Merchants of Dirt - podcast cover

Merchants of Dirt

Kyle M. Bondomerchantsofdirt.com

Merchants of Dirt is your insider’s guide to the art and science of building, promoting, and directing off-road races. Join Kyle M. Bondo has he shares 20 years of practical sports management advice that you can use to start your own off-road racing business.

Episodes

Fix a bad race course with a good design strategy

Fix a bad race course with a good design strategy that includes walking the course, testing your design, and getting feedback from real racers. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and medi...

Mar 18, 202452 minSeason 1Ep. 19

Venue is all about location, location, location

Build your location development strategy using the scout, planner, and course designer roles to help you decide which locations can support a race. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and ...

Mar 18, 202455 minSeason 1Ep. 18

Build better permits with a proposal process

Learn how to develop a tried-and-true process for obtaining legal permission to use public venues that stops permit denial runaround. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media company ...

Mar 18, 202450 minSeason 1Ep. 17

Mr. Murphy just wrecked your race day

Bounce back from missed deadlines, bad schedules, forgotten equipment, and ruined venues by using a few simple race day risk mitigation strategies. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and ...

Mar 18, 202430 minSeason 1Ep. 16

Mr. Murphy finds your risk planning hilarious

Bounce back from customer disappointment, racer injury, or even a lawsuit, by using contingency planning to create a risk mitigation strategy. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media...

Mar 11, 202448 minSeason 1Ep. 15

Mr. Murphy just took out a racer

When it comes to Mr. Murphy, you need to take emergency response planning very seriously when -- not if -- you need to save a racer's life. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media co...

Mar 11, 202427 minSeason 1Ep. 14

Mr. Murphy just canceled your race

When it comes to Mr. Murphy and bad weather ruining your off-road race, you need to have a cancellation policy, a rain day, and be ready to give refunds. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting educatio...

Mar 11, 202432 minSeason 1Ep. 13

Earning race customers for life

Why simply improving the way you treat people, your business will be rewarded with customer attendance, money, and most of all, their love. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media co...

Mar 11, 202457 minSeason 1Ep. 12

Strategies for picking your race dates

Picking your race dates is an important part of your strategic process, but includes more than just sitting down with your calendar and a pen. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media...

Mar 11, 202443 minSeason 1Ep. 11

Using market forces to spot off-road racing fads

Understand how market forces, competition, and customers work before you base your racing business on another off-road racing fad. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media company for...

Mar 05, 202446 minSeason 1Ep. 10

Putting the fun back in racing fundamentals

Let's talk about money, budgets, and getting your race expenses under control. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media company for podcasters who yearn to be yarn weavers, big dreame...

Mar 05, 202446 minSeason 1Ep. 9

Principles of a profitable race

I gave an interview to Carey Green from Podcastification at DC Podfest where I delved into the origins of Merchants of Dirt. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media company for podca...

Mar 05, 202441 minSeason 1Ep. 8

Race profits are evil and other money myths

It's time to debunk the myth race promoters have about money and why so many off-road race businesses are afraid of making a profit. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media company f...

Mar 02, 202443 minSeason 1Ep. 7

All race business systems start with a roadmap

Learn why the secret to building a successful race is in how you turn repeatable tasks into a manageable business system called a roadmap. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media com...

Mar 02, 202442 minSeason 1Ep. 6

Handle the politics that mess with your races

Listen to the rant I recorded at the DC PodFest this past weekend and learn about the new Race Promoters Group I started on Facebook. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media company ...

Mar 02, 202444 minSeason 1Ep. 5

Be a Race Promoter not a Race Director

Learn the subtle but important reason why all race promoters are race directors, but not all race directors are race promoters. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media company for po...

Mar 02, 202425 minSeason 1Ep. 4

Your first strategic vision quest

Take a guided tour through the creation of the strategy every race promoter needs before they start getting dirty. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media company for podcasters who ...

Mar 01, 202437 minSeason 1Ep. 3

What I wish I knew before my first race

Walk through the top five things I wished I had known before I built my first race and learn how to avoid and overcome these common mistakes. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting education and media ...

Mar 01, 202436 minSeason 1Ep. 2

Want to hold an off-road race?

Learn the three reasons why now is a great time to get into off-road racing and the three lessons I learned after 20 years in the endurance sports industry. Have questions? Connect with Kyle and Mr. Murphy at merchantsofdirt.com or wherever you find trail grinders, dirt eaters, and reckoneers! We love coffee! Support the show by buying Kyle and Mr. Murphy a coffee or two at https://buymeacoffee.com/waryankee Want to tell your story with a podcast? Join Oncetold, a Veteran-owned, podcasting educa...

Feb 27, 202426 minSeason 1Ep. 1
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