In this episode of Nicky & Moose, they discuss the journey and necessities of a successful content creator brand. What You Will Learn How Tik Tok promotes viral videos. M&M’s brand imaging change effects. How Instagram comedian pivoted to 7-figure tour. How to engage more with your followers with systems and strategy. What’s Poppin! Nicky - Forbes article that was released shows views on the For You Page aren’t organic as advertised. Employees being able to push and promote certain video...
Jan 31, 2023•1 hr•Ep. 122
In this Creators Ave, Nicky And Moose discuss the blurred lines between when content or services are free and when they are paid. They specifically focus on how this concept applies to business owners who are service providers. They share their own experiences and provide insights on how to draw the line between free and paid content and services. Takeaways: Business owners and content creators need to be clear on what they give away for free and what they charge for in order to be successful. T...
Jan 27, 2023•23 min
In this episode of Nicky & Moose, they discuss how to generate revenue on YouTube, along with the mindset needed to build and sustain success. What You Will Learn Why there’s a decrease in podcast. 4 million Dollar YouTube Success Plan True Formula For Success Or Going Viral. What’s Poppin! Nicky - Discussion of how to overcome struggles of exposure for new an existing podcast. With discoverability being challenging from an audio perspective, consider joining or creating a podcast network. M...
Jan 24, 2023•1 hr 4 min•Ep. 121
In this Creator's Ave, we discuss the role of video content in personal branding and share tips for creating compelling and engaging videos for your audience. Takeaways: The importance of video content in today's online landscape How to plan and structure your video content for maximum impact Strategies for promoting your video content and reaching a new audience Video content is an essential component of personal branding in the digital age. By planning and promoting your videos effectively, yo...
Jan 20, 2023•23 min
In this episode of Nicky & Moose, discuss the mindset needed to organically grow your social media presence. What’s Poppin! Nicky - Discusses the future of content creation brands and how Chat GBT helps build foundations & production of social media post. Moose - Shares how to turn tragic events into business opportunities, the importance of having a good team around you, & not overlooking the legal logistics of your ideas to secure your financial future. Things You Can Live Without ...
Jan 17, 2023•56 min•Ep. 120
In this episode of Nicky & Moose, guest star Nehemiah Davis shares brand identity principles that’ll elevate your brand. What You Will Learn What effective mentorship looks like. Types of collaboration How to effectively market your brand. How to optimize your tools and resources. How to gain visibility for your brand. 3:58 - “Once your mind is expanded to a new concept or idea, it’s hard to go back to a standard way of thinking.” Exposure is needed for growth! Don’t be afraid to change your...
Jan 10, 2023•1 hr 6 min•Ep. 119
In this episode of Nicky & Moose, alongside Dr. Eric Thomas, discuss the principles used & lessons learned for growing his brand an elevating his business. What You Will Learn How to effectively leverage yourself and brand. Branding towards certain demographic. How to communicate with clarity. How to effectively have a work/life balance. Takeaways “Branding is about visibility.” Don’t be afraid to put yourself and products out for the public. Have collaborations to effectively expand you...
Jan 03, 2023•1 hr 9 min•Ep. 118
In this episode of Nicky & Moose, they recap the best lessons from 2022 and provide what to expect in 2023. What You Will Learn Social media trends for 2023. What’s being applied in 2023 What to apply when building a brand at the beginning of the year. How to effectively build connections and bring different perspectives to your community. What’s Poppin! Nicky shares her thoughts on social media trends targeting Gen Z users. This upcoming year has an emphasis on creating in person connection...
Dec 27, 2022•1 hr 2 min•Ep. 117
In this episode of Nicky & Moose, alongside Terri Couser, breakdown effective business strategies, how to build business credit and leveraging your business on social media for revenue. What You Will Learn How to create multiple content on social media. Small business owner necessities. Entrepreneurial tips. Reading & understanding analytics. How to save and build your credit. Knowing when to use business credit. 15:03 - Discussion of why on fleet and business cards from companies are be...
Dec 20, 2022•1 hr 7 min•Ep. 116
In this episode of Nicky & Moose, they discuss the how to effectively get into and stay in powerful entrepreneurship rooms. What You Will Learn How digital Ai went viral How to go around barriers created for your audience. The cost of getting in and being effective in important rooms. What’s Poppin! Nicky shared her thoughts about Ai art going viral an issues that arose from it. Moose shares his thoughts on Aaron judge signing an extension with the New York Yankees. He explains how to create...
