Today on the merch is a dirt podcast episode number 40. Hey. Where is Kyle? Doesn't he have all the gear? Oh, no. Welcome to the Merchant of Dirt Podcast, Recreational Engineering for a Better Outdoor Life. And now your host, Kyle Bondo.
Thank you for joining me for the Merchants of DIRTT podcast. I am Kyle Bondo, your recreational engineer, your merchant of DIRTT, your coach to help you build an outdoor business that actually works. And that's my goal to teach you the art and science behind outdoor life, outdoor business, outdoor recreation, event management. I got a lot of the irons in the fire when it comes to the merchandiser podcast.
And today, we're gonna talk about something very important. Before I get into that, let me introduce you my cohost Mister Murphy? Mister Murphy course isn't real unless you wanna think that's a magical entity that always seems to mess up your race. You have Mister Murphy's the weather, and the cancellation. And he's all the things that you wanna do with your race that never seems to work well. That's Mister Murphy. He's that gremlin. He's the fly in the ointment,
and we don't really like him. But we're always looking to expose the weakness in your planning by pointing out where Mister Murphy's gonna come in. So we leave him around. He's kinda like the the the mascot, if you would, of the merchants at work podcast. So we like our we like us a a little Mister Murphy. Helps us keep us keep us keep us keep us honest.
So together, we're gonna help you start a better outdoor business and learn what to do, what not to do, and what it takes to actually build something from an idea into a real world, a real event, a real race, a real I guess he could say a real profitable endeavor that you can you can build a career on. Not just a side gig, although you can build a side gig off this information.
But the goal is to to work outside and has a full time job. And that's what we're doing with if if this kind of, like, new new trend, this new pivot of the Berkshire podcast. We're looking at kind of not just racing itself, but events that maybe beyond racing. Maybe it's it's group rides or tours or or rafting or skiing It could be a lot of different things, but it's working outside. It's building a business being outside, which comes with a whole sorts of other gotcha's and and special
nuance type approaches that you don't really get when you're doing a brick and mortar job or or you're doing an online business. Now outdoor has its own special special blend of business learning, and hopefully, you can master that by listening to this podcast. So today, let's get into our topic. We're gonna talk about the fear every race promoter has, and not just every race promoter. But everyone who doesn't event outside. And that fear is a vacant venue with no registration gear
insight. Think about that for a minute, is you've all the planning, all the the permits and paperwork and money spent Everything is going with totally on schedule. Only on the morning of the race day or maybe even the night before, The registration gear doesn't show up. It happens to us all. At some point in your career, If you do if you do outdoor events and outdoor racing enough,
you're gonna find out that that this possibility is something that maybe you didn't plan for. We're gonna really dig into this today. And it has to really kind of thing. Let's just wanna put our minds in the a place where where, say, you arrived at the venue early. Okay? And you think the race director is about to arrive with all the gear that he's been scrolling away in his garage all season long. He's got it all. The tables, the tents. He's got the the timing equipment, the computers.
He's got all the tape. He's got all the boards. He's got everything. If you think about it, what what what race promoter a race director keeps in their garage. I mean, is really a race kit, an event kit. That is like a none other because it's you know, strange stuff. It's steaks. It's tape. It's chairs. It's it's its buckets. Hey. Because you get in sound equipment. And then it's also technology type of things. It's microphones and it's
It's tight computers. There's all sorts of of just things that you wouldn't normally think of and things you can't just run out and buy. That morning if nothing happens. So think about that. Think about that entire load out of stuff your toll checklist. Only the race directors got it all. So you diligently are you helping your your your staff or your your volunteer and you showing up the race the race location, and you're there to help the race director
get things working, to unload the car, to set up the ridge frustration to get people checked in, to start taking money, to start getting packets to people. Sir, can people ready for this events? Only when it's time to open registration, still in a race director. So people are starting to roll in the parking lot. Is starting to fill cars. They're unloading their gear. They're they're they're maybe it's a mountain bike race. They're putting their bikes or coming off of cars.
