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Conversations About Branding

Jun 21, 202348 minSeason 3Ep. 15
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Episode description

This week on No Ceilings, Glasses Malone discusses today's branding techniques from artist, the impact and the importance of playing the long game no matter how egregious (or not) it is. Tune in and comment in the socials below.

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Transcript

Speaker 1

Watch up and welcome back to another episode of No Sealers Podcast with your hosts Now fuck That with your loaw glasses Malone. Branding and marketing, right, You hear these times a lot when you get in the music business, shit, in any business where people is doing good business, you

hear the term branding and marketing all the time. Like and then when you start asking questions, most people reduce branding and marketing into something that you got to spend money on, you know, and they always usually focus on advertising. I mean a little bit of promotion, but mostly advertising. I might have started rapping in two thousand and three, you know what I mean, when I first picked up a pen, but I didn't really become a rapper until

two thousand and nineteen. That's when I started taking what being a rapper was about serious, not just being a street nigga who rapped, you know what I'm saying. Like I was articulate, like I was vested, you know, and culture itself. But I didn't really understand what being a rapper was about. And I spent from twenty eleven to two thousand and nineteen just to learn what being a

rapper was about. That's a journey through hip hop. That's a journey with records, and that's a journey with marketing. And these are the things I was able to come up with. Right, So, marketing is about making consumers feel good about supporting a company and establishing an emotional connection. Marketing itself is a verb and a noun and an adjective, ironically, but to me, that's the closest thing. Making consumers feel good about supporting a company and establishing an emotional connection.

That's what good marketing is, and that's what good marketing does. Branding, to me, is it's the process where a business markets itself and making itself. Excuse me, Branding is the process where a business makes itself known to the public and differentiates and different and different differentiates itself from competitors. Forgive me because I'm tired as a motherfucker, but we're gonna

get through this shit. It's spent a long week. So it's the Branding is the process where a business makes itself known to the public and differentiates itself from the competitors. I've simplified it down right. Over my years of being in the music business, I've simplified it to like a different read right. Marketing is like your morals. It's your moral compass. It's your internal. For the tool, it's show beliefs. It's your health, the things inside of you that make you.

You know what I mean, it makes you. It's why people fuck with you. You know what I mean, You speak it out and this is why people fuck with you. This is how they connect with you. That's why I reference it like your internal. For the tool. Branding is your outfit. It's like your hygiene. It's like your outfit. You know what I mean. It's your haircut, it's the shoes you wear, your skin, all of these things, the tattoos if you haven't, all of this stuff is what branding,

to me is about. And for the most part, this has worked out for me really well. It's allowed me to take my business in different places that make, like, you know, make a great living. Last week, I saw a situation happened with Suki. Suki Hannah is a I think she's a rapper. I think Suki Hannah is from Florida. She's from Florida, right, I think, uh, I'm correct, Suki Hannah is from Florida. Her one of her one of her monikers is Suki with the good Kuchi. That's her,

that's her brand. So Suki is born in Delaware, Womington, but somewhere along the line she spent her years in Atlanta and then moved to Miami. So yes, in theory she is from Florida. Suki's whole brand is being a whore. And I don't mean a whore, like in that disrespectful way, like when you said to the mean a regular girl who might have did something nasty to you. I mean, like by definition of what a whore is. Like, her brand is about sucking, fucking, eating, blah blah blah. You

know she eating man's ass. Uh. She got posts with niggas feed different niggas feeding her mouth like this is her brand, you know what I mean. It's like like the city girl's brand. No matter how people look at it as prostitution. They may don't call themselves hookers, but it's built on you could fuck me, how much you gonna spend. That's just a brand. It's not nothing personal. You know. It's not to demean anything, but it's just

hip hop is all about representation, representing something. Hip Hop is not about me, it's about us. So the most successful acts usually represent a group of people, and that's what really great hip hop is about. So Suki is kind of the movement of like sexually liberated women. They are not worried about what you think about the shit that they're doing. They will put themselves out there, they will do they mac and they gonna make it happen. This is what they fucking do, right, And that's her

