Key learnings from the previous year

The three Megadeals Advisory founders have a dialogue around learnings from 2021. 

Some of the learnings discussed are linked to Messaging creation, Content production and Martech tactics. 

The three also deliver tips on how sales and marketing may come together as one team. They handle topics like title fights and the importance of following the symptoms to find the root cause. 

You don't want to miss when Christopher expand the definition of a Megadeal. There's a correlation with deal size. However, the deal size is not the trigger when you need to shift from selling to orchestration. Interested to learn what these triggers are? Welcome to tune in!