Dec 13, 2022•1 hr 1 min•Ep. 115
In this episode of Nicky And Moose, they discuss how to narrow your brand focus while providing business strategies to give your brand longevity. What You Will Learn Difference between audio and visual experiences on YouTube. How to avoid struggling to get clients and sell products. How to become a content media machine. Deciding what direction your brand should go in. What’s Poppin! Nicky shares her thoughts on creating content specifically for each platform. Understand the purpose of each plat...
Dec 06, 2022•1 hr 6 min•Ep. 114
In this episode of Nicky and Moose, they provide and breakdown the blueprint needed to be a successful creator in todays economy. What You Will Learn How to take care of the community in your brand. How to strategically market and promote new products. How to continue moving forward when people steal your ideas. What’s Poppin! Nicky shares thoughts on Jennifer Lopez going “dark” on social media. “Market things when you have influence to promote something of your interest.” Moose shares his thoug...
Nov 29, 2022•1 hr 7 min•Ep. 113
In this episode of Nicky and Moose, they discuss how to get started with goal oriented actions, using prior lessons learned to grow, and provide examples of authenticity displayed to grow brands. What You Will Learn Why YouTube is focusing on podcast. Importance of creating content. How to avoid mistakes most entrepreneurs make. Creating vision and clarity for your life and brand. What’s Poppin! Nicky sharing thoughts on YouTube releasing a 67 page document about podcasting and how you should ma...
Nov 22, 2022•1 hr 5 min•Ep. 112
In this episode of Nicky & Moose, they discuss and breakdown how to balance business boundaries. What You Will Learn How to recognize patterns in your post. Enjoying fruits of your labor. How to recognize your niche. How to take care of the people you are serving that leads to sales. Using your platform successful for your beliefs. What’s Poppin! Nicky shares her thoughts on failure of paying for verification on Twitter. “When introducing your audience to new things, there is an education ti...
Nov 15, 2022•1 hr 11 min•Ep. 111
In this episode of Nicky & Moose, they discuss the foundations a business needs to bring forth sustainable success. What You Will Learn Elon Musk new changes to Twitter company. Knowing how and when to brand and rebrand a business. What true success of a brand looks like. How to enhance your customers experience. What’s Poppin! Nicky shares her thoughts on paying for blue check on Twitter and how it could affect other platforms moving forward. Moose shares what he believes the true intention...
Nov 08, 2022•1 hr 4 min•Ep. 110
In this episode of Nicky & Moose, they discuss the importance of brand consistency & how that translates into successful interactions with followers. What You Will Learn Pros of scheduling your social media post. Selling consistency. Successful leadership transitions. Segment 1 - What’s Poppin! Nicky shares her thoughts on Instagram scheduling feature within the app & the importance of scheduling. “Helps with consistency and productivity.“ Moose shares his thoughts on Tik Tok releasi...
Nov 01, 2022•59 min•Ep. 109
In this episode of Nicky & Moose, they breakdown perspectives on what would make businesses successful, taking care of your platform, and the principles needed to walk successfully in your passion. What You Will Learn How to control your brand or platform. How to control your influence. When to operate in business or passion. How to use your position effectively. How to overcome learning knowledge late in your journey. Segment 1 - This or That. Nicky shares thoughts on the Draymond Green inc...
Oct 25, 2022•1 hr 3 min•Ep. 108
In this episode of Nicky & Moose, guest star Damien Watts breaks down his passion an understanding of data insights that enhance brand success. What You Will Learn How running ads obtain data. Building brand from marketing perspective. Understanding data analytics. Three Funnels of engagement. Post purchase follow ups. Direct response marketing. 10:22 - The three mistakes that Damien believes people won’t reach nine figure income. Not focusing on lifetime value of customers, being afraid to ...
Oct 18, 2022•1 hr 14 min•Ep. 107
In this episode of Nicky & Moose, they discuss how to maneuver in the journey of becoming a successful creator What You Will Learn When To Rely On Regimen Or Being Spontaneous. The Business Side Of Podcasting How Community Based Companies Operate. Things To Consider When Hiring. 8:15 - Discussion of content creating format. 17:45 - “You don’t get mastery in an area until you commit to one thing.” Get started with the idea that you have! Over time it will develop as you learn from progress an...
Oct 11, 2022•59 min•Ep. 106
In this episode of Nicky And Moose, they bring awareness to paid opportunities we have with content creation on many platforms. What You Will Learn Importance of having a team. Pros and cons of building a effective team. How To Move Strategically to build longevity of your brand. Difference of Personal & Collaborative pride. 3:50 - “Clarity and desire are optimal for success.” 14:00 - Discussion of intentionally growing content. 24:00 - Discussion of how to create an attractive culture for y...