brand being a whore straight up. So I'm sure y'all all aware, because it's like she had a situation where she was somewhere and hosting the event or either doing like a top pod or something with somebody, and Yko Cyrus comes up to her. Now, Yko Cyrus, I'm sure most of y'all know you've seen him. I don't think you know any of music because I don't think he's where he needs to be at musically yet and his music is not going places. But y kl Cyrus is

a guy from Jacksonville, Florida. Now, don't take this personal, but because it's kind of like the butt of all the jokes, Yko Cyrus is the butt of a lot of niggas jokes. He'll be the nigga that's getting joked on because he owes somebody money, because he wearing fake designer clothes. This is kind of the brand of Yko Cyrus. I mean, he's not a dude void of the talent. The little Nigga I heard him, The little Nigga could blow a little bit, you know what I mean. So

it's just a matter of him figuring it out. But his brand itself is because it's kind of a foofer. He's just a big goofy. You know. I don't know if he mean to be, but he could be because he's consistently being like a goofy the whole time. But back to the point, Yko Cyrus see Suki. He starts to approach him, he's hella aggressive because her brand fits aggression. That's what it kind of comes across, so he's super aggressive.

Eventually he takes her, drives her face and kisses her in the mouth, straight up, just kisses her in the mouth. Like that was already weird, Like, y K, I don't know what she was doing, because you can't just be kissing these motherfucking ladies in the mouth, man, I don't know where these ladies lips be. He bro, you just got to get your shit together. The long story, she already kisses her in the mouth. I think at that time Duvall is there, so they all looking at tripping.

But the look on her face was like she was so like distraught, surprised and distraught, right, and that shit was crazy. And I'm looking at her because I'm like, I listened to this girl. I've heard her music, I saw her post, I saw her talk to people on interview. I saw her talk and really push her. Poor Brandy.

There's another situation where she's on the podcast called Candy Coated a lady name I think her name is Candy Birds and Dja One, who is a co host on the show, starts to flirt with Suki like crazy, like he started pressing her or like getting at her like on it, you know what I mean, like super aggressive, telling her what he would do to her. She kind of started to talk back. He was like extra super on it, like telling her all the shit. I'll take you to the back. You can see this, dick. I

do whatever you want to to. I do whatever you want me to to. He was only and I noticed her face again. There her face again there was just like surprise and almost distract it was almost fear in both situations because with Yko Cyrus and Dja one from Candy's podcast. Now, while most of the world, you know, I've seen the comments, Oh you know she's too scared to complain about you know, she's being violated. You know, No,

that doesn't give her the right. Nope, you know, no matter what she's doing, that doesn't give people the right to blah blah blah blah blah. You know, of course the normal stuff. Right. The only thing that was going through my motherfucking mind is, bitch, you gotta stick to brand. You have to stick to motherfucking brand. If your brand is being a whore, you gotta push a line on these niggas. When that camera is on, y k O Cyrus, do all that you feel me. You can't look surprised.

You got to tell this little nigga, ay, oh this what you want the nigga with about you, Dick, I'll sucker in front of everybody here. That's what she should have been doing. She should have said it with the utmost confidence because that's her brand of that women's liberation freedom. Her bodyguard could have did all the of the shitting trip.

The fans should have did all of that and said she got sexually assaulted in harassed, But that look on her face should not have been a look on her face because we are in the business, especially today and hip hop of brands. Everything is what you see. She broke fucking character, DJA one with all that aggressive flirt and talking crazy. She looked surprised again. She couldn't believe how could this man talk to her. She couldn't believe it.