Maybe it's a trail run where people are stretching out and get their shoes on. I mean, they quietly loitering around looking for all that pump and circumstance. It comes with Being in a registration area, only there's no activity. No music. There's no lights. Not even a welcome sign. And so there They're looking around, they're looking too, and they're gonna get confused and start asking questions like, am I in the right place? And you ensure them that you are,
but even you start to doubt yourself. Maybe maybe they changed the starting area. Maybe your registration got changed. You were in the wrong place. And it didn't get out to everybody. Maybe there's a communication problem. It could've be that you were the 1 who didn't who didn't get the the email at also? And you're in the wrong place? I mean, you could be. So you start getting worried. So what do you do? Why do you make a phone call? You start asking,
who is gonna tell me what's going on? See, call the race director. And the restructure picks up. And that's when you learn learn the bad news. You learn that the restructure is not coming. Mister Murphy strikes again. I mean, on a brighter note, this first time you mess up like this, Vacations will take on a whole new meeting because you're gonna wanna get away and escape. But think about yourself in that position.
That you are you are there at the venue. It's race day. It's an hour before you're supposed to start the race. And the 1 person that has all the gear, that has all the equipment, that has all the registration information, that's all the packets, all the bib numbers, everything you need to do, what you need to do. Things you just can't make up on the fly. Have it all, and they're not coming. Doesn't matter the reason, the car broke down, the hill overslept, got sick, bombs in the hospital,
They won the lottery, and they said, you know, forget it all. I'm not coming in. Doesn't matter what the reason. What do you do? What are you doing that event? It's almost like it's like waking up from a bad dream and thinking
that, you know, you're it's that it's that you're naked. And you're it's a finals, and you're in a test, and you're late for the tests, you know, that kind of, like, nightmare that supposedly everyone has. I've never had that that dream, but but I see it on TV a lot, so I'm thinking somebody's had it somewhere. But this sounds very frightening, the unpreparedness of it all. What is that? What what is the thing that just happened when the race director
Maybe I didn't restructure it. The person with all the stuff didn't show up. What do you do? Well, if you if you put your Mister Murphy hat on, you understand that this the syndrome is something known as a single point of failure. And that's gonna be that's kind of the theme of today, of talking about how to survive the single point failure. Now we're gonna talk about the single point failure for for 1 particular aspect.
And that is someone has all the gear, all the tents, all the tables, all the computers. They are the single point of failure. If they don't show up, Everything fails. It's that 1 point. It's that 1 thing that if it goes wrong, everything goes wrong. Mister Murphy loves single point of failures. He that's his favorite thing. And in a lot of events, unfortunately, especially people who are either they don't trust their staff, they don't trust their volunteers,
or they are control freaks. Usually has a trust issue, but there's a little bit different than a trust issue. Or no 1 can do it the way they can do it, so they have to do it. It's never to their standard. Their single point of failure is created by themselves. They'd create this monster. And I and the reason they create this monster is because they don't want to give up the things that they think they're they're the most important to their event.
And as you start to contemplate this, you start to understand that that it doesn't the system architecture of your event can't rely on only 1 person. This is the concept of of divided we fall together we stand. But think about this on a business level. Right? A system architecture is a way of building your business so that if something fails, something can pick up the slack where that failed at. It's a it's a system. It means that it what something breaks the system doesn't work.
So you design it, the architecture part, you design it so that if something breaks, something else can pick up the slack. In the military, we talk about this a lot. And we call it the the 2 is 1 and 1 is none concept. That means redundancy theory. As if you wanna get more scientific about this, is where you start thinking about backups of backups.
Now in the computer world, Amazon's cloud service is already cut already thought about this in a sense that they design everything expecting it to fail. But when we get into our businesses, we start thinking about outdoor life when all I mean, just indoor life is bad enough, but think about in outdoor life, all the other things that go wrong. I can still open my clothing store if the raining. Can't really do that, but I'm having a trail run.
