The Virtuous Cycle of High Prices: Avoid This Common Pricing Mistake - podcast episode cover

The Virtuous Cycle of High Prices: Avoid This Common Pricing Mistake

Dec 06, 202216 minEp. 18
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Episode description

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Hello everyone and welcome to the Medical Entrepreneur podcast! 

Today we're going to talk about something very important - something that many aspiring medical entrepreneurs are struggling with. 

We're going to talk about the virtuous cycle of high prices. 

In medicine, it is often assumed that it is your responsibility as a medically trained professional to ensure that everyone has access to healthcare and that your prices are affordable. 

But in reality, this does not work. With low prices, you may attract a lot of patients, but none of them will want to pay you for your services or value your efforts. And eventually, it will lead to burnout and a decrease in the quality of your services. 

I had to learn this the hard way, so today I am sharing my experiences so that you can avoid these mistakes. 

Tune in!

Key Takeaways:

  • Intro (00:00)
  • The biggest myth in medicine (00:50)
  • My personal experiences with this pricing trap (02:21)
  • The most dangerous providers (05:32)
  • What can you do to grow your practice? (07:43)
  • How to attract better customers (08:46)
  • Price equals value (11:21)
  • Outro (15:02)

Additional Resources:

- Join my challenge here!

- Check out my website here!

- Sign up for our Aesthetics training here!

Medical Entrepreneur is a podcast dedicated to those who are trying to escape mainstream medicine and start building the healthcare business of their dreams.

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