The Friday Retailer Flex - Episode 171
Send us a text A holiday poem for our listeners from NBDA President, Heather Mason. Support the show
The NBDA’s bicycle industry podcast brings retailers, vendors, advocates, and thought leaders to the mic for honest discussions about the latest issues facing retailers, while taking an in-depth look at the person within the profession. Content that proves relatable and thought producing, directed at exposing real-world tips and information to help retailers find success within the bicycle industry. Get more at NBDA.com.
Podcast is made possible by donations. Support the show by donating here: https://nbda.com/donate

Send us a text A holiday poem for our listeners from NBDA President, Heather Mason. Support the show
Send us a text This episode’s guests are Stefan Guelpen, Head of Global Sales at Saris Cycling Group , Darren Snyder, Director of Product for Cycling, and Chris Bauch, Director of Product for Infrastructure, to explore Saris’s mission, dedication to retailers, and exciting new innovations in racks, trainers, and storage solutions. The conversation shares strategies for retailers to increase sales, showcases Saris’s best-selling racks and trainers, and discusses the brand’s goal of supporting dea...
Send us a text This week's Friday Retailer Flex features 5 questions BikeInsure. Support the show
Send us a text This episode’s guest is Brian Crowe, Lead Suspension Technician, Conte’s Bicycle . Conte’s is a well known retailer with multiple locations spanning the East Coast. This conversation highlights key points regarding their view and operations on suspension service and aims to inspire other retailers by showcasing how Conte’s implementation has impacted net profits and customer satisfaction. Support the show...
Send us a text If you would like your questions answered on the flex, you can write to the NBDA at any time with ANY questions about the bicycle service center, mechanics training, bicycle assembly, etc. Submit your questions and photos to heather@nbda.com Our newest edition to Bicycle Retail Radio, the Technician Flex is a recurring podcast feature focused specifically on service center and mechanics produced in partnership with NBDA educational partner Northwest Arkansas Community College's Bi...
Send us a text This episode’s guest is Stephen “Phunky” Proffitt, Bosch’s expert in Service and Training, for an exclusive deep dive into the latest in e-bike education, service insights, and MY25 innovations. In this episode, Stephen shares how Bosch’s robust training programs—both in-person and online—are designed to equip bicycle retailers with the skills and knowledge to excel in a rapidly evolving industry. Discover what’s new in Bosch’s MY25 product line, including the latest CX drive unit...
Send us a text Today we have a message of thanks from our NBDA President, Heather Mason. May all of our members and those in the industry have a happy holiday season! Support the show
Send us a text It's Thanksgiving for our U.S. members this week and we remain thankful for the team at Human Powered Solutions . Once a month they come on the show to recap their Micromobility Reporter and today is the day. This episode of Bicycle Retail Radio Podcast is sponsored by Zidy . Zidy helps bike shops connect with more customers and enhances communication through SMS. Support the show...
Send us a text This week's flex is about going all in on small business. Happy Friday, listeners! Support the show
Send us a text This episode’s guest is Scott Roth, Founder & Director of Bike and Sol . Bike & Sol, a bicycle repair shop and non-profit organization, in East Greenville, Pennsylvania, is dedicated to helping people enjoy the ride of their lives. Whether you're looking for a new bike, need repairs, or want to learn how to ride, Bike & Sol is the place for you. They also offer a variety of programs to help the community, such as bike safety classes and bike donations. Scott is a man o...
Send us a text This week's Friday Flex is all about driving gift card sales. Support the show
Send us a text This episode's guest is Mark Egeland, General Manager and Partner at Catrike . Catrike is renowned for its innovative and high-quality recumbent trikes, proudly made in the USA. In this episode, we discuss the fascinating history of Catrike, benefits and appeal of recumbent trikes, tips for retailers on selling recumbent trikes, how Catrike supports retailers with marketing and sales tools. Tune in for valuable insights! Support the show...
Send us a text This week's episode we're doing 6 Questions with Michael Keating of Tempo . Support the show
Send us a text In this episode, NBDA President Heather Mason sits down with Chase Wagstaff, founder of SNO-GO , to dive into the story behind the innovative snow bike company. They discuss the origins of SNO-GO, its growth in the U.S. market, and the unique ways the company collaborates with bicycle retailers. Chase explains how partnering with SNO-GO can help retailers diversify their product offerings during the off-season and increase rental revenue. Whether you’re looking for new sales oppor...
