Med Spa Success Strategies - podcast cover

Med Spa Success Strategies

Ricky Shockleymedspamagicmarketing.com
Welcome to the Med Spa Success Strategies Podcast - where med spa & aesthetics practice owners come to discover strategies and tactics that help them better market and manage their practices so that they can grow, scale and have more financial freedom.
Last refreshed:
Follow this podcast in the Metacast mobile app to refresh it and see new episodes.
Download Metacast podcast app
Podcasts are better in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episodes

How to Improve Patient Experience to Generate Better Reviews & More New Patients! - Interview with Kayli Krasnow

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing . On this episode, we're joined by Kayli Krasnow , owner of Hi,Finch, to discuss excellence in patient experience & how building a top-notch reputation leads to growth & success with your med spa. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com...

Mar 12, 202436 min

The Psychology of Getting Aesthetics Clients to Choose YOU!

A Comprehensive Marketing Plan for Med Spas, Dermatologists & Plastic Surgeons (2024). This is part 1 of our series where we cover how med spa customers make purchase decisions and what you can do to attract new clients by positioning your practice as the most attractive option in the market. Want help with better marketing for your med spa or aesthetics practice? Schedule a call with me: https://go.medspamagicmarketing.com/schedule Check out more free resources and guides on our website, he...

Feb 28, 202423 min

Med Spa Management & Profitability Strategies - Interview with Terri Ross

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing . On this episode, we're joined by Terri Ross . Terri is a world-renowned practice management expert, thought leader, and high-performance sales coach for both medical aesthetics practices and Fortune 500 medical aesthetic companies. She has helped thousands of practices launch, grown and scale upwards of $2.5 million in one year. Terri is the Founder and CEO of Terri Ross Consulting & F...

Feb 10, 202444 min

Is Discounting for Med Spas a Good Idea? SETTLING the Debate!

It's a controversial topic. Some say you should never discount services as this cheapens your brand and attracts the wrong customer. Others claim that discounting is a go-to strategy for acquiring new customers/clients/patients. I settle the debate in this episode! Want help with better marketing for your med spa or aesthetics practice? Schedule a call with me: https://go.medspamagicmarketing.com/schedule Check out more free resources and guides on our website, here: https://medspamagicmarketing...

Jan 16, 202414 min

Is Your Med Spa Making These PROFIT KILLING Mistakes? - Interview with Kelly Smith

Welcome to episode 12 of the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Kelly Smith, Founder of Projected Growth Consulting, a successful medical spa owner, accomplished author, national speaker, & proven med spa business consultant. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmark...

Dec 28, 202338 min

How to Sell a Med Spa - How Much is a Med Spa Worth? Interview with Ben Hernandez of Skytale Group

Welcome to episode 11 of the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Ben Hernandez of Skytale Group to discuss the process of creating a practice that is super profitable and, ultimately, sellable. Profit is the name of the game when it comes to creating a business with a high valuation. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy se...

Dec 05, 202331 minEp. 11

How to Start a Med Spa - Step by Step Guidance with Sara Shikhman

Welcome to episode 10 of the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Sara Shikhman of Lengea Law to do discuss the proper steps to take when opening a med spa. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule More About Sara & Lengea Law Sara is a healthcare la...

Oct 06, 202328 min

How To Build a PROFITABLE Med Spa with Sonya & Katie Kennedy

Welcome to episode 9 of the Med Spa Success Strategies Podcast, presented by Ricky Shockley of ⁠⁠Med Spa Magic Marketing⁠⁠. On this episode, we are joined by Sonya & Katie Kennedy. Sonya Kennedy is the Owner of Magnolia Medspa . Her former experience as a professional model and aesthetician make her a leader in the industry and an expert in beauty & anti-aging. Katie is Sonya’s daughter, the co-founder of Magnolia Medspa, lead esthetician and office manager. If you're ready to implement ...

