other people that are like surface the videos that are popping in our network so we'll be able to talk to our creators when the videos pop. Right, all these do start doing these crazy racist pranks, all of those ships

started popping. As the manager, we were all like, yo, take these down, because like you don't want to get sued by the people in the video because usually they didn't blur their faces out and all the all the other kind of stuff. So it's funny that like We were saying that back then about just like the performing pranks on people, But people spend their time on YouTube. I do it too with the basketball stuff. We just talked about these guys for hours on end, and they

can't say anything about it. I don't think they should be allowed to sue us, But I do think that, like, there is a responsibility that comes with having a platform that a lot of people in media don't realize because they just think it's like a social media page. For sure.

I mean, there was a Supreme Court case that had to do with the you know, the public figure clause, so to speak um with you like somewhat familiar with where you if someone's public form, you can kind of say whatever it's it's It's a much higher standard than the you know, like my neighbor was spreading rumors around

the building about me, you know, like that's easy. Yeah, But I think a lot of it cuts down to the fact that like Pasha k doesn't have you know, Disney money, that somebody on ABC News has to yeah, drag it out and morton take the action out of the room. You ain't got a conglomerate behind it. Yeah, Okay, let's say let's go back to Cardi B stripper days. Mhm. Let's say some guys said, hey, Cardi B, I got two rags for you, let me take you home. So,

in other words, we're discussing a normal shift. Well, I don't know if it's normal. I'm not gonna just gonna whoop your as if they if you start calling them all prostitutes whatever. I know, I'm aware that club, and I know damn well that at one thirty in the morning when that big tipper comes through, that big money comes up, and that's that's happened, and they brag about it. Hey, look, just don't say it was five for her, because it was five thou As long as you line up about

the value of the pussy, they're not going to complain. Okay. So let's say, right one of these nights, Cardi B took the two thousand, and let's say Tasha finds the guy. Right, Tasha finds the guy who paid her two thousand, Yes, and then she gets him to come to court. Is the case dismissed. No, because you can't technically disproved that she didn't use coke or that she has her face. But okay, what if what if you have a video of maybe she's at a party and she did a line,

can't do the herpoes. Yeah, I don't know if they would let that slide. But how do the courts know she was not a prostitute and she's never done a line? Burden of proof, So it's up to you to prove it. Yeah, it's up to you to prove that she didn't because you're essentially the accuser at that point. So if you don't have the proof, whether she did or not, you don't have the proof, which is why if you didn't do that ship, you're like, Yo, what the fund is

wrong with you? Yeah, but I don't think that if you didn't do it, I don't think that's in particular situation. I mean, also, I'm not gonna lie somebody claiming I got diseases. Gee, you might have to see me too. I'm sorry. You know what. I think we're just saying, like fun all of the other ship, Like that's like fucking medical business out of this ship, and then we won't have no problems with media. Remember, I agree, right, But I I think we're living in the space that's

a weird space for you know. Um, they're not millennial today, what are they today? Okay, generation zoo right, because as wild as a motherfucker right, like where they feel like they can say what they want to say and have no accountability, Like I witnessed it privately where I'm dealing with younger people or people that's on the internet and they like seeing anything, right, they'll say whatever, like any

type of disrespect. And they grow up in this realm right where the medium makes them, where the media makes them think it's okay. It's like, well, they're told if you don't put your hands on somebody, I mean, they can't do nothing to you. And that's just silly. That's the one. But this is we also had his argument all time, because you do things where you know you're gonna get a reaction out of it. And I understand that there's a certain level of respect that people should

operate with, but let's not act like you didn't. You didn't like you know, you didn't, you didn't done some stuff in your career for marketing purposes that was gonna piss people off. Half of y'all, half of these conversations you do because you know they're gonna piss people off. So people, but it's certain last people shouldn't cross like the personal distance hect. I haven't seen people make physical threats towards you, So I feel you on that. But a lot of the times, you know, you don't get