People in the comments, and that's fine for all of y'all to be in the comments and noticed this could be against the law, and maybe they broke the law. But she needs to stick to brand. This nigga was talking about putting his motherfucking face in her ass. He should have. She should have took his ass in the back and said, come on, nigga, took him in the back and checked him behind the scenes without cameras and say you gotta go with the program, but you gotta

stick to fucking brand. This is important for any business sticking your ass to brand, stay with the brand. If your brand is a whore, be a motherfucking whore in front of people. Obviously, I'm not saying break the law. So you can't bend over mist up on nigga dick. I'm sure if she would have told Yko Cyrus to pull his dick out in front of all of these people, he wouldn't have. If he does, this is a different

conversation and maybe we could revisit it. But I doubt okay Osyrish Yko Syrish because pulled out his dick in front of all these people. But guess what glasses would have bought the fucking act. I didn't been like, Oh, this bitch is for real. I'm interested in the culture of being a motherfucking whore. I need to investigate this shit.

If she would have did that the DJA one took me to the back and fooled me, I would have been like, Oh, this bitch really is on this gangster shit with this horror movement to put some respect on her thatw But the look on her face fucked it up so motherfucking bad. And I don't want to hear nothing else from her. I don't want to see her interviews. I saw a post cousin on Instagram where she was talking about, Oh, you know, I cried all day, Why

are you motherfuckers breaking brand? Why are you breaking character, keep the outfit on. If you was trying to come into this shit to make money, this was your motherfucking goal to make money. You gotta keep the brand going because we all can fucking see it now. At this point in my life, I am starting to realize Suki is probably not the whore she says she is. That's disappointing because I was starting to buy the street urban culture of being a hood rap from her, and I

was going to participate in the support of her. But because she broke brand, I can't fuck with it. I got to let that shit pass. Y'all could fuck with it, I gotta let it pass. Her music ain't good enough for me to just enjoy the music. She's not a

true musician. So the brand that I was buying from her, the reason I would still support her is because she represented a spacer street urban culture right that was underrepresented, and I thought I had insight into it based off of who she was until this little bitch book brand. The same thing go for gangster rappers. You know who is a fantastic brand person, Snoop Dogg Prime. Snoop Dogg might be one of the best brand man's historically, even

to this day, Snoop Dogg hasn't broke brand. Snoop coaching the motherfucking kids Football League, be cousin of little kids. I heard Snoop talk to his kids. He parenting, he cousin the kids because yeah, because you gotta get better grades. Some of y'all may think that's ignorant, and I can respect them, But for me, it's important that if you trying to sell me something, I gotta buy the brand.

If I wanted a father to talk to his son in this, you know, correct language, because I'd be a fan of motherfucking Bill Cosby, I wouldn't be a fan of Snoop Dogg. Snoop Dogg knows his motherfucking job. It don't matter if Snoop Dogg is talking to Glasses Malone or if Snoop Dogg is talking to Martha Stewart. He gonna cousins both. I saw him on the news. Snoop is on Fox eleven News in the morning, cousin Jillian Barbary, Yeah, Jilly, andcuz like, yeah, Martha, I like this food cut. His

food is hitting because he's cousin Martha Stewart. Everybody gets the mother fucking same treatment. Couz has not broken brand. He has stuck with the brand the whole motherfucking time. That's what a great businessman does. He get married, cousin's still a crypt raising his dad, cousins of Crip being a father because of the Crypt being a husband, because

it's a crypt as a shift. He's at the super Bowl in front of two three hundred, four hundred, five hundred million people, Crip walking with a blue bandanna, jumpsuit on with gold you know, piping and shit, you know, and if y'all know Lone Beast twenty niggas, that's they thing gold and black. So he got the gold in there to look black, and then the Royal blue with the Paigley print, the Crypt snigger and that motherfucker crypt out see walking in front of four hundred million people.

