Mediary: Under the Influence - podcast cover

Mediary: Under the Influence

Jake and Susan Georgewww.susangmusic.com
Welcome to the Mediary podcast, a platform dedicated to amplifying the voices of individuals who have turned their passions into successful careers. Hosted by Susan George, the CEO of Mediary Marketing, and co-hosted by Jake George, CEO of Suncliff and a renowned cannabis expert, this podcast provides in-depth discussions and interviews with a diverse range of guests.Each episode is designed to educate and inspire listeners, exploring a range of topics, including entrepreneurship, content creation, marketing, cannabis, and innovative approaches to professional development. Our guests come from a variety of backgrounds, including musicians, athletes, media professionals, and more, providing a wealth of experience and knowledge for our audience.Join us as we delve into the stories of those who have pursued their passions and achieved success, and gain valuable insights into creating the professional life you want.
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Episodes

#19: Back in the Feed: Social Commerce, Search Hacks & Practicing What We Preach

After a short hiatus, we’re back under the influence —and diving deep. In this episode, Susan and Jake unpack the latest shifts in TikTok Shop, how searchability is changing the game on social media, and the evolving world of social commerce. Susan gets real about the tension between giving clients gold-tier advice and actually applying it to her own brand and music. Plus, Jake shares a sneak peek into new projects he’s launching behind the scenes. If you’re in the creator economy, social strate...

Apr 30, 202536 minEp. 19

Tiktok Shop, Viral Robes, & More

In this episode, Susan and Jake recap their trip to Tiktok's headquarters in LA, talk about new products, as well as what's working right now within the world of e-commerce and social media.

Jan 22, 202452 minSeason 2Ep. 3

Season 2: Ep #1 - Back in Business

Susan and Jake return for Season 2 - Susan has made some career shifts and Jake speaks to how her musician background prepared her for this new endeavor. Jake's CBD pillow is about to be distributed nation-wide.

Feb 04, 20231 hrSeason 2Ep. 1

S2 - Episode #2: Tiktok Star @lotsamiles talks Social Media

Welcome Ashley Desanno! An elite marathon runner (ran 2 sub-3 marathons) and tiktok celeb, Ashley Desanno (@lotsamiles - 1.2 million followers) and one of the reasons Mediary, the agency, was formed. We chat parenting, social media, and everything in between!

Sep 26, 20221 hrSeason 2Ep. 1

Episode #15 - Essentials

Still in quarantine, Jake and Susan discuss what is "essential" during this time of corona virus and in their lives.

Apr 10, 202055 minSeason 1Ep. 15

Episode #14 - Quarantine Quandaries

In this episode, Jake and Susan discuss the coronavirus, ways to stay busy while being stuck at home, and updates regarding the cannabis industry during this time.

Mar 26, 20201 hr 1 minSeason 1Ep. 14

Episode #13 - "Content and Media" Special guest: Britt Thorson, Lifestyle Editor/Digital Media Consultant

In this episode, Britt Thorson, the editor of KOMO's Seattle Refined and business owner of BB Creative Consulting, chats all things media, content, and running a successful lifestyle publication. Britt and Susan go down memory lane of how Susan first became a freelance writer for Seattle Refined and Jake talks about not underselling your value as a business owner.

Feb 15, 20201 hr 40 minSeason 1Ep. 13

Episode #11 - "Transitioning your passion into a career" Special Guest: Kanchan Schindlauer

In this episode, we chat with the founder of Chipmonkey Wine, a personalized wine service that sends you a bottle based off of everything from "sorry your boss sucks" to "congrats on your promotion," and my personal favorite, "sorry your baby won't let you sleep." Kanchan Schindlauer, Jake and Susan discuss the process of turning your passion into a career, the struggles of the every day grind, and celebrating the little wins along the way.

Jan 09, 20201 hr 4 minSeason 1Ep. 11

Episode #10 - Special Guest: Jake Crocker (Producer X Artist) - "Opportunity"

Music Producer and artist, Jake Crocker joins this episode as we talk about opportunities that have steered life directions. What is opportunity and how do we make sure to not miss out when it presents itself? Hear stories of how Jake Crocker took opportunity in his own hands and how he first got into the music industry.

Nov 07, 201953 minSeason 1Ep. 10

Episode #9 - Pressure

Jake and Susan discuss pressure; what pressure and expectation we put on ourselves and what is put there by others. This episode dives into how we each handle and use pressure in our every day lives and how to identify when it's helpful or not.

Oct 17, 201944 minSeason 1Ep. 9

Episode #8 - Setbacks

Everybody has setbacks. In this episode, Jake and Susan discuss identifying what setbacks are and how to use them to reach your big picture goals as opposed to getting discouraged by them.

Sep 03, 201945 minSeason 1Ep. 8

Episode #7 - "The Big Picture"

In today's episode, Jake and Susan discuss their process for setting big picture goals and how it can help shape your daily way of life, while working towards where you want to be in 5, 10, 15 years both personally and professionally.

Aug 19, 201938 minSeason 1Ep. 7

Episode #6 - Evaluating Personal & Professional Relationships

In today's episode, Jake and Susan George discuss the importance of taking the time to evaluate the relationships in your life, and how to build a "board of directors" to help you achieve your personal and professional goals.

Apr 12, 201936 minSeason 1Ep. 6

Episode #5 - Special Guest: Danielle LaBelle

Welcome long time friend, and our political and legal analyst, Danielle "Danger" LaBelle." In this episode, we talk how our political system works, the upcoming presidential election, and Ms. LaBelle's background.

Mar 18, 201955 minSeason 1Ep. 5

Episode #4 - Using Social Media to Build your Brand

How anyone can do it and why everyone should. Susan George touches on her origin story, Jake and Susan talk about the influencer market, and why social media is a necessity to start building your personal brand right now.

Mar 07, 20191 hr 9 minSeason 1Ep. 4

Episode #2 - Origin story: Jake George

How Jake George got into the cannabis industry in the first place and the origin of what drives his entrepreneurial spirit.

Feb 17, 201944 minSeason 1Ep. 2

Episode #1: Motivation

What motivates you? How do you stay motivated when working for yourself? Hear our stories about what motivates each of us personally and professionally as well as how to shift your thinking to stay moving forward towards your goals even through obstacles and losses.

Feb 11, 201940 minSeason 1Ep. 1
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