a reaction when you tweet that. Yeah, but in my line, is that the point though? That's always the point out of it? If I say Pete, right, if I say Pete, you're white, and Pete is like, fuck you. You You know I didn't want you to tell people I was white, Like it's not obvious? Am I really big? You know how I do what I do? Right? Asked? And I understand why media covers what I do. You know why because my job right as a West Coast gangster rapper

is to tell the truth unapologetically. Right. You have a huge sector of hip hop that's just telling lies, right, and they're leading people down the wrong path because they have no idea what the funk they're talking about. And then you have glasses low right and glasses alone. It's like, Hey, this is the truth. Hey, this is how Tupac got dot this is how Tupac died. This is the mind state of the people involved in the situation here it is directly the truth. Like I'm not altering it. I'm

not giving your perspective. I'm not doing anything to even make you go wild to where we come from. So like that because you you this is see, this is what this is part of the issue because you're saying that undermines your intelligence when we know that you're not unintelligent.

So you can't make how does it undermine Because because you don't how the truth doesn't mean that you aren't using them for marketing purposes to help disseminate your message through the media that you know gonna report on the stuff you say. But isn't the truth? But but ain't that the whole point of the truth? Right? But everybody can say that it's the truth, the truth. Everybody can't say it's the truth. Everybody it's the truth. It can't be a troll if it's the truth. It can be

definitely can be a troll. That's the truth. It's definitely could be a troll, only if you're kicking the dead only if you're kicking a dead horse. But trolls liars. Yes, trolls are liars, every last one of them, or they're stalkers. They might be yes, not necessarily listen. I've never been on the internet and contempeted someone in life, like I'm not going to tweet you more than once. You have to tweet me like, I'm not gonna But it's still

the truth. Though, if they if they tweeting you, if they say your glasses, I don't like, I don't like anything you do, but they tweet you that all day, they might be trolling you, but it's still their truth. And they're doing it because they know that people are gonna see it and react to it, and then nobody something something people to follow that person, and I'm going to retreat it so everybody can see it. I'm gonna give the ship that they want. But you also know

it's good marketing for you. Like my brand, my our basketball brand was built off of making people angry at what we say because all you have to do. My brand is rooted in telling the truth because everybody wants to avoid the truth. But that's not everybody. And that's the part of the problem with the media is not everybody's brand is rooted in truth. Some people just want to see you out here funked up. I don't want

to see nobody fucked up. Yeah, but if you're going out also listening reactions all the time, you also know that you're gonna get some reactions. Yeah, but if it's the truth, what do you want? What do you want a human being to do? Right? If he can't tell the truth, it's okay. Do you have to go on the internet? Though you say I said all the time in the barbershop, I'll say it in person. I said on Twitter, like there's no place I won't say it

like it usually come from the barbershop. The funk up part is everything that I made content about, right, and that the media reports on the conversation that happened in the barbershop. Great problem Not only is you know it's it's a level of art that makes comfortable people uncomfortable and it brings comfort to the uncomfortable. It also is

very much private conversations and urban communities held publicly. Like somebody could say I'm trolling Kim Kardashian, right because I made the song Kanye should have never married that bitch, or they can say you're trolling Kanye. No, this is the conversation that T PJ is having in the barbershop. This is the conversation Pete is having in the barbershop. Glasses is just telling Kanye West, Hey, this is what we think in the barbershop. Hey Kim, this is what

the marketing campaign but through a marketing campaign. People in a barbershop don't need a marketing campaign. They just speaking the truth. I don't have a marketing campaign. I just dropped a song and it's marketable. The truth, it's marketable. You don't think the cover played into the marketing of the song. Sure, I thought I thought it was PG that you that would have been ray J's It could have been ray J's penis. But this is the But

this is my point with you. You know it it's somebody's pence or it's a cartoon of similarly complexion person sucking at eggplaning g like you know that's gonna garner a reaction and also the marketing behind it, a reaction from you getting somebody to make this ship. So did a reaction, which it actually has been. That's but that's not But you didn't that the name that song is that actually happened? Is it not true? That's your opinion, though anything you wanted at that time, you chose that