I don't know how many people I've seen that shit since it's probably billions. And you know why he was able to get all that shit off Cuz because Snoop has worked this motherfucking brand the whole fucking time. So when the world wasn't fucking with him, when England wasn't trying to let him get in the country. He never broke character. He didn't care if England wasn't gonna let him in the country. He wasn't finn denouncements, cripting. He

wasn't gonna break brand for nobody. He wasn't gonna break character. The Queen eventually said, you know what, I'm gonna let little Cuss in the country. Snoop is in England. He's all over the world now. He fought through the hardest shit in the world to be who he was. But he stuck to his fucking guns, with his motherfucking brand. That's why Snoop Dogg is Snoop Dogg. You know who's another motherfucker like that Ice tea, Ice tea ass is iced tea, right motherfucking now. The first time I saw

Ice Tea, I was four years old. The movie Breaking had just came out or been in the movie theaters for years. You know, back in the eighties, movies would be if they're a successful movie, they might be in a movie theater for a year or two. Some of you niggas didn't know that, but movies would be in the movie theater for a year or two, sometimes a long ass tim But I saw Ice Tea on the screen and Ice Tea was a raw nigga since then the first time I heard Ice Tea talking to motherfuckers,

he always talked like he got sense. But if you press cuz buddon, he was gonna get at you, nigga or woman fast to call a woman a bitch and she being disrespectful fast. This motherfucker was blackballed all out of all kind of opportunities. They tried to destroy his career, but it would never work because he's stuck to brand. He never let them make he never, never, never allowed them to make him full Right now, this motherfucker is in SVU Law and Order. He's in this TV show

called Law and Order SVU. I'm sure you motherfucker's seen this shit. I'm sure all you niggas seen Law and Order SVU. And when the credits come on, it don't say his name Tracy, it says Ice Tea. You want to see some cool shit, go follow Ice Tea on Twitter, right, motherfucker. Now, when motherfuckers get at Ice Tea foul cuts, they ass up. Yeah, bitch, fuck you bitch. He's a funny looking bitch. That's Ice Tea and the world doesn't react, just like the world

doesn't react to Snoop. They had about one day of protests about Snoop being a crip on that stage, and that shit went away because all of the rest of mainstream America knows what it is with fucking Snoop Dogg. That motherfucker right now fifty years old and still ain't broke character. And I really think it's because him and Iced Tea are not characters. This is the real them. They are just blessed to be in a situation, but this is the real them. So that's important to know.

Too Too Short is the same way when you meet Too Short, Iced Tea or Snoop Dogg, there is no representative. This is who they are. Their brand is who they are. That's why the motherfucker's been successful for third plus fucking gears. They have stuck to brand. Ice t ain't never turned this back on being a street hustler. This is who he is. He's proud of it and the times he was when he was done with he changed his life. But you'll never hear him condemning it. Snoop is a crip.

He's never ever not been to crypt Too Short as a player You'll never hear too short condemning. You ain't a player. You want to know another motherfucker sugar Free. Sugar Free to all my motherfucker people that support me from the south of the East Coast, y'all might not know who sugar Free is. Sugar Free is one of the most prolific MC's historically ever from the West Coast. DJ Quick producers first album, Tony Lane executive producer his first album, Shout out to the OZ Homie Tony Lane,

Get better, o G. Sugar Freeze brand is pimping. If you don't know who sugar Free is, when you hear this podcast at the Resolver YouTube, sugar Free, you can thank me later. This motherfucker will find a way to cuss a bit out. It could be a school teacher because that's the brand of pimping. He understands it. Sugar Free was a real pimp. I don't think sugar Free pimps now. I hope sugar Free is not pimping now. I hope most of the rappers who are rapping about

criminal activities are not doing criminal activities currently. That probably wouldn't be wives. But sugar Free is somebody who had a ton of years of experience, and I'm one hundred and seventeen percent sure because there was a time when sugar Free was rapping and pimping still as a successful rapper. That is when you stay on brand. Right now, sugar Free is making a living, making ten thousand dollars a night. He booked every weekend. He's people wanting for features, young

artists wanting for features. This motherfucker been in the game twenty years now, but because his brand has never changed, he's stuck to brand. You didn't see no chinks in his armor. The closest you came, sugar Free got married, and that was a rough time for all the sugar Free fans, all the honeyes from the West. I know what I'm talking about. When he was posting this lady, but when they broke up within that month and he was cussing her out, our hero was back, or he

ro was motherfucking back. I don't want to see too short holding the door open for no woman or sugar Free. I just don't want to see it because I am totally invested in the brand. That's what brands is all about. Once you walk through that door in that khaki suit, with the motherfucking chucks. I don't the fuck what color that Kaki suit or what color them chucks or what color them big laces? Is? You better be a motherfucking gang member. You better convince me you a gang bomber.

