Military Mindset for Business - podcast cover

Military Mindset for Business

Peter Liston, Co-Founder - VBCrss.com
There are many lessons business can learn from the military and your host Pete Liston is going to share exactly what he learnt in the Australian Army that has allowed him to create and build multiple 7 figure businesses. Pete will be joined by guests who have also transitioned from military to entrepreneurship and are keen to share their stories.
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Episodes

S02E14: Life of an Army Aviator: the Highs, the Lows and the Highs Again

S02E14: Life of an Army Aviator: the Highs, the Lows and the Highs Again: Life of an Army Aviator — The Highs, the Lows, and the Highs Again Guest: Andrew Middleton | Founder, Middleton Consulting Group This week on Military Mindset for Business, Pete Liston sits down with Andrew Middleton — former senior Army officer, helicopter pilot, and now leadership and strategy consultant. With over 25 years in defence, aviation, and global operations, Andrew shares the lessons that helped him transition ...

Jul 22, 20251 hr 6 minEp. 40

WTF is STE with David Newdick

🎙️ S02E13: WTF is STE with David Newdick What the f*** is Simplified Technical English? We sit down with David Newdick — Air Force veteran, senior technical writer, and Australia’s first ASD-accredited STE trainer — to break down life after the military, what STE actually is, and why it’s changing how global industries communicate. From fast jets to plain English — this one’s for anyone curious about turning defence skills into high-impact business. 🔗 Connect with Dave: 🌐 Website: https://www...

Jul 16, 20251 hr 3 minEp. 39

Swinging Spanners in Combat to Multi-Award Winning Business Owners – The Glen and Rowena Ferrarotto Story (Part 2))

🎙️ MM4B S02E012: Swinging Spanners in Combat to Multi-Award Winning Business Owners – The Glen and Rowena Ferrarotto Story (Part 2) In Part 2 of our conversation with Glen and Rowena Ferrarotto, we dive deeper into the mission behind Ironside Resources and how they're changing the game for veteran employment in Australia. If Part 1 was the backstory, this is the business blueprint . Don’t miss it. 🎯 Learn More: Ironside Resources – Tailored & Traditional Recruitment Solutions Catch more ve...

Jul 08, 20251 hr 8 minEp. 38

Swinging Spanners in Combat to Multi-Award Winning Business Owners – The Glen and Rowena Ferrarotto Story (Part 1)

🎙️ MM4B S02E11: Swinging Spanners in Combat to Multi-Award Winning Business Owners – The Glen and Rowena Ferrarotto Story From war zones to boardrooms — Glen and Rowena Ferrarotto have lived it all. He was swinging spanners in combat. She was holding it down on the home front. Together, they’ve gone from Army life to building Ironside Resources — a powerhouse recruitment agency for veterans, by veterans . In this high-energy episode, you’ll hear: What life was really like on deployment and as a...

Jul 01, 20251 hr 4 minEp. 37

How Covert Government Operations Shaped a Business Leadership Model

🎙 Military Mindset for Business – Season 2, Episode 10 Episode Title: How Covert Government Operations Shaped a Business Leadership Model Guest: David Deane-Spread – Founder of Metattude Episode Overview: David Deane-Spread began his journey as a military officer, moving into covert government operations before launching a high-flying corporate career — which came crashing down in 1990 with bankruptcy. What followed was a raw and real transformation. After a period of soul searching (and didger...

Jun 23, 202557 minEp. 36

From Combat Engineer to Global Coach: The Edward Zia Way

🎙️ S02E09: From Combat Engineer to Global Coach: The Edward Zia Way Guest: Edward Zia – Veteran, LinkedIn Influencer, Master Coach Episode Summary: In this energising episode, Pete Liston sits down with Edward Zia , a proud Army veteran turned international marketing mentor and LinkedIn powerhouse. Ed shares how his military service as a Combat Engineer laid the foundation for a career helping thousands of professionals build influence, win clients, and amplify their personal brands. We explore...

Jun 18, 20251 hr 4 minEp. 35

S02E08: SAS Patrols in Vietnam to Principal of Veterans in Motorsport

🎙️ S02E08: SAS Patrols in Vietnam to Principal of Veterans in Motorsport Guest : Robert Kilsby Theme : "We have to earn our stories" – and Robert has more than earned his. 🎧 Episode Summary Robert Kilsby’s life is a masterclass in resilience, transformation, and service. Whether you're a veteran, leader, or someone looking for inspiration on how to keep moving forward when life knocks you down – this episode delivers. In this deeply inspiring and action-packed episode, we sit down with Robert ...

