MOSE Shorts - 12: Open Source Marketing Is a Thing and You Should Use It for Your Project

In this MOSE Short segment Stefano Maffulli, Ildiko and Phil talk about the early days of the OpenStack community.

With one dominant contributing company at the beginning, it was important to put careful planning and effort into setting up the community to be able to grow and diversify. That included an open governance, and what you might expect less, a marketing budget!

It is key to bring the technology and artifacts a community is working on to the people who would use them. This is where marketing plays a crucial role, that many people, communities and companies are underutilizing by not using the forums and avenues to talk directly about the open source projects.

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