Send us a text Did you miss the most recent Bicycle Industry Retailer & Supplier Best Practices Panel? This episode is the full panel audio. The NBDA holds quarterly forum style meetings on Retailer & Supplier Best Practices . The NBDA wishes to unite industry experts in a panel discussion to circulate best practices to align the industry. During the meeting, the NBDA organized panel talks through an agenda on various topics. All Forums are recorded and posted on the NBDA YouTube Channel...
Send us a text This episode’s guest is Bill Schouman, VP of Sales at Quality Bicycle Products . As the largest distributor of bicycle products in North America, Quality Bicycle Products (QBP) navigated the pandemic whiplash by staying true to its core values: Be a True Partner, Create Something Special, Deliver Greatness, Keep the Customer First and Act with Integrity. Learn actionable insights through engaging discussion with an industry leader who vitally connects more than 5,500 independent b...
Send us a text Our Retail Design Flex is a special content feature we do with our friends at Fixture Lab. Listen in as Brian and Heather discuss how to make the most of a small shop. Be sure to catch this episode on our YouTube channel for full Halloween effect! Support the show...
Send us a text Our guest today is Stephen “Phunky” Proffitt, eBike Technical Service Specialist. Bosch eBike Systems is known for top-of-the-line safety and performance. Motors, displays, batteries, digital services: their eBike systems are fully networked and can be found in over 100 eBike brands. This conversation is all about safety when it comes to the eBike space and what sets Bosch eBike Systems apart. Reference Links: https://www.bosch-ebike.com/us/service/battery-safety#c434277 https://w...
Send us a text This episode is made possible by NBDA member Zidy. Learn more about how Zidy can change your business at Zidy.com . Heather reviews tips on managing inventory and staffing during peak holiday times Support the show
Send us a text This episode’s guest is Jim Mincher, Founder and Owner of Two Wheeler Dealer in Wilmington NC. Celebrating over 50 years in the business, at least 80% of Jim's time is spent on the sales floor, so that he can promote his philosophy that bikes are fun and that the buyer needs to be happy. We talk about business success and longevity, customer service, family business and the exit plan. ...lots of great nuggets for other retailers. Let's get started! Support the show...
Send us a text This episode is made possible by NBDA member Zidy. Learn more about how Zidy can change your business at Zidy.com . We're on today to discuss holiday retail trends and tips! Is your shop ready for the holiday season? Support the show
Send us a text The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team. The team at Human Powered Solutions has over 245 years of experience and are considered data wizards. Their monthly newsletter The Micromobility Reporter is a dynamic resource for the industry, featuring timely news and in-depth analysis about the latest in human-powered transportat...
Send us a text Making the most of Halloween! Some quick tips for bicycle retailers. Support the show
Send us a text Our guests today are Derek Paulson, director of finance and supply planning and George Lee, head of sales at Rad Power Bikes . Rad has a rich history in the e-bike space. 16 plus years of innovation sets the brand apart. It's why they are an undisputed industry leader. In this conversation today, we chat about the company's history, current sales channels focus, current e-bike landscape, trends, and tips. Lots here, including why you as a retailer should consider becoming a rad po...
Send us a text If you would like your questions answered on the flex, you can write to the NBDA at any time with ANY questions about the bicycle service center, mechanics training, bicycle assembly, etc. Submit your questions and photos to heather@nbda.com Our newest edition to Bicycle Retail Radio, the Technician Flex is a recurring podcast feature focused specifically on service center and mechanics produced in partnership with NBDA educational partner Northwest Arkansas Community College's Bi...
Send us a text Our guests today are Darren Campbell: Bicycle Group President Todd Schmidt: Director of Sales John Thomas: Engineering Manager and Joshua Riddle: Marketing Manager at Hayes Bicycle Group Hayes has a storied history in the brake space, we chat about the company's origins, technology, current landscape and what customer data and trends can show us. Support the show...
Send us a text 5 tips to turn your website into a sales machine! Support the show
Send us a text The NBDA provides a quarterly platform for industry experts to meet, discuss and address retailer risks, concerns, and best practices regarding lithium-ion batteries and e-mobility devices safety, standards, and compliance. Listen in to September's panel. Support the show
Send us a text Our Flex episode this week covers the role of technology in enhancing the retail experience. Support the show
Send us a text The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team. The team at Human Powered Solutions has over 245 years of experience and are considered data wizards. Their monthly newsletter The Micromobility Reporter is a dynamic resource for the industry, featuring timely news and in-depth analysis about the latest in human-powered transportat...