In this “quick take” episode, Jeremy discusses a communication bad habit that may seem harmless, but has a detrimental effect in the long run, and he replaces it with a good one. - - - - Connect With Our Host: Jeremy Tiers https://www.linkedin.com/in/jeremytiers/ https://twitter.com/CoachTiers About The Enrollify Podcast Network: Mission Admissions is a part of the Enrollify Podcast Network . If you like this podcast, chances are you’ll like other Enrollify shows too! Enrollify is made possible ...
Apr 23, 2024•9 min•Ep. 40
On this episode, Jeremy sits down with talented Higher Ed leader, Anne Johnson. You’ll hear about: 7:00 - How failing as a 23 year old leader helped Anne develop some great tools 17:46 - The Importance of consistently doing 1-on-1’s, and how to navigate them 22:49 - Embracing vulnerability during 1-on-1’s 26:37 - Something Anne has noticed about doing 1-on-1’s with her younger staff 32:47 - Giving tough feedback Guest Name: Anne Johnson, Associate Director of Admission, North Dakota State Univer...
Apr 09, 2024•44 min•Ep. 39
This episode is a candid and much needed conversation about mental health with Ross Szabo, an award-winning speaker, author, and the Wellness Director for students in grades 6-12 at Geffen Academy at UCLA. Things you’ll hear about include: 05:20 - Being proactive, not reactive with your own mental health 13:50 - The importance of having a sense of purpose 16:42 - Do’s and don’ts when approaching a colleague or a team member about mental health 27:48 - A big misconception about Gen Z and Gen Alph...
Mar 26, 2024•42 min•Ep. 38
Spring travel season has begun for most admission counselors and recruiters. John McGreal joins Jeremy and they discuss how to plan, implement, and grow as a territory manager. Things you will hear about: 02:10 - What it means to be a territory manager in 2024 8:22 - How to figure out what your “best fit” students look like, and where to find more of them 13:04 - What to do when zero students show up to a high school visit 20:25 - Big do’s and don’ts when you speak to students 24:02 - Travel tip...
Mar 12, 2024•39 min•Ep. 37
On this episode, Jeremy talks with senior admissions leader Sacha Thieme of Indiana University. You’ll hear about: 02:04 - Why admission offices are struggling to keep staff motivated and engaged 08:14 - The importance of mindset when it comes to change 13:00 - Ways to effectively deal with burnout 17:58 - Building blocks for creating a positive office culture 21:52 - Providing professional development and helping your staff overcome their fears 30:14 - Dealing with isolation as a senior leader ...
Feb 27, 2024•37 min•Ep. 36
Today’s episode is a conversation between Jeremy and Jon-Stephen Stansel, an expert on content marketing and social media who says things louder for the people in the back. You’ll hear about: 2:00 - When imposter syndrome tends to show up, and how to manage it 7:14 - The biggest thing enrollment and social media marketers need to spend more time doing 17:01 - Why colleges aren’t utilizing more content from the current student point of view 20:30 - Lessons Higher Ed can learn from the entertainme...
Feb 13, 2024•34 min•Ep. 35
If you currently have a leadership title, or even if you don’t but you want to lead in other ways, don’t miss Jeremy’s in-depth conversation with well-known Higher Ed administrator, Rick Clark. You’ll hear about: 7:03 - The most important quality for any leader to possess 13:12 - Fostering leadership with rising stars 17:10 - Staff retention issues facing Higher Ed (and what needs to change) 23:14 - How senior leaders can advocate to their Provost or President 26:24 - Career progression to the s...
Jan 30, 2024•39 min•Ep. 34
In this episode, Bart Caylor joins Jeremy for a conversation on each of those things, as well as time management and the recruitment of first-generation students. You’ll hear about: 5:47 - The importance of experimenting with AI 7:35 - Using AI effectively is all in the prompt 12:31 - Bart’s big prediction for 2024 14:25 - Mission-fit storytelling and marketing 22:50 - Ways to help more first-generation students 27:29 - The biggest communication skill most young professionals need to improve Gue...
Jan 16, 2024•33 min•Ep. 33
In this episode, Jeremy is joined by Jeanne Brett, Professor Emerita of Management & Organizations at Northwestern University, and an expert on the topics of multicultural teams, managing workplace conflict, and negotiation. You’ll hear about: 1:25 - What it means to be part of a multicultural team 10:31 - How leaders can prevent differences from causing conflict 16:45 - The role of trust in negotiation 25:35 - Using AI to help with negotiation training 29:08 - Other skills that good negotia...
Jan 02, 2024•35 min•Ep. 32
In this episode, Jeremy has a conversation with one of the most well-known and successful customer experience and marketing experts in the world, Jay Baer. They discuss why time and speed have become critical components of a positive customer experience. Jay also shares his thoughts on the state of content marketing, effective storytelling, personalization, higher ed’s love of email, what he would do if he were running an admissions department, and why you have to budget for failure. It’s a conv...