You better cousin blood me. You better be talking crazy, and you're gonna have to ride that shit the whole time if I invest in. That's the one thing like I said this about Ross, Ross has committed to the role. Ross role is obviously false, obviously false. His name is Rick Ross. I know Ricky Ross. I know cuz I talked to him quite a bit when visiting him in federal prison. I'm no cuz. So it's obvious that he's not the real Ricky Ross. He was a motherfucking correctional officer.

Most likely he didn't sell drugs. Maybe he ran off a quarter piece, he said too. But he's not really a de boy. He definitely didn't know LORI jeg and have all these bricks with this job. But he sticks to motherfucking character. That motherfucker there, he's Rick Ross the whole time. If you talking about cutting trees, cousins, Rick Ross. He's the biggest boss a lot of times that shit be corny to me, but I still rock with it because I'm like this nigga is committed to the motherfucking role.

So that's one of my top five favorite hip hop movies Rick Ross. So I'm gonna watch that movie to the end because he's committed to the role. I would love to see what that role looks like at sixty. I'm sure he'll have it figured out how to make it work. I don't think that motherfucker will ever turn back to Stanley Roberts again ever a lot. And that's what I want for my entertainers, if you want me to keep spending my motherfucking money with you. TI did

a show he was talking to his kids. I genuinely think that was a big part of the end of his gangster our career. People start hearing TI motherfucker used them thirty dollar words. You're supposed to be the track king and this, that and the third and you're raising your kids and you like a different motherfucker. That is confusing. I know it's tough because TI is the real motherfucking deal.

I know for sure. T I had showed some motherfucking rocks for real, for real but for some reason, the general population do not think people who sell rocks raise their kids. So maybe it's better just to not have your kids and all the videos in your public videos, in your public posts, keep that shit amongst your family, because I think when TI reality show came out, I think everybody got a different bar Ti, and that hurt his brand. To me, I was like, man, I knew Tip,

so tip it was always music. But I did look and I was like, well, you know, it did kind of shake me. And I'm a Tip fan. I just don't want to see it. Imagine you go to make Donald's Becuz and there are no golden arch. It's not you just pull up, cousin. It's just a building, and the building is blue and green. There are no golden arch because it's blue and green. And you walk inside and nobody has a uniform on. They just dress like they standing outside selling rocks. They wearing jeans and long

T shirts and hats. I would think, this motherfucker got robbed. I'm walking out there. I'm not even stopping at this motherfucker. Do you know them? Arcs is why kids see the motherfuckers a mile away. Think about a yok kid first hamburger nine times out of ten kids first hamburger, probably since nineteen ninety seven ninety eight, probably came from McDonald's. McDonald's. The brand of McDonald's, the marketing of McDonald's is synonymous

with a hamburger. McDonald's is anonymous with a hamburger. That's how motherfucker will branded and marketed that they are. They're synonymous with a hamburger. The word hamburger and McDonald's are probably just as popular as each other. McDonald's might be even more famous than the word hamburger at this point. This is how serious this branding and marketing shit is.

