Move The Needle - Real strategies. Data-driven growth. B2B results that move the needle. - podcast cover

Move The Needle - Real strategies. Data-driven growth. B2B results that move the needle.

Databoxdatabox.com
This podcast will help you grow your B2B company quarter after quarter—with confidence, clarity, and data-backed decisions. In each episode, you’ll learn proven strategies, practical frameworks, and first-hand insights from GTM leaders, RevOps pros, and seasoned B2B executives. They’ll walk you through how they use data to set smart targets, forecast accurately, overcome growth plateaus, and build high-performing sales and marketing engines. You’ll hear stories of real challenges, real results, and the data-driven moves that made all the difference. The best B2B companies don’t just look at metrics—they use them to take action. Move The Needle will help you do the same.
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Episodes

135: Running Successful Growth Experiments (w/ Andres Glusman, DoWhatWorks)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Andres Glusman (CEO, DoWhatWorks) shares a simple framework to help you run more successful growth experiments, and save time and money....

Apr 05, 202350 min

134: Building A Brand Media Arm (w/ Mark Jung, Nextiva)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Learn how Nextiva's Mark Jung drives predictable growth by finding his brand's white space, building a media arm to communicate it, and being different - not better....

Mar 29, 202340 min

133: Finding Product-Market Fit To Hit $15m+ ARR (w/ Adam Robinson, Retention.com)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Learn how Adam Robinson found product-market fit and bootstrapped Retention.com from $0 to $15m+ ARR....

Mar 22, 202358 min

132: Optimizing Your Existing Funnel (w/ Adam Goyette, Curdis)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Adam Goyette (Founder, Curdis ) shares the framework he uses and recommends to identify growth and optimization opportunities from your existing marketing and sales funn...

Mar 15, 202350 min

131: Understanding How To Grow (w/ Frank Rocchio, Lone Fir Creative)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Learn how Frank Rocchio implemented a new framework to help the team at Lone Fir Creative better understand how to troubleshoot and hit their growth goals....

Mar 08, 202355 min

BTB: How Do You Build A Top Performing Agency? (w/ Bob Ruffolo, IMPACT)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Learn how Bob Ruffalo was able to grow IMPACT, a coaching and training company that helps businesses improve their sales, marketing, communication, and leadership, into ...

Mar 01, 20231 hr 11 min

129: Hit Your Best Quarter Ever By Adding Leading Activities (w/ Brandon Powell, HatchWorks)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Do you have trouble setting goals at your company? Or that you don't have any real control over hitting them? Learn how Brandon Powell (CEO of HatchWorks) implemented a ...

Feb 15, 202342 min

127: The State of Business Reporting (w/ Pete Caputa, Databox)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Read the full report ( here ) Pete's LinkedIn Posts Most companies are still cutting and pasting into spreadsheets/slides Picking metrics is hard. Few do it correctly. M...

Feb 01, 202349 min

End Of Year Announcement

Thanks for a great 2022! A few updates from the Databox team, as we wrap up this year.

Dec 28, 20222 min

114: Increasing MRR by 10x (w/ Asia Orangio, DemandMaven)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more How They Moved The Needle 1. They boosted retention by offering a discount for the next year, and the ability to pause (vs cancel) a plan. When travel screeched to a hal...

Oct 26, 20221 hr 2 min

113: Growing Customers & Revenue (w/ Tim Soulo, Ahrefs)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Insights Tim Shared 1. If you aim at improving a metric, your strategy will be optimized to hit that metric. And that might not be in the best interest of your company. ...

Oct 19, 202249 min

112: Increasing ABM Account Engagement by 50% (w/ Peter Zawistowicz, Pace)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more At the time, Gremlin had raised a great Series B and was growing significantly. They had product-market fit, and were looking to scale. Their goal was to make the sales ...

Oct 12, 202257 min

111: Increasing Inbound to MQL Conversion by 20% (w/ AJ Alonzo, demandDrive)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more How They Improved It 1. He hosts a weekly meeting with sales to review conversion and lead health. AJ hosts a weekly meeting with sales to get continual feedback on lead...

Oct 05, 202250 min

110: Growing Organic Visitors by 299% (w/ Emilia Korczynska, Userpilot)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Going All-In on Organic In the first year, Emilia was the only marketer at Userpilot. They tested just about every channel to try and get early traction: paid, webinars,...

Sep 28, 202244 min

109: Driving 3,500 Paid Accounts Through a Virtual Event (w/ Anna Tutckaia, ManyChat)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Why a Virtual Event? The event is called IG Summit. The website is beautiful (it actually won some awards) – https://igsummit.com/ . But what made Anna believe this was ...

Sep 21, 202259 min

108: Improving Scaled to Productivity (w/ Amanda Ono, Resolver)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About Databox Subscribe to our newsletter for episode summaries, benchmark data, and more Why Scaled to Productivity? The metric she focused on is Scaled to Productivity: how fast they could get new hires to 70% utilization while feeling confident, and able t...

Sep 14, 202244 min
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