107. Marketing for Resilience: Navigating Change and Building Sustainable School Systems with Peter Baron

Today, we’re welcoming back Peter Baron, founder of Moonshot OS and a Certified Top Coach. Peter has spent years working closely with independent school leaders, and in this episode, he shares fresh insights on the evolving challenges schools face and how marketing, leadership, and operational systems all play a critical role in building resilience. We dive into: The surprising results of Peter’s pulse survey on business competencies for school leaders Why marketing strategy ranked lower than expected and why it matters now more than ever How to build a modern, sustainable operating system that turns strategic plans into real action What schools must do to stay competitive as the education landscape shifts The changing expectations of millennial and Gen Z families and how to meet them When a tuition reset makes sense and when it doesn’t