what do you know it's it's not it's again. Listen, I'm being to understand the song is not about that. The song is the song title. As with the Tupac, song is a conceptual piece. It's really meant to make you think. And then when you listen to the song, it's all right, cool, I I get. It's a different message than what the title of the song is. No, no give You have just named that song that bitch,

and nobody would have thought anything about it. But you wanted to start a conversation through I wanted to pass a message at the highest levels. See my my ideas start off as simple ideas. Right, this is all I've been doing since I got in the hip hop right, And the relationship with what I do in media is I could tell the same exact or ten times I've told the same gang banger cautionary tale. Ten times. I told a story with me and Jay rockets in the song and I got killed. There's a song you would

go look at the video on YouTube. It's called no Sympathy. I get killed and somebody in Jay Rock gets revenge for the fact you were just giving false helpe to the haters. And then you burst their bubble when you show up on the internet the next day. I just think people are looking at it like again, first reaction, they're they're they're not listening to what's going on. The art is too much, right, just like looking at the

Mona Leasta thinking it's art. Just because I don't concede to the two people who look at things surfacely doesn't mean that my intentions is to fool them. My intention question is why is your art too much? Like it's not too much? It's perceived in the manner in which you wanted to be perceived, because you orchestra rated it to to to evoke that sense of truth that you say it is like, I mean, see if like you just made a song, you uploaded it, and then somebody

gave the song that name. But once you made the song and you gave the song that name, and then you made the album cover, the piece of art that you wanted to subject people to was gonna inherently make them want to dive really deep and think about it. And I think so. But I'm gonna tell you why I disagree with that. Right And even the media helps people misunderstand because they're all intellectually lazy, like two Popmas Die is about the mind state of the person you're

watching a video through eyes. Nobody really pays attention to that, so everybody felt like that was just listen. Everybody's like, all you're trolling or he's click bait. They're not realizing the person who's watching the video. I'm putting you in the mind. I'm letting you see the world from their eyes.

That's why the video is shotting first person. Again, the depth of my content is confusing, but this is the only way I can still be deep and make something that the regular average person can get a bar of, because if if not, I'm going to make something entirely too deep, it's going to skip past the media, so the media doesn't have to report on it, which means the fans miss it. Point you are a master marketers. It is market but it's not marketing, like just no,

he's marketing to you right now. No, but but he's not marketing what Kanye does right, specifically to the media. He understands he's a complex person who wears his emotions on his sleeve. Right, so when he's not releasing content, he's not talking to you. He's not allowing you to hear his thoughts. He's not. He's not even going back and forth with you. Right. When he starts to make pieces of content, shoes, art, anything, he allows you into

his mind. That's what great artists do. He's not really like marketing, like literally he's taking so normally he blocks you away from all of this ship he's thinking all the crazy ship cousins thinking. He blocks the media away, keeps the paparazzi away from his house because he doesn't want that. Then, so then that's why spells go without No Kanye, right. But then when it's time to release Donda two, he allows you into his mental space, which

is not it's marketing. It's not. It's amazing marketing. It is. Listen, it's marketing. You just show up one day and be like yo, I'm back on Twitter and in a tweet. It's not marketing. You all here from me for another three years. It's not marketing. To me, it's not marketing, it's market a bowl. Marketing, right, is a much a preconceived idea, right in order to gain people's interests. Right, you want to gain people interest in something. That's what

marketing really reflects right. Promotion is me telling you whatever the story about what I'm talking about. Publicity is somebody else telling your story. Advertising is paying for the story to be told. Kanye literally just moves the gate as he's about to release content and the things he do, right, it's marketable. So Tupac must die, right, I put you in the face, right, I put you in his head. I'll let you see how it is to be one of us. That was his mind state once he got jumped, Right,