Jul 11, 202344 minEp. 9

Demystifying SEO (Search Engine Optimization) - How Google Search Works, Why Your Competitors Might Be Outranking You, and What You Can Do to Effectively Manage SEO Efforts For Your Med Spa

Episode 8 of The Med Spa Success Strategies Podcast Welcome to episode 8 of the Med Spa Success Strategies Podcast, presented by Ricky Shockley of ⁠⁠Med Spa Magic Marketing⁠⁠. In this episode, we're covering SEO (Search Engine Optimization). I completely demystify SEO and give you a clear understanding of how Google search works, why your competitors might be outranking you, and what you can do to effectively manage & audit SEO efforts for your practice. If you're ready to implement more eff...

May 25, 202319 min

A Completely New Way to Accurately Measure Your Marketing Investment & ROI {Free Calculator Download in Description}

Episode 7 of The Med Spa Success Strategies Podcast Welcome to episode 7 of the Med Spa Success Strategies Podcast, presented by Ricky Shockley of ⁠⁠Med Spa Magic Marketing⁠⁠. In this episode, I'm introducing a brand new method we developed for accurately tracking ROI from your marketing investments. You can download the FREE spreadsheet calculator here: https://grow.medspamagicmarketing.com/roi-calculator?utm_source=podcast&utm_medium=podcast_description&utm_campaign=roi-calculator If y...

May 09, 202315 min

How To Save On Medical Device Purchases with Scott Carson - Med Spa Success Strategies Podcast

Episode 6 of The Med Spa Success Strategies Podcast Welcome to episode 6 of the Med Spa Success Strategies Podcast, presented by Ricky Shockley of ⁠⁠Med Spa Magic Marketing⁠⁠. On this episode, we're joined by Scott Carson, Founder of Founder & CEO of MRP (https://mrp.io/) If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: ⁠⁠https://go.medspamagicmarketing.com/schedule⁠⁠ About Scott Carson S...

Apr 12, 202344 min

How to Build A Multi-Million Dollar Med Spa with Dr. Carol Clinton

Welcome to episode 5 of the Med Spa Success Strategies Podcast, presented by Ricky Shockley of ⁠Med Spa Magic Marketing⁠ . On this episode, we're joined by Dr. Carol Clinton, Founder of Timeless Skin Solutions & author of the best selling book Med Spa Confidential . If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: ⁠https://go.medspamagicmarketing.com/schedule⁠ About Dr. Carol Clinton In 2...

Mar 30, 202350 min

Does A Med Spa Need To Be HIPAA Compliant? Interview with Liam Degnan of Compliancy Group

Welcome to episode 4 of the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing . On this episode, we're joined by Liam Degnan of Compliancy Group to discuss all things HIPAA and how these laws apply to your med spa, dermatology or aesthetics practice. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule Liam Degn...

Feb 22, 202338 min

Your 2023 Marketing Plan - Ideas, Tips & Tactics For Med Spas, Dermatologists & Plastic Surgeons

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're helping you create a marketing plan for your practice in 2023 that will instill confidence in your marketing investment. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://medspamagicmarketing.com/

Jan 22, 202344 min

Why Some Med Spas Fail While Others Thrive with Jake Laban

Welcome to episode 3 of the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Jake Laban, former U.S. Head of Aesthetic Portfolio Marketing for Allergan, Co-Founder of Skin By Lovely & Investor of https://www.injectionu.com/ If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/appoin...

Dec 12, 202238 min

Top Tips To Grow & Manage a Successful Med Spa with Sara Shikhman

Welcome to episode 2 of the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Sara Shikhman, Managing Partner at Lengea Law & Author of the Amazon best-seller, Med Spa Confidential. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/appointment-funnel About Sara Shikhman Sara is a ...

Nov 17, 202238 minSeason 1Ep. 2

Episode 1: How Med Spas & Aesthetics Practices Can Hire & Retain Top Talent with Mary Beth Hagen

Welcome to episode 1 of the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing . On this episode, we're joined by Mary Beth Hagen of Titan Aesthetic Recruiting to discuss recruiting, hiring, and the importance of retaining top injectors. If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan! About Mary Beth Hagen Mary Beth Hagen founded TITAN Aesthetic to sup...

Oct 16, 202256 minSeason 1Ep. 1
For the best experience, listen in Metacast app for iOS or Android