Season 5, Episode 25: MDM Mailbag #2 (with Rishabh Jain)
Jun 17, 2025•48 min
Episode description
This week’s episode of the podcast is in the MDM Mailbag format. I recruited Rishabh Jain, the CEO of eCommerce experience platform FERMÀT, to answer questions submitted by the MDM community. Among other topics, those questions related to:
- the "universal truths" of user acquisition
- a viable "self-learning path" for acquiring data analytics / data science skills
- the role of technical media buyers going forward
- the purpose of the CMO role
- what happens if Google is forced to divest part of its Network business
Thanks to the sponsors of this week’s episode of the Mobile Dev Memo podcast:
- INCRMNTAL. True attribution measures incrementality, always on.
- Clarisights. Marketing analytics that makes it easy to get answers, iterate fast, and show the impact of your work. Go to clarisights.com/demo to try it out for free.
Interested in sponsoring the Mobile Dev Memo podcast? Contact Marketecture.
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