That's why he thought Tupac must die. It's not like it's it's more than marketing. Right, marketing I could I've read books on marketing for like six months, and you know what, I realized it really was telling the story. So the thing is, do I know little things? Sure? I know some things, right. I know you want to draw a line in the sand and throw rocks at everybody on the other side. But I'm not throwing rocks at Kanye. I'm not throwing rocks at Chloe. I'm not

marketing to you. I'm giving you a cultural listen. I'm telling you the truth. I'm not bushing. I'm giving you a cultural lesson. In West Coast hip hop, that you can't turn a hole into a housewife. And then I told the most important person in the culture because he tried to turn a hole into a housewife, that's marketable. I'm not marketing ship to you. I'm giving you something marketable because you know it's true. You know Kim as a whole and you know Kanye try to turn her

into a housewife. Now, whether you agree or not on the cultural lesson of West Coast gangster rap and hip hop that you can or can't turn onto a hip hop Some people think you can, but that's the point. Some people don't think it's right to be a crib and may have to take a life to survive. You know where we're at. That's the point of it. I'm introducing you into culture further, and I'm passing the information right to the most successful people that's in the culture

because I think they were avoided. So me one last question on that. When you finished my question is all right, cool, So you change if you change the name of the song to something that does not have his name, Like I said, you just name the song that bitch, right, Do the same lessons that you're trying to get across still come across No, listen, No, that's what they do. They do. But but the specific markets behind what you did was like, I'm gonna give asking me questions, I'm

gonna answer the question. Go ahead, you said, it's the same lessons there. Yes, but it's not marketable if you just name it that bitch that again, it is marketable, right, is it as marketable? No, because you know why you're passing information and onto deaf ears. Nobody knows who you're talking about. Nobody knows who's a hole. You're not even separating who's a whole and who's not. At that point,

everybody is left to speculation. And this song, specifically with that title, I told you who the biggest hole in the game was that somebody tried to wipe Now again right, a whole don't mean it's a prostitute. So no disrespect to Kim. I'm sure she still feels disrespected. I'm sorry this is his wife. But again, brother, this is an

important and it's a cautionary tale. What's happening. The reason you're going through all this ship with this lady, with this white lady, you feel me, is because of this ship. It's because she already weaponized her vagina. That's what makes her a hole. And she's weaponized her vagina to the highest level that we've ever seen in our lifetime. And on top of that and that she is now completely degraded the name Pete at bringing a Pete into the equation.

This funk up the whole situation for my life. For no white dude named Pete at this moment, no disrespect disrespects has been taken Pete. Right now, white Pezza is popping. And by the way, y'all win in y'are not losing white pizzas popping? Yeah, but honestly the honestly yes, y'all are how you eat going to war with a comedian you will never win period. But now every other person in the city has white Pete must die as the

song blaring in their car. No, it's not true. Nobody actually nobody outside of Kanye wants anything to happen to Pete. But maybe not that Pete. This Pete has a target is back for the past fifteen years and by some other random Pete. But now the media is making it sweet to be a white Pete and not you the victim. Now you are in and they keep talking about that white man Dick's eye, no kind of crazy said you

might get some pussy. You might need to say past the pussy I've ever gotten in my life was just out of curiosity on the half of the other woman. So now that's going to be four times the opportunities thanks to the media reporting on white Pete, White Pete Jr. Because you're the first white Pete. He's not from anybody else in the media at this point. But I again, listen, do I think is again? Do I think Kanye is marketing? No?

I think Kanye is marketable, and I think Kanye allows himself to be pure Kanye so you can market it. That's the thing, Like you know what you were saying, You think I'm I'm marketing right, and I'm not. What I realized was the only way you can really make your more in hip hop right and have the media support you is to be the purest version of who

you are. When I'm saying sure, I mean sure, like unapologetically sure glasses no whoever I am like when the cameras off, I have to be that version in front of the camera. So I got a real I think it's the true, Like I'm gonna say that I can take us down a rabbit hole, but I'm not gonna do that. But go ahead real quick. Um, I was

on a call. I'm muted by stuff. I don't want to participate it, but I was glasses of fifty today we're on the phone, but like a half hour talking about stuff that fifty made some really good points about

hip hop. He was saying, like when you know all three or whatever, when his first album came out, you know, he got super famous just being himself, a guy from the hood, from Queens with the all of it, and he goes the thing he learned about all the like all the suburban white fans liked his music along with everybody else from the Queens, and the choice of the world that did as well. Was like he was the embodiment of taking risks that people who has something to

lose wouldn't take. You you couldn't rationalize taking the risk that he would take, you know, as most people in a random audience, it's a general curve of the population distribution. That was pretty pretty a stupid to pick up on that.