Jun 11, 20251 hr 40 minEp. 34

S02E07: Water from Thin Air with Shannon Lemanski

🎧 Episode Summary In this episode of MM4B, we’re joined by Shannon Lemanski —a former Army mechanical engineer who’s turned his technical skills into powerful social impact. As the founder of Aqua Ubique , Shannon is leading a clean tech revolution, using cutting-edge technology to extract water from air . After more than a decade in uniform, Shannon now heads a social enterprise that helps small businesses reduce plastic waste, save money, and provide clean drinking water to remote and underse...

Jun 03, 20251 hr 8 minEp. 33

S02E06: Boutique Rum, Crowdfunding & Life in Northern New South Wales

🎙️ S02E06: Boutique Rum, Crowdfunding & Life in Northern New South Wales 🎧 Listen Now:https://veteranbc.com/veteran-media 📣 Guest: Sally Carter, Co-Founder of Birds of Isle In this episode, we sit down with Sally Carter , co-founder of Birds of Isle , a boutique Australian rum label redefining the country’s relationship with the spirit. With over two decades of leadership across procurement, supply chain, and operations—including time with the NSW State Government and the Australian Army—...

May 28, 20251 hr 7 minEp. 32

S02E05: Women in Combat – Sliding Door Moments that Changed Our Lives

🎙️ S02E05 : Women in Combat – Sliding Door Moments that Changed Our Lives 🔥 In this inspiring episode, we chat with Rach Ranton—Australian Army veteran, corporate leader, and advocate for neurodiversity and veteran hiring programs. From frontlines in East Timor and Afghanistan to boardrooms at Westpac Bank, Rach shares her journey of resilience, leadership, and achieving financial independence (FIREd). 💡 Key Takeaways: 1️⃣ Women in Combat – Breaking barriers as the first woman in the Australi...

May 21, 20251 hr 2 minEp. 31

S02E04: Grant Mastery: Navigating the World of Grant Applications with Kate Whitehead

🎙️S02E04: Grant Mastery: Navigating the World of Grant Applications with Kate Whitehead We are joined by the brilliant Avant Group’s Managing Director, Kate Whitehead , a leading expert in grant applications and funding pathways. Kate shares her deep expertise in understanding the complexities of grant applications—from uncovering the best opportunities to mastering the application process. Whether you're a startup, a non-profit, or a growing business, Kate’s insights will help you cut through ...

May 13, 202558 minEp. 30

S02E03: Beyond the Battlefield: How Edward Plant Builds High-Impact Business Networks

🎙️S02E03: Beyond the Battlefield: How Edward Plant Builds High-Impact Business Networks In this episode of the MM4B, we sit down with Edward Plant, Co-Founder and Director of The Business League (TBL), to explore his inspiring journey from army engineer to business growth strategist. Edward opens up about his time in the Australian Defence Force, the leadership principles he carried over into civilian life, and how his experience led him to co-create one of Australia’s most impactful networking...

May 06, 202558 minEp. 29

S02E02 // From Electronic Warfare to Executive Furniture: Kevin Kidd’s Next Mission

🎙️ S02E02: From Electronic Warfare to Executive Furniture: Kevin Kidd’s Next Mission After flying the EA-18G Growler, Kevin Kidd now commands a different kind of mission—fitting out offices across Australia. In this episode, we dive into his transition from high-speed decision-making to high-end workspaces, and the mindset it took to pivot after service. 🎧 Catch the latest episode of MM4B: 🔗 https://veteranbc.com/veteran-media 🔗 Check out Access Office Industries here : https://www.accessoff...

Apr 29, 202557 minEp. 28

S02E01 // VBC x Gateway by ICN

Peter Liston chats about the new partnership with Veteran Business Community and ICN to spotlight and create opportunities for Veteran owned businesses. Check out VBC at veteranbc.com and the Gateway by ICN platform at https://gateway.icn.org.au/ . If you are a Veteran Owned Business, you need to check out this episode to understand the opportunities out there for you right now and how to spotlight your business on Gateway by ICN....