McDonald's is anonymous because with hamburgers, I don't I'm sure everybody you listen to this podcast, your kid's first hamburger probably came from McDonald's fucking Happy Meal. And it don't matter how many times you tell them this shit is fucked up, and you know this shit is fucked up. You know the food there is fucked up, so they say, Yet when your kids get the crying and complaining, they want to McDonald's hamburger or a Happy Meal, you're gonna

go get that, motherfucker. That's the power of that McDonald's brand and marketing. This is how serious this shit is. This is why I'm disappointed in Suki. I don't really care about the legal parts of it. People fuck up if they got to go to jail. That's just how life work. I'm disappointed that that little bitch broke brand. Don't break character, Suki. If you hear this, don't you

motherfucking break character again. Don't think you're gonna get people to support you, because the day you start declaring you not a whore, you're gonna lose all your motherfucking fans. You're gonna lose all your motherfucking fans. Man. Everything else is well represented, so rest is sure. It's over. If you decide to permanently break character, let me kick some crazy game. Right. Del Taco is a California based business. Like In and Out is a California based business. Del

Taco is a Mexican food restaurant. In and Out is a burger joint. Right in and Out originated the drive through. Most people don't know that that's what in and Out is. It's the first drive through. McDonald's created kind of what we know is modern fast food. In and Out added the drive through now McDonald's in and out excuse me. Del Taco is a Mexican food restaurant, and In and Out is the burger joint. They have the same marketing, right,

they're morals, they're internal for the tool. What makes them connect to the audience, You know, what makes them connect to people. The reason they're connected to people is of what they represent. Both are California based businesses. Both pride themselves in fresh and clean eating. In and Out is an average burger joint. Don't get me wrong. It's cool for a mass produced burger, but it's not that incredible.

But most people will tell you how healthy it is to end and out when they talking about that shit, Oh it's so healthy. All they make the fries fresh and our frozen them fries taste like shit. Any of you, nigga, don't you come up on this motherfucker line listening to this podcast acting like them motherfucking fries don't taste like shit. Them motherfucking fries and In and Out tastes like shit. That burger is cold and that shake is cold, but

them fries tastes like shit. Right, So again, back to the point, O dot gress, they're marketing their internal fort two. Why people connect to them is the same. They're both California based businesses. They both pride themselves on clean and healthy eating. Like I say, In and Out has all the stainless white everywhere fresh potatoes. Del Taco has refrigerator. When you walk inside, they chop up they lettuce and tomatoes fresh every day. They make fresh saucea the cheese

is grated every day. None of it is ever frozen. Most people don't notice about them Taco. Same thing. They pride themselves in healthy and fresh and clean eating. Right, this is the thing. One focuses in on Mexican food. The other one focused on that American cuisine and hamburgers. Right. The separation in their business is in what I call the branding the outfit in and Out. You know In and Out is a California based business. You know why?

You know that when you see the outfit because every one of the motherfucking park a lots cans have palm trees in them. Palm trees is only Florida or California, and you on the West, that shit me in California. When you hear the jingle for In and Out before you ever walk inside or they answer one question. You hear the beach boys in and out. That's what don't here. That's the beach boys, mother, that's that. That's a riff. That's the style of it. The surfer, the fresh and clean,

and the branding is represented. And they all wearing white. They got the little potato masher right there where they cutting the fresh potato, making them nasty ass froes that y'all be acting like it's good. Everybody wearing white. Nobody would never have a stain. The stainless still everywhere. You can see everything going on right in front of them. The outside business is white white. That motherfucker snow white.

You won't see stains or nothing on that motherfucker. They make sure that it's almost like they paint that motherfucker every month with a fresh coat of white. Guess what the colors is red and yellow because you know who else is synonymous with Hamburgers the most, the person that's synonymous with Hamburgers McDonald's red and yellow. That's the perfect

branding and marketing combination together. Everything they represent, you know, that connects them to the audience, you know, to their customers internally is represented in its outfit, in its exterior. Their taco has the exact other problem. Everything their taco represents, you know, the more you know, everything that makes them them and connects the audience is not represented in the building itself, in the outfit itself, in the hygiene of

it itself. It's a Mexican food place. The colors are not in Mexico. Nothing about it says Mexican where it's not well enough explained fresh and clean eating. There's nothing about the outside it says it's fresh and clean. They do clean, the premises nice, but nothing about it is obvious. The colors don't say that it's a California based business. Nothing about the outside says it's California. Their Mexican food establishment, which makes sense in LA. They should do good, right.