It's true, and I agree with you that a lot of hip hop is about being like unapologetically willing to just go pursue regardless of risk or consequences, and a lot of that there's a lot of controversy built into that because it's it's an abnormal, um, you know, behavior for the relationships. Yeah, no, I agree with that. Like I mean, even with our podcasts like we were, we were the first YouTube podcast on the sports channel. We have a YouTube channel with one point five billion views

and one point nine million subscribers. And I remember when I was working at a job still, while I was working on it, as it was like getting taken off, people were like telling me that I was like crazy, and I was just like, no, I'm not crazy. Like, bro, you're on the internet, you're screaming, you're cursing, and you're drinking beer, and you're still working in corporate America. I said, yeah, but is the work not done? You need me to leave? You want me to leave? No? We good? All right,

then keep doing what you're doing. But with that also, I think the best marketers usually don't have to think about it. They just marketed. Like I think, I think even when we talk about like religion and stuff, like, I think people that are good inherently at disseminating a message, don't have to focus on disseminating their message because their message is constant. It's like me, like, if you know me personally, you know what I'm out and I don't have I don't walk around saying I work hard on

the hardest, working in the room whatever. People just see me work and they see the outfit of how it goes and they're like, yo, this is who you are. But that's a part of my brain and it's not marketed. It's just genuine. But my brand is loud, is being a loud, brash and working hard. Yeah. But but but that But that's my point. And I think again, like because because I have been somebody in media has said that,

do do I think that? Um? Do I think that I'm I'm I'm going too far for attention And I'm like, I'm just being me like anybody who knows me, whether it's a mic or not, this ship is pretty one hund I don't do nothing extra when this ship come on. If if if we're talking sports right and I'm on your podcast right participating from a media perspective, and I'm like, yo, uh Zayon Williamson is huge, Like his his so big,

his jersey looks like a g unit tank top. Like, bro, look at his jersey and then you'll be like, yo, it does for me. Now, I'm not saying I'm not like, oh, he's a fatast nicky. I'm not like, even when I made Tupac Must Die, I never said, Yo, this dude is a buster or fucking bitch. I didn't say none of that with with Kanye should have never married that bitch. Honestly, I didn't really say anything crazy about Kim. Really. The whole song addresses Kim to some degree, but it's all

pretty much thing she did. It's all the facts she does have plastic surgery, it's all the fact she is weaponizing the vagina. It is the fact that, yea, she did all of these things before you, and it's gonna be hard to change who she is. And it's very much exactly what it is. Like, I'm not saying that's why I don't get like you have a hundred rappers

who media support, Right. I was looking at it because I just dropped Kanye should have never married that bit, and my whole plight with media and and and so when you put out a song, right, TP like a playlist. Playlist thing is referred to as editorials right, and editorials is pretty much one of the top three ways people discover music today, right, playlist, editorials. Right. So I went

to people and I pitched the song for editorials. Some people was like, man, I want to get involved because I don't want you to be mad at me or yaker trip, this, that and the third. For me again, it's like wearing a space to where everybody scared to just be pure. They won't let hip hop be pure. And it was always like that. N w A stayed out account, I mean, for the police didn't get support. It's a lot of times it didn't get support, and a lot of the different content initially didn't get support

because people were scared. But that's what great hip hop was. And now hip hop is being presided over by people that are comfortable. See when hip hop first in this inception, you know, the eighties and early nineties, it was still people in the culture of all you know, a part of it, so they didn't mind taking the risk. Now

we're in two thousand and twenty two. I had a dude say, man, I want to interview you write a media man said he wanted to interview me, but he's worried about the LGBT lashback because of the tweet outbreak, or that he didn't call it out. But he said the tweet exchange I had with with a little nos X I talked about because I talked about being authentic and men your true self. We had an argument on the phone about that. I said, what if that's just his true self? But you don't like it because you

feel like it's marketing. No, it's it's not, it's not it's not his true self. See. The thing is, when something is real, you can sniff it and see. This is the thing about my gifts. It sound crazy. Everybody don't have it. That's why I could tell you YEA is not trying. I can sniff it, you could feel it. It's something you could feel. Little Nozas realized he had hits and took advantage of it. That's why his music is coming across. That's why his music is coming across.