So there's some other aspects to think about when you're talking about single points of failure is when part of that system that fails stops the entire system working, then you never, then you have something wrong with the entire system itself. Ultimately, Many times and more we like to admit, the race director is the only 1 with all the gear. Why is that? We talked about the trust thing, but it's difficult to provide any reliability
in your racing business if you control all the keys of the kingdom. Similarly to how your business management is hindered when you are both the race director and the race business owner. Now I wrote an article at wreckingear.com about this where I think I titled it to be the race promoter, not the race director. And the reason I wrote this was to try to help outdoor business owners start to think about that you can't be the business owner and the talent at the same time.
And this is a concept of single point of failure when you think about if you're the 1 that has to run the business and you're the 1 who is directing the event, and both of you get sick because you're the same person. What happens? Well, no one's around the business and no one's around the event. But if you have someone who else who's running the event, and you're running the business,
if this someone running the event gets sick, you can fill in for them. If the if you get sick, well, someone else is already leading the race because the business is not as critical as the events, the day everyone's showing up. You know, we can also have redundancies built in your business as well. You can start building this layer of protection, this backup of backups.
So it may not seem it at first, but as you build your race, infrastructure plans and your venue plans, and each additional item becomes more important to your final vision. If those items don't make it to the venue, because you're the only person who has it all, then your race will never make it off the ground. This is white. Your goal needs to be focused on having a way to get everything up and running at the venue. When? Not if. You can't make it there.
But this takes not just just telling yourself that you're gonna do it next year. Next year might be the year that something really bad happens. However, if you build in this gear, the redundancy, this thinking of what if I don't make it, what are the critical things? What kind of backup things gonna have someone else bring? You don't think about this strategy now. Then you're never gonna to to avoid the disaster that is going to happen to you. And I bet you I bet you good money.
That as you go did you go racing? Did you go out there to other other businesses and started asking them? What's your single point of failure? If you don't show up, does your event happen? Oh, boy. I know a lot of race directors that if they got sick and didn't show up, there'd be a problem. So don't be that person. Don't be that single point of failure. Avoid disaster. By having some at least some strategies to think about Now maybe your strategy isn't isn't to to separate the gear out.
Maybe your strategy is to not have the problem altogether to circumnavigate the the need for you to have control This is a difficult thing for some people to to let go of, to let go of that control. But think about that. Let's talk about kind of the first strategy to think about the letting go of that control in order to make your event successful. When you don't get to show up, not if. But when that happens,
how do you how do you deal with that? And we're talking about Let's let's focus on gear. We can there's other podcasts I've talked about by by separating out roles and responsibilities, and we can talk about in the future as well. But today, Let's specifically worry about the stuff that makes the event work. Let's say you've taught other people how to do stuff. But they can't do the mechanics. They can't perform the tasks without special gear, say for instance, registration.
Right? This is start list, bib numbers, waivers. Those are special. You can't just magically pull waivers out. When you're in a park, 20 miles away from home. Bib numbers are the same way. If you run out of bib numbers or they don't show up, you don't have them. You can't just flip over notebook paper and start writing numbers on it. That's not gonna work. Start list is another 1. 0, I've got the start list on my phone. Okay. How many parks you've been to or you have no service?
I know 5 right off the top of my head where service is horrible. Now, of course, you might be operating some place where self-service is fantastic and good for you. But chances are, you're gonna find some place somewhere where the start list is unavailable. You can have a print copy somewhere. Hopefully, k? What are they gonna specialize gear? You need to worry about timing. Timing's big. That's usually involves a computer. And what happens if the computer stays at home?
Or worse, the power cord to that computer stays at home, which has happened twice to me. Or not stopwatches, timing sheets. Some of the pen and ink kind of stuff that you need to have to do timing. That is just show up. You can kinda make a do with some with some some last bit of things. Why are you struggling with the last minute things? Don't do that. Structure stuff is another big thing, tents, tables, chairs, tape.
This is This is the thing that keeps the the sun off you, the rain off you, the wind off you. This is the thing that you can you you need to to function. Now, I've been to event where the pop up tent was there, but no tables or chairs, and the young lady had to sit on the the ground Indian style. And she used the back of a waiver form to do registration with a pin she had that didn't work very well. That's an example of the gear didn't show up. You know, making do makes you look like an amateur.