I like to think about it like this. McDonald's is big dog in and out is junior. Taco Bell is big dog. The taco should be junior, but they're not. And that's because the branding and the marketing is not matching up. The inside in the outside isn't matching up. Not only does THELL Taco not just sell motherfucker Mexican food, they got hamburgers and all kind of other shit on the menu, Like you're a Mexican food play, but you got hamburgers and shit. See, you can't get all the

money if you a motherfucker gangster rap. Don't try to make no motherfucking love songs like that. So you gotta get to McDonald's status before you start trying to make chicken nuggets and add shit to your menu in and out. Got it. Them motherfuckers don't sell nothing but hamburgers. Ain't no motherfucking chicken nuggets there, Burgers, fries, shakes and soda. Pick nigga, they got some hit and shit that go with burgers, fries, shakes and sodas. You can get the

fries with the thousand on there. Guess what burgers, fries, shakes and sodas. They'll Taco, got too much shit on the menu. They them motherfuckers are breaking character. They'll Taco. You have to stop breaking character. If you need me to come up in that motherfucker and solidify, we could do some shit with some cacusus. We can get back to the Mexican flag colors or something that's that's Mexican.

So you know the food is Mexican food. Were gonna get rid of all of the motherfucking burgers and fries. That shit is cool. It tastes cool toos this shit that that's not gonna be here. We gonna simplify the menus and get the best version of what we can mask produce, and we gonna make the motherfucking outside mask

the motherfucking inside. That's what has to happen. In and Out you get my motherfucking award Man, because you y'all some bad motherfuckers, because y'all got everybody convinced that that shit is great again. With all due respect to In and Out, shout out to y'all that have great customer service and you make a quality burger to be mass produced. But it's a lot of crazy motherfuckers that think in and Out tastes better than five guys. That's how brandwashed

they are by the market. Five guys is obviously a better burger than In and Out. That motherfucker cost thirty seven dollars for the motherfucker burger. It's obviously a better burger than In and Out. But the marketing of In and Out is so powerful that people will argue you down that motherfucking in and out tastes better than five guys. That's how great the marketing and the branding is of in and out. In and out is social currency. If you don't believe me, go get some in and out,

post it on your Instagram. Ask a simple question, and y'all fuck with what's better in and out or McDonald's. Watch your comments light up. You probably won't have another post on your motherfucking page that got more comments than that, Because when motherfucker see that that white bag with the bread, the burgundy lines and that palm tree shit on there and all that, that shit is a call to action, motherfucker is gonna get involved. My homegirl, DEBIDEV got married.

This motherfucker had a food truck at her motherfucking after the wedding, you know, at the reception with an in and out truck. That's how motherfucking cold the branding and marketing is of in and out. WIDEV had a motherfucking in and out food truck. WIDEV has a podcast called Dropping Gems. If you ain't up on her, go check her out. It's really my dog. We're really closest. Hell, we ain't talk. I think she's not fucking with me. But this crip anyway, But that motherfucker had in and

out in and out truck at her motherfucking reception. She had all that bullshit food that come at wedding foods and she had an in and out truck. That's how valuable. That's how valuable the social currency. That's how valuable the social currency of in and out is. That's the brand of in and out. The motherfucking bag. If I had a collection pain because I expect the niggas to drop some minute. This how much game I'm giving you. I don't give a fuck what you do for a living.

Listen to what I'm telling you. Line your shit up, line your internal fortitude, up line your morals, up with your values and all that internalship with your outside shit, and go out and be successful. You have to do this because the world. First off, everybody's really busy. Man. Not to mention intellect is a gift. See, you can educate anybody. Intellect is something you're born with. You either born with it or you don't got it. The ability

to process college furthers that. They can help you further the intellect you have, but they can't give you intellect. That's why the motherfuckers at college always got y'all writing a thousand word papers and two thousand page essays and shit, because they trying to make your brain think and process and explain. That's what intellect is, and people don't have this shit. It's a gift. It's a motherfucking gift to have intellect. Man. Intellect is a gift, and it's important

when it comes to branding. Is because most people don't got enough time to think if they have the intellect, they don't even have enough time to think. People is trying to make something good of their life. They trying to earn money, they're trying to do right by somebody else. They don't got time to be fucking around trying to figure out your shit. I saw a motherfucking episode of