Corny at times. See the Little Brother not a corny person. He understands people like corny. He understands that you can't condemn art because of your speaking his truth. Well, it's it's not a truth, right, it's a it's also a thing made to sell records. It's also a thing made to rally people behind you. But Pete, this is my question. I want, I want to ask Pete this question. But

because obviously we know what he thinks. Do you think that little nos X is sheerly marketing and none of that is his truth and it's all the marketing campaign or do you think that the marketing campaign is supplemented by what is actually his truth? Because we saw the version of him where he claims it wasn't his truth, which gave you the one of the biggest songs to ever live. Then he completely changes his marketing and goes to living his truth, and now it's perceived as marketing

what you're saying, as I asked Pete Glasses. I asked Pete because I want to know what you think about MMM. I think that that guy, you can be honest, I don't have so no truth, no truth. I think there's some more so the bigger that he gets. But I think that truthfully, yeas he becomes like having his critical masks, he's like too big to fail us a little bit you get a little bit more of it, but to this, to that point, to get there, he was just like,

I'm just saying whatever I gotta say. However I gotta say it. Okay. That's unfortunate because then it means he's stuck in the world of being like a media whatever because he gotta do whatever. The media is is looking at us being hot. Which is the interesting part for me about media with all these young artists, and I could get why editorial person might not say that, but also this is part of the thing, like I know in your glasses, I would have thought you would have

thought about the editorial before you name a song. Kanye should have never married that bitch. Of course I did. But my nuts is bigger than everybody else. I respect that. So that's that's why I'm telling you it's not marketing because I knew what I would sacrifice and editorials and kick back when I did. To problem must die every time I tell the truth. I understand what comes with it. That's why I know I'm not marketing. For me, it's no marketing because I know for sure I'm going to

lose something in publicity. I had the last two songs I released, I haven't been able to run ads on them. It won't even let me advertise them. I know this is going to happen. I know when I make the cover of Kim eating a egg plant, right, they're not going to let me advertise that. I know when I make two pop mus die, They're not going to let me advertise that. I know I'm going to lack in editorials in a publicity space. I know media, certain radio

stations are going to rally against me. I'm not marketing the fact it's marketable because it is the truth. Polarity creates power. I'm a I'm a powerful human being, period. So when I start to generate my art, true art right, it's powerful. But I'm not marketing because I know I'm cutting everything off. I'm cutting a lot of ship off and I know it, and you knew. I knew it

because I could tell you. I said when we talked about Kanye should never married that, But I said, I'm not gonna be to run ads on this when I'm like, I'm like, they're not going to take certain at a toilet. That's not my job. My job is to create devastatingly truth, devastating truth reflecting art right at the highest levels. Rooted in the culture that I have the most information and wisdom in right, which is this West Coast gang banging street life I have. I'm an expert at this ship.

I've literally studied it and kept my wits on the smoke sham. I got all the brain cells how to smoke weed, ain't drinking no alcohol. I saw it all and asked questions of it all. So what I didn't understand about other people, I figured it out because I asked them enough times. My job is to generate that to the media into the public. Are they going to accept it? No? Can I make something to accept? Hell? Yeah, I can make something that good. They accepted it. I

knew exactly they would. We we we Me, DJ Head, Tommy Gunns, jymnays Peru, Todd Dollarson, C. Baling contrived that whole idea and knew we could make the public move to that. It became my biggest song period. That was good marketing. That's mark we marketed then. And I didn't know ship about marketing. I just knew people like pussy, and if I made a song about getting pussy, it