So think about these kind of strategies for this type of of gear preparedness is something that customers will judge you heavily on if they see that you're kind of doing things kind of the seed of your pants. Remember, there's a lot there's this trust works both ways. You don't trust your staff or your people to do the thing you need them to do. Well, customers will start not trusting you to think that you don't know what you're doing, if you can't get a table to a venue.
Safety is another problem. Medical kits, radios, traffic cones, just the things that help make the course safe or if someone gets hurt, I'm playing first aid to them. What happens? If none of that makes it to the course, then someone gets hurt. Now, if you've done any kind of willingness survival, first responder, any kind of first aid, I mean, you could make it do with a lot of things.
But should you k. You know, is that a good thing you wanna do? How about radios? What if you're in a place where you're just communications is horrible? And you need the radios or you forgot them or you forgot the batteries or the traffic cones that help people people off the course on that piece of road And last but not least, about the entertainment the the the special polish of your event. The sounds is the microphone. Maybe even your blowhorn or just music. Now, some of this is
nice to have. Some of this is need to have. Now what is critical to 1 person may not be critical to another, but the goal is to have 2 of anything, especially the 2 of something that will stop your race cold. And again, why 2? Because 2 is 1 and 1 is none? I wanna just keep hammering this mantra. 2 is 1 and 1 is none. So if you do not have a backup radio, then 1 radio is good as not having your rate of all, especially when it fails. Same with computers.
1 computer can quickly become a door stop if you don't have a backup. Of course, you could go with paper or pen registration. However, once you start putting everything into computer, its failure, you know, the lack of both the data and the hardware backup, doesn't require you to do everything by hand. Grand in the beginning, you're only gonna have 1 of everything, of everything. And that's understandable.
Alright. We're not made of money after all. But once you have a few pieces of gear and some folks to help you build your races, you should start to consider distributing it. Even 1 or 2 people that you can trust could help you spread that pain of any single point of failure. Often, the way you want to break it up is over functions. 1 person contains you know, has all the registration gear and the backup timing.
Another has the timing gear and the backup registration, and maybe a third person, you know, has only the sound system. But when you diversify, the load off of what is brought to the to the venue, at least some of the gear is gonna make it to the venue. If any 1 of those those fatal to arrive, So think about that. If some some gear, you can start a race. You race the activities while you send someone to retrieve the gear from the person who broke down or overslept.
The goal is to make sure that not 1 person has it all. If you distribute it, You have a good chance of most of it making up to the venue. Let's go to strategy number 2. Mobile storage on-site. Another thing you could consider storing your gear on-site just in time for the event. And I'm talking about trailers. Now these can be towed to the venue close to race day and store in the quiet place until you need it. But once the gear trailer
is at the venue, you only need to distribute the keys and locks to get the race day set up rolling with or without you there. So think about that. You're late to the venue. You can't make it. But someone else is there with a set of keys who can open the trailer and start setting up before you arrive. This can give you storage in a location that normally either couldn't have against storage because there's just nothing there. Or there's too many people moving through.
So you need something a little more security. Okay. This is good as getting your gear to and from the location without worrying about taking up all the space in your SUV or your truck because it looks like it's the straight you know, all racetrackers either have an SUV or a truck. Right? Maybe someone out there with a Subaru going. What about me? Subaru is kind of an SUV? I don't know. I mean, some razor razor is even up. To do rental,
Think about rentals. You know, like, companies like U Haul and go and get a U Haul. I've seen adventure races where there there's the big debate overall. How do we get bikes to and from, if they drop them off here, how do you get them over there? You all. You put a bungee cords across the back, throw the bikes on the back. Boom. You're done. Where I've been at mountain bike racers, races, where they shuttle everybody up to the top of the mountain, did you downhill in, like, 15 vehicles?