Dec 12, 2023•49 min•Ep. 31
In this episode, Jeremy has an in-depth conversation with Andy Murphy of Siena College about their team of student marketing interns, and the impact they have on enrollment strategies. Andy also shares what teaching classes to college students has taught him about communicating with Gen Z, why data is so important, and why their team works hard to create FOMO. Key takeaways include: 1:31 - Communicating with Gen Z and one of their biggest fears 6:20 - A day in the life of a student marketing int...
Nov 28, 2023•36 min•Ep. 30
Season two ends with a bonus episode in which Jeremy shares his thoughts on three topics that have come up a ton over the past couple of months as he’s been traveling the country, leading workshops for admissions and enrollment marketing teams - Defining your “why”; The importance of self-evaluation; and Work-Life Balance. This podcast is brought to you by Element451 — the next-generation AI student engagement platform. Learn more about how Element451 can enhance student engagement, boost enroll...
Sep 12, 2023•18 min•Ep. 29
In this episode, Jeremy has a conversation with longtime coach and former Athletic Director, Deb-Biche Labbe. They talk through the disconnect that often exists between admissions and athletics on a college campus, and how to fix it. Key takeaways include: 3:40 - Why there’s often a disconnect between admissions and athletics on a college campus 7:40 - The #1 tip to improving communication with anyone 12:56 - How athletics and admissions can effectively collaborate during the campus visit 31:13 ...
Aug 15, 2023•33 min•Ep. 28
What do boulders, big rocks, and pebbles have to do with time management? A lot, actually! In this episode, Jeremy chats with Time Management Coach Anna Dearmon Kornick who offers tips and strategies to help you figure out how to spend your time on what truly matters. Key takeaways include: 7:10 - Two big reasons why so many people struggle with time management 9:15 - Break down your to do list and priorities into these three key categories 20:19 - Multitasking is actually ‘context switching,’ -...
Aug 01, 2023•49 min•Ep. 27
On this episode, Jeremy catches up with Angie Cooksy, AVP for Enrollment Management at Bradley University. Most of their conversation focused on evolving as a leader. Angie also talked about how the admissions profession has changed over the years, and why she has stayed put at one school for her entire higher ed career. Key takeaways include: 3:20 - Fixing “We’ve always done it this way” 13:25 - Why it’s important to ask questions when something doesn’t feel right 27:30 - How to be a supportive...
Jul 18, 2023•49 min•Ep. 26
On this episode, Jeremy is joined by Olivia White, Senior Assistant Director of Marketing & Content Strategy for St. Lawrence University. Olivia shares valuable insights and strategies to help higher education marketers understand the value of utilizing current students in their marketing, messaging, and social media campaigns. She also shares some pros and cons of working remotely. Key takeaways include: 10:30 - The process of building and growing a student marketing team 19:02 - Challenges...
Jul 04, 2023•46 min•Ep. 25
On this episode, Jeremy speaks with Higher Ed professional and good friend, Brian Switay. They talk through work-life balance in the admissions world and how it changes after you get married and become a parent. They also hit on working with transfer students, handling tough conversations with senior leadership, as well as the interplay between a sales approach and a personal connection approach in student recruitment. Takeaways include: 2:20 - Work-life balance and handling burnout as a new adm...
Jun 20, 2023•46 min•Ep. 24
Today’s episode is an engaging conversation between Jeremy and fellow podcaster Jaime Hunt, who also happens to be the Vice President for University Communications and Chief Marketing Officer at Old Dominion University. Takeaways include: 10:15 - Debating quality vs. quantity, and the #1 most successful marketing tactic 12:00 - How to make a website redesign impactful 22:17 - Different leadership challenges and solutions 30:23 - Do’s and Don’ts when hiring new employees 41:00 - Developing the ne...
Jun 06, 2023•48 min•Ep. 23
In this episode Jeremy talks to Marbue Brown, an accomplished customer experience (CX) executive with a track record of thought leadership and signature business results at some of the most iconic companies on the planet, including Amazon. Marbue founded a firm called The Customer Obsession Advantage, and he unpacks what it means for a company or organization to truly be customer-obsessed. Takeaways include: 2:49 - Defining the term ‘Customer-Obsession’ and giving examples 14:55 - You can’t be c...
May 23, 2023•40 min•Ep. 22
In this episode Jeremy talks to Rob Cross, author of ‘Beyond Collaboration Overload’ and ‘The Microstress Effect’ about silos, collaboration, stress, and what high performers do differently. Takeaways include: 3:25 - Four things that often create silos on college campuses 9:25 - Dealing with ‘Collaboration Overload’ 12:37 - What the highest performers do differently 23:50 - The ‘Microstress Effect’ and ways to reduce stress This episode is brought to you by our friends at DD Agency: DD Agency is...