would make sense. Now, A quick question. You you called me one day and you said time, I've been studying music and I figured out what I need to, like, like, what's the next evolution? Because we were just talking and he was like, and what I need to do with my art? And I'm trying to basically saying that. How he was moving in a different direction. So it's your new concept now to only be living in truth and

be anti marketing to market what again? Because you still want some level of marketing, you still want people to see it. So is now is it just the point of I'm gonna be so brash, you're gonna see it, and and like, I don't know, does that make sense? I feel like people feel that we two of its movies where they're like, I like watching them, but sometimes people will argue against them being gratuitous. But sometimes the filmmaker is using the gratuitous nature of murder or whatever

it may be to prove a point. No, right, So so there's a little part of that that makes sense, But the main part of it, let me just wrap that whole ship up right, because it is a relationship with the media, right. The reality is traditionally West Coast hip hop a k a. Gangster rap has only worked when it's been truthful and unapologetic. When it's been pure like, when you're being purely you, that's your greatest chance to be successful. So what you see me doing now was

being purely me, purely like no cuts. Yeah in my top five love yea with all my heart. Have no problem with Kim, no personal problem outside of the fact she's one of the worst role models for the women today. You know what I'm saying, Like generally, but I wouldn't make a song like fun Kim Kardashian or fuck Chloe. I'm not. I'm not vested in them holes like that.

Just not what I realized that day is I needed to be purely myself, concentric nigga like vanilla, extract, concentrate to where this is the only place you can get this, And the more I purify it, the more when somebody comes looking for it, they can only come here to get it because nobody else is gonna do that. In two thousand two, nobody in hip hop is gonna do that. In two thousand and twenty, can't nobody beat me because it's only one met and at that point, fear me.

People come looking for you, they're tired of and listen this is the second time, right, I've pretty much I know, I pretty much piste off somebody in my top five. The first time was Rick Ross, Right, the second time is Kanye West. It's okay. I'm not saying anything to to to take light off of them brothers. I'm talking about the relations and how my progress is and I

related to whatever somebody, whatever the material is. If I'm talking about being a drug dealer Rick Ross, I'll explain the difference in the type of drug dealers we are, the type of music. That part can be offensive, but it's what it is. Same thing with you. If I talk about how we deal with women and how he deal with you women is going to be different. So

I don't mind what I'm saying. I have to be the purest version of me, right, And eventually media understands, Hey, if you want that pure, they're gonna tell everybody go right there because this is the only motherfucking town with it, the only motherfucking town with it. That's the relationship me and media has to have. We have to have this that's pure. He don't give a funk if you're not gonna support him. He don't give a fuck what you think.

This is pure. So when they're writing and they're telling people, Hey, but that right there is unapologetically that this is the closest thing that you'll ever get to Ice Q to Snoop Dogg too, this is the closest because this is pure. This is raw motherfucking Peruvian flake. Like them older niggas used to say when they used to be talked about cocaine, Peruvian Jimmy, that's that work. So I have to purify it.

Trust me, if I wanted to market I'm marketed. Dog That good became a number one station on twenty West Coast station. It's easy. It's easy. I know how to say exactly what people want to hear. That's not who I am as a human being. That's not what the brand of glasses is. That's not what the product glasses is. Nigga. In my lifetime, I've never said, whether it's my older homies from my hood feel me, whether it's media feel mean.

I've never said what people wanted me to say. I've always said what I actually processed, and I can definitely believe that for a fact. I do got a question for both of y'all because I know y'all I heard. I heard y'all last episode, y'all talking about the war in Ukraine. Um, how do you all feel the media has covered this situation that they're marketing Ukraine. Yeah, I mean I Russia and Ukraine are both putting out information is true and information is false. Our media runs for

first information. They get and run. They don't have anything, they haven't for years, and everything they say is in the favor of Ukraine. I persistently watched the marketing of it all. They are literally saying, Hey, you should be down with Ukraine. That's marketing. I mean, I feel like strategically they kind of have to again, so we just we're just gonna start taking of it is. I would expect the rest of the world to be like, yo,

what y'all doing? Really, half to meet in this country has to put up the Ukraine because they have to continue to play the anti Russia card, because they spent the last five years playing the anti Russia card. So my thing is that's marketing because it's not genuine and it's not sincere. It's personally motivated purely, and it's not pure. That ship ain't pure, that ship black. But again, man, everybody got to play their role, they playing their role.