Yeah. It's a caravan. But you think about it is it it's very risky to leave a U Haul in a remote location overnight, and it's expensive to have a trailer for too long. So after you work through the hassles of rentals, you don't wanna invest in something more permanent. What's permanent mean? Well, the starter trailer runs you between, what, $1500 $25100, the very size, This is like single axle, axles models. Like, you you only get to get 6 by 10 or 6 by 12.
So if you have some extra to spend, These smaller trailers are easily easy modified to become like mobile command centers. Instead of having your registration set up, with tents and tables, you convert a trailer into like a food truck style structure. Side windows, you can even have I mean, you really wanna get crazy. TV mounts, maybe even a built in sound system. So that way your original gear you purchased before you tricked out your trailer becomes your backup equipment.
Especially if your trailer breaks down, fails to arrive, there's a backup of a backup. Now can a trailer become that that location on the venue, where your gear can reside, where people, you know, have access to, but it also could be its own mini facility all by itself. So the downside of owning a trailer, of course, is centered around some of the expense.
You have to actually move it. So there's some there's that towing and and, you know, how you get it from to or from, and whether or not you're allowed to put it on the property or not. And, of course, security. When it comes to towing, not all vehicles are created equal, Sorry, Subaru people. I mean, wait is your enemy here? So that's the the more gear you have, the more trailer you need. The bigger the trailer, bigger the engine, you need to pull it.
So as you continue to go up in size and weight,
You equally go up in cost. If your race gear trailer needs a special truck to move it, you know, like a 5th wheel or a heavy duty truck, then you may have just created a whole new single point of failure. What's the single point of failure? Well, I can't have my rate. You know what, but, Raul, I'm gonna get the gear to the race venue, but I've got so much gear that I can't move the trailer to get to the venue. That's not what you wanna do. There's also the issue of where to store the trailer when you're not racing.
I mean, the legal state and county inspections need to be done each year. Annual mechanical maintenance you're gonna have to do. So there's some extra expenses with this. Rentals don't have this problem. I mean, when you own when you when when an owned trailer requires just as much paperwork as a car does, That's kind of a pain in the butt. And a rental is just you you'll pay your fee, you move stuff around, you bring it to bring it back, no big deal. But you own a trailer.
You need to have it licensed. You need to have it inspected depending on your state. Gotta fix the wheels. You gotta grieves the axles. And then you gotta store it somewhere, and maybe you're the way where you live doesn't allow you to put the trailer in the in the in the driveway. And then maybe 1 doesn't fit in the garage because you got 15 bikes in there. So you have to think about this. There are pros and cons to the trailer idea.
But having a trailer on-site before a race is an ideal way to mitigate your gear single point of failure, so as long as everyone has a key. Remember, there's there's always a process that you have to go through. I've eliminated
the need for the race record to have all the stuff if he shows up or not. She doesn't show up or not, I don't have to worry about that because the trailer's on-site. But what happens when everyone shows up to the venue and no 1 has the key? So you wanna be conscious of these kind of things, these kind of these gotchas. Then you also have to think about security. Now what do I mean by security?
I'm not talking to just like lock and key. Keeping all your gear in a trailer is great for race day, but fees come looking for the easy score on nighttime time when they're through the park at 2 in the morning, your trailer's sitting there. Parks are notorious for bad security. They often tell you that your your gear can be parked on-site at the owner's own risk. This includes someone driving off with your trailer, gear and all, which I've heard has happened.
So you have to be mindful of where you put it. Maybe you stash it somewhere. Maybe you decide to put the put the trailer. You know, you buy the trailer. And you put some good locks on it, maybe put an alarm system on it, or you put a game camera up to watch the trailer while you're away. So at least if you get stolen, if you have some leads, You can tell the police, of course, doesn't do you much good for race day. The same goes as checking on your trailer daily to make sure nothing's changed.
And these are these are the the consequences of putting the trailer there is you could probably tuck it away, but somehow the bad guys always seem to find it. Mister Murphy knows where you hit your trailer. How about the how about the 3rd strategy? Portable storage containers. Now this is this is not necessarily a trailer as it is a what a a
shed that someone delivers. Think about it that way. Boxes have come a long way in the 21st century. So you think about portable storage containers, This is a commercialized box from companies like pods. They deliver this temporary storage unit. And it's it's a shed It gets delivered to your venue. They come in various sizes, and they're built out with an industrial grade steel. It can be dropped in any location.
