Rise of the customer data platform - CDPs are hot and here’s why - podcast episode cover

Rise of the customer data platform - CDPs are hot and here’s why

Dec 09, 201929 minSeason 1Ep. 37
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Episode description

‘CDP' is the hot new acronym blazing a path into tech stacks and corporates trying to deliver better customer experience. It used to be CRM, marketing clouds and martech so what’s a CDP got to do with anything?

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