You feel me, I don't really from social media was bad for media because I don't even see him on media really. I might see him doing Phone Media Company right now. Yeah, I saw that, but also saw reports that like it's been floundering a little bit because they had a beta launch that didn't go the way they wanted it to. Yeah, and it's only on Apple's not even it's not on um what do you call it? Android? Yet?

So it's there there, it's a work in progress. I was looking at like the tech behind everything that they're not even there. I'm that side of it that Ye. Do you think it was bad for media to ban him though? Like because I don't see him at all, and obviously he's the he was on the internet a lot of the times. But I still feel like his like he has kind of been banned from media altogether except for the very few right wing places. Here's a

better question. Here's a better question for both of y'all. Tell me the worst person they've ever been before, I'll name names. They banned Martin Luther King, they banned Malcolm X, they banned uh Muhammad Alis is a very slippery slope. Please do never man, I go ahead. I'm just telling you, bro. They never in life bad people. They've never told a serial killer, hey, don't run the interview on that serial killer. Ever. They send the news down their time and cover the

serial killer. He'll do a was an interview. Every media company in the world go cover a serial killer who murdered ninety people and let him don Tad Bundy stories on Netflix. They never bad. The media never banned them. Motherfucker's every last um corkran the interviewed Charles Manson. Yeah,

like the fuck we know. Goddamn well, any time the media banned somebody, that person is probably somewhat decent for people historically until they've been at one serial killer, don't do no interviews, no more on on on this motherfucker to murder a thousand months could be eating. They did an interview with Jeffrey Dahmer because he was eating human beings and they were doing interviews with him. They didn't ban him from the media. You mean to tell me

Trump it's worse than Jeffrey Dahmer. No, I don't. I think that it was the mistake for he costs of a fortune. I think it was just bad for the world because if he is what people say is, I would much rather have his public thoughts available than for

him not to be able to speak at all. And we got to worry about what the funk is he doing when I'm not when I don't see him talking in public, because people don't realize, especially a lot of Americans now that he's been banned from social media and a lot of media things like people that were anti Ham don't see him anymore. But he's still having rallies and and and campaigning and still being a politician. But when you bann in from the media, it's kind of

like you never see him anymore. So it's almost like he doesn't exist. You're not that's good. I agree, you're making him poper. It's the same conversation we just had. Yeah, it's the same conversation. Where it's power in that because then you're going to look for him. Right now, the media, they were able to discourage people, they would have to say, hey,

you know this person he said. They were able to isolate quotes and comments and you know, whatever it out it you He has a direct pipeline of human beings and right now, the way things are going You're gonna run people right back into him. Oh yeah, everybody's gonna run right back into his arms like a bad preacher that came back. We all knew this Ukraine and Russian

ship wouldn't happen if if, if Orange was in office. Bro, I mean they, I mean people, the some of the media claims he was compromised by them, So it's like compromised by somebody or not at war against an unfounded claim. It's like the is the urine tape real said, it's all fake fake like, I mean, it's it's fake as a matter of court record, fake like as a matter if they're taking the media. It's not literally indicting the

people who released the information because it was. It's almost what's craziest, it's almost as bad as that Tasha Lake I think the top. I think there's a greater chance that Cardi B did a line and sucked a big for a couple of racks than that pitch ship actually happened. Garin Kee, good looking out for tuning into the No Sillers podcast. Please do us a favorite, subscribe, rate, comment,

and share. This episode was recorded right here on the West coast of the USA and produced by my Homeboy A King for the Black Effect podcast network and not Heart Radio. Yeah.