You can be you can get picked up when you're done. Now pods is just 1 example. There's a couple different ideas. In fact, I've even seen Connex boxes, big queues like train car size looking ones that you can drop into place. There are companies that drop that in 1 place, use it for your storage, all your needs, and then they come pick it up later. No. There's an expense to that, but it is far less than than buying your own trailer.
I mean, I think they even, like, build houses out of comic boxes. They think they were, like, $8 if you wanted to buy 1. They're, like, $8 apiece. So renting them or that for that limited time is not that big a deal. Pods are the same way. Pods is a commercial version that will drive a truck out, drop it off, you use it. When you're done, they come pick the box up and go, or even better, your race is gonna be over with at some point. They could come and pick it up with all the gear inside go store it in their facility.
Now you don't need to put it in your garage. Well, that might be an interesting idea. So think about that. That's a good solution for these like weekend races. The span over Saturday Sunday. So for the overnight event where your gear needs to be secure when it gets dark, You can have this small little storage container out there. They become an excellent place to keep your gear.
Again, you don't need to create a new single point of failure by having a heavily you heavily rely on getting your container to your location because not all parks are gonna allow this. Some parks are really gonna be opposed to you putting some sort of structure on their property. But you think about put it, you know, maybe you can't tuck it away, but maybe you could put it you know, in a parking spot. Same way like you'd put porta potties.
And if you could ask the park manager, where they think a good place would go, maybe you could work out some sort of deal. Because if they allow containers, your next option might be something bigger. Like I talked about that Con Xbox or railroad cars, where you don't even have to take it off the property. Now think about that. Instead of having, you know, instead of having the small little pod there, maybe you have like this 20 foot or 40 foot container.
That's that's sitting out in a in a spot where they put their tractors or where they put the salt for when it snows, if it snows. And you have your Connex box there. Keep all your gear. And now because you use that park so many times, you can do 2 or 3 races out of that box.
And then if you need to move it, you just bring a Mac truck in there. They load it onto the back of the truck and they move it to your next location where you keep it there for a while. A centralized location and say you live far away from venues like that. This could give you a centralized location for your gear that other people could come get it. It's near the venues, not just venue, but venues. So maybe it's not even on the park property at all. There could be other options.
And just like with a trailer, I mean, security is still an issue because you're gonna be you're gonna be written this for just a weekend. Pods, I think, are for you rent them for a month. Same with Kony boxes. You may they're like long term kind of things. You know, if you own the container, you could install better locks, heavy duty pad locks, inner bolts alarm systems. You could even have secondary compartments
or safes inside if you really wanted to get crazy. I mean, there's a lot of land and a lot of parks in the United States. If you build a good relationship with the park manager, you may even get that that long term storage of the container in the park property with minimal costs. It doesn't hurt to ask. So think about that. Think about the 3 concepts, the 3 strategies to stop
being the single point of failure. You distribute the gear and you can either distribute it to other people and they bring it to the venue. You get a trailer so you could centralize the gear at the location. So just just think about distribution as a decentralized type concept,
where the gear or the backup gear is out there, but it's not they can I it might all arrive? It might not all arrive. But as long as the certain pieces arrive or the backups of the certain pieces arrive, you're okay. A trailer is more centralized, same with a container. Those kind of storage devices are centralized. You can put them at the venue. And a lot of the bigger race companies, especially if you're doing triathlon or some of the big marathon races.
They have big trailers with their branding across the side. I don't even get into that, but think about if you do own the trailer or the storage or the storage container, You can brand that with all your with your logo and their events where every time you come to that park, you see that, you see what they've got going on. You're like, That'd be interesting. There's a place local to me that does it all the time with trathlons.
