Why I Went Niche with Lottie Kent
Apr 20, 2021•48 min
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Episode description
In this episode, Dan chats with Lottie Kent from True Financial Design, which is a financial planning firm based in Harrogate.
Here, they have a really interesting discussion about niching and the benefits of it, and why Lottie chose to niche and work with divorced women rather than the wider general public.
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