Speaking of Ice Tea Law and Order SVU. The title of this specific episode was turn Me On, Take Me Private, Season twenty two, episode five, and it was about a woman who was working her only fans. She was selling rape fantasies and people's fantasies. It was a specific a fan of hers that was heavy into the rape fantasy. This lady was telling her fans to climb in her window and rape her. She was hoping it happened. She was setting up, getting ready for it to happen. She

was telling this motherfucker she loved him. Obviously, I have intellect, so I realized he was paying So that's why she was explaining it to him. That's why she was telling him whatever he wanted to hear. But he obviously didn't have the intellect. He was just listening to her. So eventually this motherfucker climbs in the window and tries to rate the lady. I think he had an issue with his uh nigga Johnson. Wouldn't you know, Johnson wouldn't salute, so he couldn't get it up. So for me, like,

he didn't go through it the great. But obviously Olivia iceed tea. You know, they catches him, set him up, you know, catch him boom. He's in court explaining to everybody how this woman wanted this to happen, using the footage right that she is that she actually recorded to him,

and it's telling him this and she's so embarrassed. She's all this that and the third she's going through it, and I really, for two minute sympathize with this man based off of this character because he wasn't intelligent enough to discern, you know, that this lady was just telling him whatever she wanted to hear because he was paying. He thought he was in a relationship taking care of his motherfucking girlfriend. I repeat, he thought he was in

a relationship taking care of his motherfucking girlfriend. That's what this motherfucker thought. So he gets prosecuted. He's going through all the cases and everything like that. Feel me, long story short. You know they eventually convicted because you know Olivia and nice Tea them, Nigga's gonna convict everybody if I'm going to jail. What I've really sympathized with that man for a while because I was thinking this man didn't have the intellect to decipher that this lady was

just saying things. And then it hit me why lying is a sin, Why lying is frowned upon, And we're carving our spaces to really make it entertaining where it's like, hey, you know what, lying for money is different. But we gotta remember in this society, everybody we interact with doesn't have intellect. They are not capable of deciphering when you're lying or when you're telling the truth. I don't know what that information mean, but trust me, you need to

have it. And as a society, we need to do a lot better with telling the fucking truth, not telling not telling people. Hey, you know what abortion is, Okay, because it's a woman's choice, it's a woman's body. No, hey, you know what, you have the right to kill your unborn child should be the conversation. It should be with that raw reality. So that way, if you decide to do it later on, you know what you got yourself into.

But I'm starting to realize the suicide rate is going up post you know, post abortions, because people really think they're just making a simple decision, because everybody is arguing some silly semantics of choice. No, no, the only right word that says you have a right to kill your unborn child. No, not now it's a Oh it's only a child that's four weeks old, so it doesn't have arms. It's gonna be your child. The day you start to

regret it, you're gonna realize what it is. So I'm telling you right now, you have the right to kill your unborn child. That's your legal right in America at this point, I mean, unless you're in one of them states. But know that that's what you're doing. One more thing for I get about this motherfucker right, I had a crazy thought. Now, obviously I understand the ramifications of it all. I understand the ramifications of crimes, so I don't commit them. And I'm very aware of the crimes. So if I

break a law, I know I broke a law. I'm not somebody ignorant to this shit. If you take pussy from a prostitute, because I repeat, if you take pussy from a prostitute, is that rape or is that theft? If you take pussy from a prostitute? Is that rape or is that theft? That's all I want to know. Good looking out for tuning into the Note Sellers podcast. Please do us a favorite, subscribe, rate, comment, and share.

This episode was recorded right here on the West coast of the USA and produced by my homeboy A King for the Black Effect Podcast Network and now Hard Radio. Yeah

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