They have their giant 2, 3 axle trailer, sitting in the the parking lot near the lake. Can't miss it. Makes you ask questions. There's a website on the side. So think about that. Think about distributing centralized or decentralized distribution of your gear to prevent the single point of failure. And now it's time to pack it up with some final thoughts. Today's packet up is brought to you by Rick roasters coffee company atrickroasters.com.
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Friends also help you stop being a single point of failure. And in today's package, up, I want you to think about taking responsibility for finding the single points of failure in your business. Now you're gonna find, as you start looking, and start sort of combing through where your single point of failures are, you're gonna find out that gear is just 1 of several places where there are problems.
That if something doesn't happen or something or someone is missing, that things just fall apart. So do that. But take the challenge in 1 step at a time. Do gear first. Because then you're gonna find out that you're gonna go through the volunteer part of that. Do you have enough volunteers in certain tasks? And then maybe you're gonna move on a course setting And they then maybe it's removing yourself completely from the race director role.
Now think about that. For each sample point of failure problem, will have a different solution. It might be a gear problem. It might be a distribution problem. It might be a people problem. But you can just benefit from this simple principle. Now you probably remember, what's the what's the mantra for today? That's right. 2 is 1 and 1 is none. A backup of backups build failure into your system.
Can't stress this enough. So as long as you approach each with the belief that you will fail at some point, then you'll see where you need to build in that redundancy. It will become very obvious to be very clear to you. And that's why I like to start with gear because gear is an easy 1 to get race directors and event managers their head wrapped around.
Because they're like, something doesn't show up. They panic. But but think about people too. Redundancy of people. Now is a small is a small organization's gonna be tough. It's gonna be tough to distribute that. But as you grow, think about those kind of redundancy things. And don't leave your seat open to the horror of single point of failure because that is a nightmare you do not want to experience. Because if you do, Mister Murphy will certainly
make you pay. So pay through now. Pay through the the the work it'll take to to figure out where things are going, where the single point of failures are in your business. Because Mister Murphy will cash that check on you the first chance he gets if you don't do that. And now you know, Thank you so much for listening to this episode of The Merchants of Your podcast. I'd love to hear about your single point of failure experiences
and what you discovered and how you fixed it. Please reach out to me at [email protected], or if it's a if it's a short little kind of kind of snip but I found my single point of failure here and maybe even a hashtag single point of failure or hashtag SPOF.
And and send that to atmerchisiter. I'd love to know. Let me know what you found. Where are your single points of failure? Because I bet you there's a whole bunch of no one's ever thought of it can benefit from you revealing that information. Okay? And if also, if if you're not a subscriber of the show, please go to birxider.com as a scribe, but I would also like you to go there and think about maybe becoming a Patreon. Now there's a new button on my website at mergersadirt.com.
And on the right hand side, or your mobile device at the bottom, you have scroll to scroll, because the sidebar is popping down below. Find the Patreon button, click there, and see some of the cool benefits you can you can you can have by being a subscriber in the sense of a Patreon. Now, what's a Patreon? It's simply someone gives a little bit of money to show so that you inspire me to create new topics, expand the show,
keep motivated and keep moving forward because I'm not making any money on this. Rick Roasters. Sean John Ricks is a friend of mine. So I do Rick Roasters because I drink a lot of his coffee, and I think he's a great business. And I think he'll enjoy his coffee. I don't support any kind of brands that I don't I don't use myself.
So Patreon is a perfect way to get back to the show, would love for you to contribute, and you get some special content. I will create special content for you if you want some things and maybe someone's not talking about. And I'm planning some some stuff behind the scene stuff and some cool topics that I'm only gonna give to Patreon. Subscribers. So think about that next time through our mergershare.com.
Meanwhile, while you're figuring out where all your single points are fit in your hiding, I will see you on the next episode of the merchisier podcast. And tell then, I hope you take what you learned today and go start a new outdoor life. Sticker. Here, Kyle, Kyle, Kyle, here, Kyle, Kyle. Where's the gear buddy? Hello? Come here. Kyle, Kyle, Kyle, come on. Come on with the gear. Oh, jeez. I cannot believe he didn't show up.