Instagram made some big updates to their algorithm. Jared Vann tells you what you need to know and gives some advice on how to adapt your strategy in order to maintain your growth.
We're excited about the new year and have big plans for you all this year. In this episode, Logan Draper, Jared Vann, and Aaron Rask discuss some of those plans and lay down our marketing predictions for 2018
Logan Draper sat down at Midwestern State University for a roundtable discussion amongst business owners and marketers to talk about marketing strategies.
We're finally back! Thanks for being patient with us as we transitioned to our new podcasting room. In this episode, Logan Draper and Jared Vann discuss the best places to distribute your media, a huge benefit digital marketing provides over traditional marketing, and the rampant negativity on social media.
We're coming up on the holiday season, which means a lot of businesses will be hosting events. But how do you generate excitement for your events? In this episode, Logan Draper, Jared Vann, and Aaron Rask discuss what businesses can do to make the most of their events and make people want to be there. Note: if you watch the video of this episode, you will see us dressed up in our Halloween costumes.
Jacob Carlson is a Principal Channel Account Manager on the HubSpot Partner Team. One of the things Jacob is best at is leveraging whatever resources are available to nurture people through the sales process. In this episode, Jacob joins Logan Draper on the phone to discuss some of the best practices to use as a salesperson, what sales look like in the digital world, how to find clients you love working with, and how NCAA Football on XBOX pushed him toward getting into sales. Want to hear more f...
Leland Wetzel is the founder and owner of Xylo Bats, a wooden bat making company. Recently, Leland submitted a video about his business to Chipstarter, a contest created by Chip Gaines of Fixer Upper to help businesses grow. Out of 2,700 video submissions, Chip and Joanna named Xylo Bats one of the six winners. Since Leland launched Xylo Bats, he has been able to get his bats into the hands of numerous MLB players, including former American League MVP Joe Mauer. Currently, Leland is in the proce...
We're only a month into this podcasting thing and this is already episode 10! Thank you to everyone who has listened and supported us in any way so far! In this episode, Logan Draper, Jared Vann, and Aaron Rask discuss how people consume media today compared to the past, Facebook going after YouTube with one of their new features, and we reminisce about the good ole days of listening to CDs in our cars. If you enjoy what you've heard on Modern Mad Men so far, please leave us a review. If you hav...
In this episode, Logan Draper sits down with Caitlyn Cremeens, one of our awesome digital managers, to talk about being a woman in the workplace, three things a business owner should do on Facebook, and future podcast endeavors.
You're in for a treat during this episode! We finally got three mics, which means all three of the Modern Mad Men guys are on at the same time! In this episode, Logan Draper, Jared Vann, and Aaron Rask discuss what businesses need to do in order to develop a digital voice. We get passionate; there's a couple rants; there's some banter; and, we discuss the digital significance of Eminem's viral freestyle.
Matt Yell is the President and CEO of the North Texas Area United Area. In this episode, we talk about the power of storytelling for nonprofits, overcoming mistrust, and a little Texas Rangers and Dallas Cowboys. In this episode, Logan Draper and Matt talk about how storytelling can help propel nonprofits to the next level. You can learn more about the North Texas Area United Way here: http://ntauw.org/ If you want to donate, you can do that here: http://ntauw.org/donate/
In this episode, Logan Draper sits down with Wichita Falls City Councilor At Large candidate, Brendan Bell. They talk about vision for the city, investing in the future, taking chances, and then Brendan tells one of the all-time greatest stories you'll ever hear. You can watch the video of Brendan's story here: https://www.youtube.com/watch?v=mIgvEGGk430 Keep up with Brendan's city council race here: https://www.facebook.com/VoteBrendanBell/
This is a live recording of Modern Mad Men. Logan Draper, Jared Vann, and Aaron Rask sit down to talk about creating, doing, football, and then we get a little deeper and give our thoughts on #TakeAKnee.
Logan Draper had the opportunity to be one of the keynote speakers at Midwestern State University's Social Media Day. During his talk, Logan talks to students about branding, creating content around subjects you're passionate about, and how to use social media to jumpstart your career. After his talk, the Q&As got a little weird...
Ronnie Whitfield is the founding and lead pastor of Onelife Community Church. Onelife was started by Ronnie and his wife, Ashley, over seven years ago when they began hosting gatherings in their home. Since then, Ronnie and Ashley have used their leadership skills to not only disciple a multitude of people, but to maintain a healthy and growing church. In this episode, Logan Draper talks to Ronnie about how he uses human behavior to lead people every single day, the early days of Onelife, and wh...
Tim is the founder and co-owner of Pinnacle Network Solutions. Before starting his current business, he had to navigate the ups and downs of entrepreneurship. In this episode, Logan Draper sits down with Tim to talk about how his previous business ventures led to the success of Pinnacle, what aspect of marketing is most important, and then Tim tells a few jokes. Find out more about Tim's business here:https://www.pinnaclenetworksolutions.com/
In this episode, Logan Draper and Aaron Rask sit down to talk about the one thing that should drive everything your business does, and they answer a thought-provoking "would you rather?" question. You can download our free goals template, as mentioned in the podcast, here: https://dwg.tips/2oiLNl4 Also, we're still looking for sponsors; so if you want to be featured in our podcast, hit us up. This is an opportunity much like you having knowledge of the rise of Amazon when you were 10...
Jared Vann is a digital manager who specializes in creating content that connects with particular communities. In this episode, Logan Draper and Jared discuss tips for creating effective content, how to get to know who your audience is, how to get started with content marketing, and we lay down our fantasy football predictions. You can find Jared on the interwebs at... Instagram: jaredvann Twitter: @jaredvann Facebook: facebook.com/jaredsvann Blog: blog.designworksgroup.com You can subscribe to ...
Aaron Rask is the Digital Projects Manager at DesignWorks Group in Wichita Falls, TX. One area he focuses on is making sure clients are getting the most out of search, primarily on Google. In this episode, Logan Draper and Aaron talk about how search has changed, how you can use it to gain a competitive edge, strategies you can use to optimize search for your business, and what foods are, and are not, sandwiches. You can find Aaron on the interwebs at: Instagram: @aaronjrask Twitter: @aaronjrask...
We kick off Modern Mad Men by talking to someone who has been in the marketing world for over 35 years. Craig Draper started DesignWorks Group, located in Wichita Falls, TX, in 1982. Logan Draper sat down with him to talk about his journey, the evolution of marketing, leadership, and Rapper's Delight.