Oct 04, 2022•1 hr 2 min•Ep. 105
In this episode of Nicky And Moose, Guest Star Devon Still , a Former NFL and college all American, talks about using his platform to bring awareness to his daughter’s cancer in transitioning from football. He shares how to find your identify and purpose before building a brand. What You Will Learn Identifying purpose for your cause. Successful transition from sports to business Perceived vs actual support from peers. How to cultivate relationships from environments you’re in. How to effectively...
Sep 27, 2022•46 min•Ep. 104
In this episode of Nicky & Moose, they discuss how to manage the highs and lows in personal and business brands. Listen closely to the perspectives shared that can elevate your business or brand to new heights. What You Will Learn Distinction Between Business & Personal Brands Lifespan Of A Creator Understanding Leverage. Kanye’s Impact On Joining & Leaving GAP. 5:05 - What’s your stance on chasing two rabbits vs one? Are you more productive having one focus only or can you manage fo...
Sep 20, 2022•1 hr 1 min•Ep. 103
In this episode of Nicky & Moose, they discuss different ways to make money with social media, content building, and execution of successful business models. What You Will Learn Timing Of Content Release Paid vs Organic Content How To Add Uniqueness To Content Forbes highest paid creator list 12:05 - “The person with the biggest vision and drive to make it a reality, can’t make pit stops explaining it along the way. Doing so will slow you down.” 24:12 - “In partnerships, find people who beli...
Sep 13, 2022•1 hr 2 min•Ep. 102
In this episode of Nicky & Moose, you’ll discover the thought process and transitional pivots along the journey of consistency to 100 episodes! What You Will Learn Details of journey Turning Lessons Into Catapults For Success Managing The Ups & Downs Monetizing Your Platform Producing Content Intentionally 8:30 - “Have the courage to change. Start something you’re passionate about even when you’re unsure about what it’ll look like.” 26:20 - Discussion of how to monetize and grow your bra...
Sep 06, 2022•1 hr 17 min•Ep. 101
In this episode of Nicky & Moose, guest star Tobe Nwigwe shares his story of reaching success with true authenticity, confidence, and a mission to make his purpose popular. What You Will Learn What making your purpose popular looks like. Using lessons from previous experiences to apply to new ones. How to fine tuning your craft. What staying true to yourself looks like an opportunities that can come from it. 10:13 - “Start with what you have and hang with people who don’t make excuses.” Who ...
Aug 30, 2022•36 min•Ep. 100
In this episode of Nicky & Moose guest CPA star Carter Cofield provides insight on how to obtain more money through tax write offs in your business and providing services in attractive ways to consumers. What You Will Learn What can be used as tax write off. How Saving money Branding yourself more effectively. Pushing the narrative that’s attractive for consumers. Developing a successful launch strategy. 4:25 - “Make a decision.” Life will put you in situations to mature you along the journe...
Aug 23, 2022•50 min•Ep. 99
In this episode of Nicky & Moose, they discuss how to add longevity to creating content by staying consistent, effectively planning, staying true to yourself, and having a clear goal and process for your brand. What You Will Learn How to meet the promise you made when marketing through you’re process. Whether you should meet the needs of customers vs creating something new. Differentiating wants and needs for your brands direction. 6:15 - “There is impact in consistency.” 9:30 - Giving your ...
Aug 16, 2022•1 hr 6 min•Ep. 98
In this episode of Nicky And Moose, they discuss how egos can ruin the success of collaborations, and how two generations can coexist with each other for collaborative success. What you will learn • What are the depths of a brand. • Kevin Hart perspective on egos. • Jay Z’s perspective on change and growth. • How people lose success after gaining it. • How to not let egos destroy great opportunities as a group. • Serving the pressure of building brand online 5:21 - “Information without understan...
Aug 09, 2022•1 hr 6 min
In this episode of Nicky And Moose, they discuss maneuvering through inevitable changes, building trust once it’s broken, and being aware of your position along the journey. What you will learn What perspective is needed when dealing with change that’s inevitable. How to deal with feelings an emotions no matter what success level you’re on. Owning your wrongs no matter what status you’re at. How to organically grow you’re brand trust back. 7:10 - “Never break your brand trust.” 11:13 - “Success ...
Aug 02, 2022•1 hr 5 min•Ep. 96
Being consistent is the key ingredient when it comes to being successful in anything that you do. It’s the driving force for the actions needed everyday. In this episode of Nicky And Moose, Guest Star David Shands shares the process along his journey of entrepreneurship. David provides tangible examples & principles of how he started, stayed consistent, and what he used and learned to become successful. What You Will Learn Being consistent, having passion & the drive to be successful. Im...
Jul 26, 2022•1 hr 9 min•Ep. 95