Apr 21, 202551 minEp. 27

S1E26 | The Heartbeat of Organisational Success: Skill-based, Hiring, Mentors & Team Culture | Tom Larter

People are the heartbeat of your organisation. Unlocking success begins with harnessing the dynamic energy of your people. Establishing robust foundations entails bringing on board the finest talent and cultivating an environment that propels them toward excellence—a non-negotiable for any thriving business. Join special guest Tom Larter, CEO of WithYouWithMe, as he shares his mission to solve underemployment through skills-based hiring and workforce management. In this episode, dive into: The t...

Dec 04, 202351 minEp. 26

S1E25 | Business Founder Journey: Technology, Investors and getting your first customer | Luke Morton & Rob Morris

Founder Journey: From Military to business revolutising the clean energy industry. Founders of iO Energy, Luke Morton and Rob Morris, are on a mission to accelerate humanity’s transition to zero carbon by maximising the use of affordable clean electricity. In this episode, dive into their insights on building a business - from securing your first customer, to attracting investors, and implementing game-changing technology. Connect with Us: Instagram: @trusttprocess LinkedIn: www.linkedin.com/com...

Nov 20, 202352 minEp. 25

S1E24 | Unlocking ESG in small business: Initiatives, Greenwashing, Dashboards & more | Oliver Barnes

ESG, once a silent force, is now surging in awareness and proactive implementation. Don't be fooled, it's not just for big corporations; small businesses can also thrive by adopting Environmental, Social and Governance practices. In this episode, join special guest Oliver Barnes, Managing Partner at ESG+F. Oliver shares wisdom into the world of ESG including greenwashing, the importance of ESG dashboards and practical guidance on how small businesses can embrace ESG. Connect with Us: Instagram: ...

Nov 13, 20231 hr 8 minEp. 24

S1E23 | Building a Business Legacy: Innovation, Opportunity & Self-discipline | Chris Rhyss Edwards

Success is a universal aspiration, but it's not a one-size-fits-all formula. In this episode, we learn from an ex-Military veteran who's excelled in the Military and in the business world. Chris Rhyss Edwards - HDR Research Candidate, Speaker, Author and Director of Empathic Labs - shares insights into: Embracing imperfection and avoiding procrastination. Navigating innovation and entrepreneurship. Building success-driven systems and practicing discipline. And more! Connect with Us: Instagram: @...

Nov 06, 202358 minEp. 23

S1E22 | Embracing Community: Mentors, Networks & the Power of Reputation | Daniel Hakim

In business, remember this: Community is mightier than going it alone. From mentors, networks, to the reputation game – relationships are gold for entrepreneurs. Join us in this episode of Military Mindset for Business with our special guest, Daniel Hakim, Founder of CUB Club of United Business and Boa App. Through CUB and Boa App, Daniel is uniting Australia’s top entrepreneurs. Key Takeaways: Discover a product evolution that supercharged CUBs member retention. Harness the incredible power of ...

Oct 23, 202347 minEp. 22

S1E21 | Unlock the Power of Military Teamwork for Business Success | Bryce Turner

Unlocking the power of military teamwork for business success. Discover the secrets to building unstoppable teams in the world of business. Join us this week on the "Military Mindset for Business" podcast with our special guest, Bryce Turner, Managing Director of Klepper, a consultancy for the Military. Bryce will share invaluable lessons from both the battlefield and the boardroom, including: Mastering Leadership for Productive Teams Thriving Under Pressure: Lessons from the Trenches Building a...

Oct 09, 202358 minEp. 21

S1E20 | Military Tactics in Business: Power of Process | Andy Cullen

Lessons on leadership and process from the frontline! This week we chatted with Andy Cullen, Military Veteran turned Co-founder of PTSD Resurrected. Through gripping war stories, our Andy underscores the critical importance of process and leadership in the most challenging of circumstances – the battlefield. And we explore the parallels between the military mindset and the business world. Andy also shares how he is now helping combat veterans, first responders and their families heal from the sp...

Sep 25, 20231 hr 14 minEp. 20

S1E19 | Elevate Marketing: Building Connection, Delivering Value, Mastering Channels | Susan Werkner & Peter Applebaum

Marketing forms the bedrock of your business growth, but the rapidly shifting digital landscape presents a challenge for entrepreneurs looking to expand their presence and drive profits. In this week's special edition episode, our podcasts, The Rev Up and Military Mindset for Business, unite to bring you insights from industry experts Susan Werkner and Peter Applebaum, Founders of The Agency Accelerators program. Their program has empowered marketing agencies and service businesses worldwide to ...