May 09, 2023•42 min•Ep. 21
This episode is an informative conversation Jeremy had with Carlos Cano around his 13-year career in Higher Ed. They discussed how he started in admissions, what has kept him from leaving the industry, how he deals with anxiety and feeling overwhelmed, career advancement, leadership, having mentors, and so much more! Takeaways from this episode include: 5:40 - Staff turnover and the importance of patience 12:18 - Dealing with mental health challenges that come with this work 20:39 - Pivoting to ...
Apr 25, 2023•47 min•Ep. 20
In this episode, Jeremy sits down with Tara Durante to have an important conversation about the hardest, most confusing part of the college search process for students, families, and even a lot of college admissions counselors and enrollment marketers - financial aid. Key takeaways from this episode include: 0:45 - The #1 mistake a lot of college admission and financial aid staffs make 3:28 - Why talking about money is uncomfortable for so many people 21:10 - Making websites more audience centri...
Apr 11, 2023•37 min•Ep. 19
In this episode, Jeremy sits down with Heather Strecker to chat about the state of campus visits, and how to develop your student tour guides and workers who play such a critical role. Key takeaways from this episode include: 2:28 - Growing your number of tour guides and student workers 4:32 - Training frequency and important topics to train on 16:26 - Your #1 retention strategy - the door is open 31:52 - The biggest change in the campus visit experience over the past few years This podcast is b...
Mar 28, 2023•40 min•Ep. 18
In this episode, Jeremy sits down with Andrew Roth, Founder and CEO at dcdx, a Gen Z consulting firm. Key takeaways from this episode include: 7:10 - Advice if you want to get and keep Gen Z’s attention 16:05 - Video, the role of feelings and emotions in decision making, and the concept of experiences 22:43 - What authenticity really means 28:39 - The idea of ‘brand magnetism’ 32:00 - Making the mental health conversation more of a priority This podcast is brought to you by Element451 — the next...
Mar 14, 2023•40 min•Ep. 17
In this episode, Jeremy has a thought provoking and in-depth conversation about leadership with DJ Menifee. They discuss DJ’s admissions and enrollment management journey from his first leadership opportunity all the way to his current Vice President role. Key takeaways from this episode include: 6:30 - Things for new leaders to focus on 15:16 - The hardest skill for most leaders to master 15:54 - Differences moving from the Assoc. Director to Director level, and the Director to VP level 26:58 -...
Feb 28, 2023•44 min•Ep. 16
In the second of a special two-part series on the power of mindset and working on our mental skills, Jeremy chats with mental game coach, Tami Matheny. The bulk of their conversation focuses on self confidence - where it comes from, four key things that will help you own your confidence, and the power of self talk and changing the narrative. Tami also reveals the hardest mental skill to help someone with, the importance of habits, and she and Jeremy finish with a discussion around defining your ...
Dec 06, 2022•37 min•Ep. 15
In the first of a special two-part series on the power of mindset and working on our mental skills, Jeremy chats with performance mindset coach Lindsey Wilson. They spend most of the conversation talking about mindset, working on our thoughts, and how to shift and manage them with the help of things like visualization, meditation, and journaling. Lindsey also shares her opinions on mental toughness and dealing with fear of failure. In part two (Episode 15), Jeremy and his second guest will focus...
Nov 22, 2022•37 min•Ep. 14
In today’s episode, Jeremy has a very thought provoking conversation with Tru Pettigrew. They start by talking about diversity, equity, and inclusion - Tru explains where his passion for DEI originated from, what each of those terms means, he offers his thoughts on where most organizations are at in 2022 with DEI, and he explains the important role that curiosity, intentionality, empathy, and listening play in this conversation. Jeremy and Tru also talk about the differences between active and c...
Nov 08, 2022•45 min•Ep. 13
Today’s episode is a conversation between Jeremy and Christina Garnett of HubSpot who is an expert at helping brands and people connect with their audience and build community. Together they discuss what building community means, how to get started (Christina offers lots of tips), the importance of intent, some of the challenges that marketers face when trying to build community, why colleges need to involve their current students and alumni more in community building (and how to do that), plus ...
Oct 25, 2022•56 min•Ep. 12
Today’s episode is a conversation between Jeremy and Jeff Dugdale, Associate Athletic Director for Strategic Planning and Leadership Development, and Head men’s and women’s swimming coach at Queens University of Charlotte. They spend most of the conversation talking about how to develop a vision and values that lead to a winning culture, and then how to sustain success. Jeff also explains his concept of ‘Leaders For Life’, he offers tips to get other stakeholders to buy into your vision, and he ...
Oct 11, 2022•56 min•Ep. 11