Sep 18, 202350 minEp. 19

S1E18 | Exploring Outsourcing: Effective Offshoring, Impact of AI & Australian Job Dynamics | Avon Collis & Chandan Rana

It’s time to debunk the realities of outsourcing! Widely recognised as a game-changing strategy for businesses seeking cost efficiency and turbocharged competitiveness, many are still concerned that outsourcing will cause a rise in job displacement and has potential logistical challenges associated with managing remote operations. In this episode of Military Mindset for Business, hear from two experts in this space, Avon Collis and Chandan Rana, from Relevate - a virtual staffing agency for tech...

Sep 04, 20231 hr 4 minEp. 18

S1E17 | Nurturing Connections: The Power of Relationship Marketing | Heather Porter

Unlocking success in the modern business landscape requires more than just transactions; it demands connections. This is where relationship marketing steps onto the stage. Beyond one-off sales, it's a strategic dance of loyalty-building, personalised engagement and mutual growth that turns customers into lifelong partners. In this episode of Military Mindset for Business, join Heather Porter - Heather is the Founder of Website Love, the Host of Hustle Rebellion podcast, and one of just five Face...

Aug 21, 202346 minEp. 17

S1E16 | Controlling Business Risks: Expert Insights from "The Crisis Guy" | Allan Briggs

Today's organisations face a myriad of challenges that demand agile strategies and decisive action - from natural disasters and cyber events to serious allegations and regulatory investigations. Approaching these risks with foresight and adaptability is key. In this episode of Military Mindset for Business we chat with Allan Briggs, CEO of Crisis Shield. Allan (known as ‘The Crisis Guy’) shares insights into how businesses can assess, prepare for and respond to risks in their business. Key Takea...

Aug 07, 202346 minEp. 16

S1E15 | Exploring Ethical Boundaries: Applying Military Mindset to Business | Vedran Maslic

The pursuit of profit, increased competition and relentless pressures creates a challenging business environment where ethical boundaries can get blurry. In this episode of Military Mindset for Business podcast, we explore the ethical considerations of applying the military mindset to business. Join our special guest, Vedran Maslic - Military Veteran, Host of The Voices of War Podcast and Research Fellow in Military Ethics - to discuss the ‘true costs of war’ and how these learnings can apply to...

Jul 24, 202352 minEp. 15

S1E14 | From Vulnerability to Vigilance: Strengthening your Business with Cybersecurity | Jim Boekel

Imagine yourself as a small business owner, working tirelessly to bring your dreams to life. Your hard work has led to the creation of valuable intellectual property, essential data and intricate systems. But what if all your efforts were suddenly snatched away or compromised by a preventable cyber attack? The repercussions could be catastrophic – data breaches exposing sensitive information, ransomware attacks holding your business hostage, intellectual property slipping through your fingers an...

Jul 10, 20231 hr 4 minEp. 14

S1E13 | Exploring Outsourcing: Success, Failure & Best Practices | Derek Gallimore

Outsourcing has become increasingly relevant for business owners aiming to streamline operations and boost productivity. However, many question whether it's the right solution for their business? Which roles should be outsourced, and how can you ensure the best return on investment? This week, Pete Liston, our Co-Founder at Trust the Process and Host of the Military Mindset for Business podcast, was a special guest on Derek Gallimore’s podcast, Outsource Accelerator. In this episode, Pete has th...

Jun 26, 202343 minEp. 13

S1E12 | Captivate & Convert: The secret to stand-out and sell with confidence | Steve Brossman

Are you looking to stand out and sell with confidence? Despite putting your heart and soul into developing products/services to improve customers' lives, many business owners struggle to differentiate themselves from competitors in the sales process. They commonly find they have limiting beliefs about the unique value they offer, carrying them into sales conversations and ultimately impacting their ability to attract and convert best-fit customers. In this episode, we’re joined by guest Steve Br...

Jun 12, 202350 minEp. 12

S1E11 | From the frontline: Leadership, Resilience & Healing | Chris Thompson - Lang

There are certain circumstances that even the most exceptional leaders cannot adequately prepare for. Imagine yourself as a military leader, tasked with leading your troops into battle while grappling with the news of three tragic Military deaths. How would you navigate through such a challenging situation with your team? In this episode, we delve into the captivating journey of Chris Thompson-Lang, a former Military leader, Manager at Aspen Medical and Founder of Frontline Yoga. He candidly rec...

May 29, 20231 hr 13 minEp. 11
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